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Hi, I'm Ayushi Vijay, a creative marketing specialist with hands-on experience in digital campaigns, content strategy, and editorial writing. I have a passion for driving brand engagement through well-crafted strategies, high-performing content, and insightful analytics. I enjoy leveraging digital tools and teamwork to bring impactful campaigns to life. With experience working on brand launches and sustainability-focused projects, I've built my skills around content creation, marketing automation, and audience analysis. I thrive in roles that allow me to combine creativity with data to deliver measurable results and contribute meaningfully to brand growth.…Hi, I'm Ayushi Vijay, a creative marketing specialist with hands-on experience in digital campaigns, content strategy, and editorial writing. I have a passion for driving brand engagement through well-crafted strategies, high-performing content, and insightful analytics. I enjoy leveraging digital tools and teamwork to bring impactful campaigns to life. With experience working on brand launches and sustainability-focused projects, I've built my skills around content creation, marketing automation, and audience analysis. I thrive in roles that allow me to combine creativity with data to deliver measurable results and contribute meaningfully to brand growth.

Ayushi Vijay

Copywriter, Brand Strategist, Marketing Strategist, +2

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Hi, I'm Ayushi Vijay, a creative marketing specialist with hands-on experience in digital campaigns, content strategy, and editorial writing. I have a passion for driving brand engagement through well-crafted strategies, high-performing content, and insightful analytics. I enjoy leveraging digital tools and teamwork to bring impactful campaigns to life. With experience working on brand launches and sustainability-focused projects, I've built my skills around content creation, marketing automation, and audience analysis. I thrive in roles that allow me to combine creativity with data to deliver measurable results and contribute meaningfully to brand growth.…Hi, I'm Ayushi Vijay, a creative marketing specialist with hands-on experience in digital campaigns, content strategy, and editorial writing. I have a passion for driving brand engagement through well-crafted strategies, high-performing content, and insightful analytics. I enjoy leveraging digital tools and teamwork to bring impactful campaigns to life. With experience working on brand launches and sustainability-focused projects, I've built my skills around content creation, marketing automation, and audience analysis. I thrive in roles that allow me to combine creativity with data to deliver measurable results and contribute meaningfully to brand growth.

Available to hire

Hi, I’m Ayushi Vijay, a creative marketing specialist with hands-on experience in digital campaigns, content strategy, and editorial writing. I have a passion for driving brand engagement through well-crafted strategies, high-performing content, and insightful analytics. I enjoy leveraging digital tools and teamwork to bring impactful campaigns to life.

With experience working on brand launches and sustainability-focused projects, I’ve built my skills around content creation, marketing automation, and audience analysis. I thrive in roles that allow me to combine creativity with data to deliver measurable results and contribute meaningfully to brand growth.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Hindi

Fluent

Italian

Intermediate

Work Experience

Media Analyst & Editor at illuminem

February 28, 2025 - July 10, 2025

Curated and managed homepage content via CMS, increasing visibility of trending sustainability news. Edited and co-authored sustainability articles and guides. Leveraged HubSpot to automate marketing workflows and monitor KPIs. Analyzed readership data, contributing to a milestone of over 500,000 total readers.

Lead Copywriter at Strobe Works

August 31, 2023 - July 10, 2025

Led content strategy and copy for over 10 brand launches including major brands like Four Seasons and Marriott. Designed and maintained content systems and workflows for a team of six writers. Developed storytelling materials and campaign scripts.

Copywriter, Account and Social Media Manager at the open art project

October 31, 2021 - July 10, 2025

Oversaw client campaigns for brands such as Phool.co and Hyatt Andaz from brief to execution. Created monthly content calendars, social assets, and paid media creatives. Managed performance tracking and reporting for ongoing campaigns.