I am a digital marketing specialist with over 5 years of experience in strategy development, SEO, PPC, and paid advertising. I have expertise in creating and managing campaigns in Google Ads, as well as developing strategic SEO and paid channel approaches. Throughout my career, I've helped companies increase traffic, improve conversions, and enhance visibility in search engines. I am passionate about continuous development and applying innovative approaches to achieve effective results. Looking ahead, I aim to expand my knowledge in data analytics and business growth. I'm always open to new opportunities and collaborations to optimize marketing processes and drive online visibility.

Aliaksei Aivin

I am a digital marketing specialist with over 5 years of experience in strategy development, SEO, PPC, and paid advertising. I have expertise in creating and managing campaigns in Google Ads, as well as developing strategic SEO and paid channel approaches. Throughout my career, I've helped companies increase traffic, improve conversions, and enhance visibility in search engines. I am passionate about continuous development and applying innovative approaches to achieve effective results. Looking ahead, I aim to expand my knowledge in data analytics and business growth. I'm always open to new opportunities and collaborations to optimize marketing processes and drive online visibility.

Available to hire

I am a digital marketing specialist with over 5 years of experience in strategy development, SEO, PPC, and paid advertising. I have expertise in creating and managing campaigns in Google Ads, as well as developing strategic SEO and paid channel approaches. Throughout my career, I’ve helped companies increase traffic, improve conversions, and enhance visibility in search engines.
I am passionate about continuous development and applying innovative approaches to achieve effective results. Looking ahead, I aim to expand my knowledge in data analytics and business growth. I’m always open to new opportunities and collaborations to optimize marketing processes and drive online visibility.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

Russian
Fluent
English
Intermediate
Lithuanian
Beginner

Work Experience

Digital Marketing specialist at UAB "Simple IT"
January 22, 2024 - Present
Developing and implementing SEO strategies to improve rankings in search engines. Optimizing website content and structure to increase visibility and conversions. Managing and setting up Google Ads campaigns to attract the target audience. Analyzing and optimizing PPC campaigns to increase ROI. Coordinating work with developers to improve website functionality and design. Monitoring technical aspects of the website to ensure stability and security. Using analytical tools including Google Analytics, Google Search Console, Ahrefs, and Semrush to monitor performance and implement improvements. Coordinating with content marketing teams and developers. Creating reports on key performance indicators (KPI) for SEO and PPC.
Digital marketing specialist at LLC "Abelitavto"
October 6, 2023 - July 10, 2025
Developed and executed comprehensive marketing strategies to drive brand growth and customer engagement. Conducted in-depth market analysis to identify opportunities and optimize campaigns. Managed and optimized Google Ads, Facebook Ads, and Yandex Direct campaigns, achieving targeted ROI goals. Implemented and monitored SEO strategies, resulting in a 2.5x increase in organic traffic for two websites. Managed social media campaigns (SMM), including content planning, audience targeting, and engagement. Supervised website development projects, ensuring timely delivery and alignment with business objectives, while working closely with contractors.
Digital Marketing specialist at UAB "Simple IT"
January 22, 2024 - Present
Developed and implemented SEO strategies to improve search engine rankings. Optimized website content and structure to increase visibility and conversions. Managed and set up Google Ads campaigns targeting the desired audience. Analyzed and optimized PPC campaigns to raise ROI. Coordinated with developers for website functionality and design improvements. Monitored technical website aspects to ensure stability and security. Used tools like Google Analytics, Google Search Console, Ahrefs, and Semrush for performance monitoring and improvements. Collaborated with content marketing teams and developers, and created KPI reports for SEO and PPC.
Digital marketing specialist at LLC "Abelitavto"
October 6, 2023 - July 12, 2025
Developed and executed comprehensive marketing strategies for brand growth and customer engagement. Conducted in-depth market analysis to identify opportunities and optimize campaigns. Managed and optimized Google Ads, Facebook Ads, and Yandex Direct campaigns achieving targeted ROI. Implemented and monitored SEO strategies resulting in a 2.5x increase in organic traffic for two websites. Managed social media marketing campaigns including content planning, audience targeting, and engagement. Supervised website development projects ensuring timely delivery and alignment with business goals, working closely with contractors.
Digital Marketing specialist at UAB "Simple IT"
January 22, 2024 - Present
Developed and implemented SEO strategies to improve search engine rankings. Optimized website content and structure to boost visibility and conversions. Managed and set up Google Ads campaigns targeting the intended audience. Analyzed and optimized PPC campaigns to increase ROI. Coordinated with developers to enhance website functionality and design. Monitored website technical aspects to ensure stability and security. Utilized analytical tools including Google Analytics, Google Search Console, Ahrefs, and Semrush to track performance and implement improvements. Collaborated with content marketing teams and developers. Created KPI reports for SEO and PPC.
Digital marketing specialist at LLC "Abelitavto"
October 6, 2023 - July 12, 2025
Developed and executed comprehensive marketing strategies focused on brand growth and customer engagement. Conducted in-depth market analysis to identify opportunities and optimize campaigns. Managed and optimized Google Ads, Facebook Ads, and Yandex Direct campaigns to achieve targeted ROI goals. Implemented and monitored SEO strategies that resulted in a 2.5x increase in organic traffic for two websites. Managed social media campaigns (SMM) including content planning, audience targeting, and engagement. Supervised website development projects, working closely with contractors to ensure timely delivery and alignment with business objectives.

Education

Bachelor's degree at Belarusian State University of Informatics and Radioelectronics
September 1, 2015 - June 21, 2019
Bachelor's degree at Belarusian State University of Informatics and Radioelectronics
September 1, 2015 - June 21, 2019
Bachelor's degree at Belarusian State University of Informatics and Radioelectronics
September 1, 2015 - June 21, 2019

Qualifications

Marketing Specialist
November 11, 2019 - May 30, 2023
Marketing Specialist
November 11, 2019 - May 30, 2023

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Retail