I am a results-driven Product Marketing and Marketing Operations Manager with over 12 years of experience. I excel in cross-functional collaboration across Web 2 and Web 3 ecosystems and have proven expertise in spearheading go-to-market strategies, optimizing performance campaigns, executing impactful SEO/SEM initiatives, and managing full-stack marketing technology. I am adept at establishing and scaling CRMs, marketing automation hubs, and internal operational tools to enhance campaign efficiency. I successfully connect design, development, and marketing teams to create seamless user journeys and deliver high-performing campaigns. I aim to leverage my extensive experience to drive growth and operational excellence within a forward-thinking Web 3 company.

NINAD PANDYA

I am a results-driven Product Marketing and Marketing Operations Manager with over 12 years of experience. I excel in cross-functional collaboration across Web 2 and Web 3 ecosystems and have proven expertise in spearheading go-to-market strategies, optimizing performance campaigns, executing impactful SEO/SEM initiatives, and managing full-stack marketing technology. I am adept at establishing and scaling CRMs, marketing automation hubs, and internal operational tools to enhance campaign efficiency. I successfully connect design, development, and marketing teams to create seamless user journeys and deliver high-performing campaigns. I aim to leverage my extensive experience to drive growth and operational excellence within a forward-thinking Web 3 company.

Available to hire

I am a results-driven Product Marketing and Marketing Operations Manager with over 12 years of experience. I excel in cross-functional collaboration across Web 2 and Web 3 ecosystems and have proven expertise in spearheading go-to-market strategies, optimizing performance campaigns, executing impactful SEO/SEM initiatives, and managing full-stack marketing technology. I am adept at establishing and scaling CRMs, marketing automation hubs, and internal operational tools to enhance campaign efficiency.

I successfully connect design, development, and marketing teams to create seamless user journeys and deliver high-performing campaigns. I aim to leverage my extensive experience to drive growth and operational excellence within a forward-thinking Web 3 company.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Gujarati
Fluent
Hindi
Fluent

Work Experience

Product Marketing Manager at Zeebu
July 1, 2023 - Present
Led competitive research across 20+ top Web3 projects, identified key market opportunities, and informed product positioning. Managed end-to-end marketing operations including content strategy and campaigns, achieving a 78% increase in user acquisition. Designed and implemented Web3-focused SEO strategies resulting in a 44% CTR improvement and 150% increase in monthly visitors. Coordinated UI/UX feedback loops, defined targeted content strategies, and executed campaigns with meticulous tracking. Spearheaded Notion workspace setup to enhance collaboration.
Digital Marketing Lead at Panamax Inc
July 1, 2023 - July 10, 2025
Rolled out integrated B2B campaigns across Google Ads, display networks, and content funnels achieving 12.93% CTR and 10% conversion rate. Managed Zoho CRM and Marketing Hub setup optimizing lead flow, lead scoring, and campaign integration. Conducted competitor analysis and keyword targeting leading to 66% increase in SERP visibility. Coordinated landing page optimizations boosting lead conversions by 80%. Tracked campaign success with GA and Zoho analytics providing actionable insights.
Senior SEO & Digital Marketing Consultant at MobifinX
April 1, 2020 - July 10, 2025
Managed multichannel campaigns across SEO, paid media, email, and social media which increased traffic by 30%, engagement by 25%, and conversions by over 45%. Performed technical and on-page SEO audits improving domain authority and reducing bounce rate. Developed content strategies leading to 35% growth in organic engagement. Mentored marketing team and managed collaborative campaigns. Delivered executive-level ROI and KPI reporting.
Digital Marketing Strategist at Floatbot
February 1, 2018 - July 10, 2025
Devised startup GTM strategies including guerrilla marketing and app promotions contributing to initial user adoption. Managed SEM, SEO, email, and video marketing initiatives with detailed analytics and reporting. Maintained SEO best practices, evaluated marketing program effectiveness, and reported campaign analyses. Handled SEM campaign planning, budgeting, and optimization.
SEO Marketing Specialist at JPC Technologies
August 31, 2017 - July 10, 2025
Performed keyword research aligned with business objectives to improve organic rankings. Executed full SEO activities including audits, optimization, link building, and technical troubleshooting. Provided recommendations for website structure and performed off-page promotion strategies to enhance traffic. Monitored search performance and generated regular SEO reports.
Product Marketing Manager at Zeebu
July 1, 2023 - Present
Led comprehensive competitive research across 20 competitors identifying key market opportunities and informing product positioning strategy. Managed end-to-end marketing operations including content strategy and campaign rollouts, achieving a 78% increase in user acquisition for specific campaigns. Designed and implemented Web 3-focused SEO strategies for Zeebu.com and Zeebu.fi, resulting in a 44% improvement in click-through rates over nine months. Coordinated UI/UX feedback loops with product and design teams, translating user insights into actionable product improvements. Defined and executed targeted Web 3 content strategies tailored for developers, investors, and ecosystem partners, increasing average engagement time over seven months. Launched and meticulously tracked targeted campaigns using UTM protocols and source attribution to measure and boost user acquisition efforts. Spearheaded Notion workspace setup and optimized task workflows across marketing, product, and design tea
Digital Marketing Lead at Panamax Inc
June 30, 2023 - August 13, 2025
Rolled out integrated B2B campaigns across Google Ads, display networks, and content funnels, achieving an average CTR of 12.93% and a conversion rate of 10%. Managed Zoho CRM and Zoho Marketing Hubs setup and optimization, significantly improving lead flow, implementing robust lead scoring, and ensuring seamless campaign integration. Conducted in-depth competitor analysis and keyword targeting to inform and refine SEO/PPC strategies, leading to a 66% increase in SERP visibility for target keywords. Coordinated landing page optimizations with UI/UX and development teams, resulting in an 80% uplift in lead conversion rates. Tracked and reported on campaign success across key metrics like CTR, CPA, and lead velocity using Google Analytics and Zoho Analytics, providing actionable insights for continuous improvement.
Senior SEO & Digital Marketing Consultant at MobifinX
March 31, 2020 - August 13, 2025
Managed multichannel campaigns across SEO, paid media, email, and social media, consistently increasing traffic by 30%, engagement by 25%, and conversions by over 45%. Executed technical and on-page SEO audits that improved domain authority by 50. Developed and maintained high-performing content strategies and editorial calendars, leading to 35% growth in organic engagement. Mentored internal marketing teams and oversaw collaboration with creative partners to ensure brand consistency and campaign success. Delivered comprehensive executive-level reporting on campaign ROI and critical digital KPIs.
Digital Marketing Strategist at Floatbot
January 31, 2018 - August 13, 2025
Devised and executed innovative startup GTM strategies including guerrilla marketing and mobile app promotions, contributing to initial user adoption. Managed SEM, SEO, email, and video marketing initiatives, ensuring meticulous analytics reporting and performance tracking. Maintained SEO guidelines and integrity across multiple websites, ensuring best practice implementation. Evaluated marketing program effectiveness, providing crucial market analysis and actionable insights to senior management. Handled day-to-day search engine marketing campaign planning, implementation, budget management, performance review, and optimization of paid search campaigns. Reported on campaigns with in-depth analysis on keyword performance, bounce rates, and other key metrics. Executed diverse digital marketing campaigns including web development coordination, SEO, email, social media, newsletters, video, and tag management.
SEO Marketing Specialist at JPCTechnologies
June 30, 2016 - August 13, 2025
Performed keyword research in coordination with business objectives to optimize existing content and uncover new opportunities, leading to improved organic rankings for targeted terms. Planned and executed a full spectrum of SEO activities: keyword research, site audits, page-level and site-level optimization, content strategy, link building, competitive assessment, and technical troubleshooting. Provided SEO analysis and recommendations for website structure and page elements. Implemented off-page promotion strategies (articles, blogs, directories, forums, bookmarking, etc.) to increase site traffic through organic search listings. Monitored and evaluated search results and performance across major search channels using web tools to track site traffic, rankings, and sales. Created, maintained, and presented traffic and ranking reports; performed regular on-site SEO audits.

Education

MCA at Dept. of Computer Science and Application, MKBU, Bhavnagar
January 1, 2010 - December 31, 2013
B.Com at MJCC, Bhavnagar
January 1, 2007 - December 31, 2010
MCA at Department of Computer Science and Application, M KBU, Bhavnagar
January 11, 2030 - August 13, 2025
B.Com at MJC College, Bhavnagar
January 11, 2030 - August 13, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Financial Services, Education