Hi, I'm Adrian Wilson, a passionate Growth Marketing Strategist with extensive experience in B2B demand generation, digital marketing strategy, and brand development. I specialize in creating data-driven campaigns that align with organizational goals and deliver measurable results. With a knack for managing multi-channel marketing efforts and automation tools, I lead high-performing teams to develop and execute integrated marketing strategies. I love tackling new challenges and combining analytical insights with creative problem-solving to optimize lead generation, enhance brand visibility, and improve overall marketing performance. Whether it's through PPC, SEO, social media, or email platforms, I focus on driving growth and maximizing ROI for clients across various industries.

Adrian Wilson

Hi, I'm Adrian Wilson, a passionate Growth Marketing Strategist with extensive experience in B2B demand generation, digital marketing strategy, and brand development. I specialize in creating data-driven campaigns that align with organizational goals and deliver measurable results. With a knack for managing multi-channel marketing efforts and automation tools, I lead high-performing teams to develop and execute integrated marketing strategies. I love tackling new challenges and combining analytical insights with creative problem-solving to optimize lead generation, enhance brand visibility, and improve overall marketing performance. Whether it's through PPC, SEO, social media, or email platforms, I focus on driving growth and maximizing ROI for clients across various industries.

Available to hire

Hi, I’m Adrian Wilson, a passionate Growth Marketing Strategist with extensive experience in B2B demand generation, digital marketing strategy, and brand development. I specialize in creating data-driven campaigns that align with organizational goals and deliver measurable results. With a knack for managing multi-channel marketing efforts and automation tools, I lead high-performing teams to develop and execute integrated marketing strategies.

I love tackling new challenges and combining analytical insights with creative problem-solving to optimize lead generation, enhance brand visibility, and improve overall marketing performance. Whether it’s through PPC, SEO, social media, or email platforms, I focus on driving growth and maximizing ROI for clients across various industries.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Growth Marketing Strategist at SelectFew
December 1, 2021 - Present
Implemented event marketing strategies that generated over 1,000 leads by setting up conference booths, executing geo-targeted ad campaigns, and leveraging retargeting tactics. Led cross-functional marketing initiatives using the SCRUM framework for timely campaign delivery. Leveraged automation tools and CRM systems to nurture, score, and segment leads, optimizing lead quality and volume of qualified leads for sales. Built and managed campaigns across PPC, SEO, social media, and email platforms, consistently lowering cost per conversion and optimizing lead quality. Developed B2B marketing strategies that improved client lead generation by 10x through targeted digital advertising and advanced marketing automation.
Marketing Manager at NY Rent Own Sell
July 31, 2022 - July 15, 2025
Increased closed sales by 15% through improved marketing and lead qualification processes. Developed a lead generation strategy driving 3,000 qualified leads monthly by combining email automation, SEO, retargeting ads, and content creation. Spearheaded content strategy and messaging for digital platforms, increasing brand visibility and engagement by 20%. Enhanced brokerage’s brand positioning by leading SEO and backlinking initiatives, significantly increasing organic search ranking in NYC’s competitive real estate market.
Sr. Strategist, Paid Media at Fathom
February 29, 2024 - July 15, 2025
Led campaign opportunity proposals, audience research, and demographic segmentation. Launched 100+ campaigns managing over $1M in ad spend. Managed and optimized campaigns to improve performance with data insights for maximum ROI. Developed paid search and display strategies aligning with client marketing and business goals. Handled keyword research, budget management, bid optimizations, ad copy, and testing across multiple platforms. Created performance reports recommending campaign improvements.
Founder & CMO at Artlet
April 1, 2017 - Present
Organized and promoted international events, selling 700-4,000 tickets per event through paid advertising, partnerships, and automation, driving attendance and brand engagement globally. Built and led a marketing team to execute digital campaigns generating over $300K in product sales across various industries. Scaled multiple e-commerce brands boosting average order value by 30% and lifetime value by 40% through optimized paid media, CRO, and targeted email marketing. Drove over 1M Spotify streams for artists using targeted content and paid media campaigns.
Growth Marketing Strategist at SelectFew
December 1, 2021 - Present
Implemented event marketing strategies generating over 1,000 leads by setting up conference booths, executing geo-targeted ad campaigns, and leveraging retargeting tactics. Led cross-functional marketing initiatives and managed multiple client projects using the SCRUM framework. Leveraged automation tools and CRM systems to nurture, score, and segment leads improving lead quality and volume. Managed end-to-end multi-channel campaigns across PPC, SEO, social media, and email platforms consistently lowering cost per conversion. Developed and executed B2B marketing strategies enhancing client lead generation by 10x.
Marketing Manager at NY Rent Own Sell
July 31, 2022 - July 15, 2025
Increased closed sales by 15% by refining marketing and lead qualification process. Developed a lead generation strategy that drove 3,000 qualified leads monthly using email automation, SEO, retargeting ads, and content creation. Spearheaded content strategy and digital platform messaging resulting in 20% increase in brand visibility and engagement. Enhanced brokerage brand positioning through SEO and backlinking, significantly improving organic search ranking in NYC real estate market.
Sr. Strategist, Paid Media at Fathom
February 29, 2024 - July 15, 2025
Led campaign opportunity identification and audience research to segment target demographics and craft effective messaging. Launched over 100 campaigns managing more than $1M in ad spend ensuring smooth execution. Optimized campaigns using data insights to maximize ROI. Developed paid search and display strategies aligned with client marketing and business goals. Managed keyword research, budget, bid optimization, ad copy, and testing on platforms including Google Ads, Bing, Pandora, and Spotify. Created performance reports tracking campaign success and recommending improvements.
Founder & CMO at Artlet
April 1, 2017 - Present
Organized and promoted international events selling 700-4,000 tickets per event via paid advertising, strategic partnerships, and marketing automation. Built and led marketing team executing digital campaigns that generated over $300K in product sales across various industries. Scaled e-commerce brands by boosting average order value (AOV) by 30% and lifetime value (LTV) by 40% through optimized paid media, CRO, and targeted email marketing. Achieved over 1M Spotify streams for artists through targeted content and paid media campaigns.

Education

B.A. at St. Lawrence University
January 1, 2010 - December 31, 2014
B.A. at St. Lawrence University
January 1, 2010 - December 31, 2014
Bachelor of Arts in Economics at St. Lawrence University, Canton, New York
January 1, 2015 - December 31, 2018
Bachelor of Arts in Business at St. Lawrence University, Canton, New York
January 1, 2015 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Media & Entertainment, Real Estate & Construction, Retail, Software & Internet