I am a results-oriented Project and Digital Marketing Specialist with over 7 years of experience in fast-paced, multicultural environments in pharmaceuticals and FMCG. I excel at coordinating end-to-end omni-channel campaigns, managing stakeholder relationships, and translating data into actionable improvements. My strengths include planning and executing campaigns across email, websites, and social media; creating educational content for patients and healthcare professionals; and driving measurable outcomes through analysis and optimization. I am fluent in English and French and bring hands-on experience in project coordination, digital learning platforms, and content development.…

Gilan Sabry Refaat

I am a results-oriented Project and Digital Marketing Specialist with over 7 years of experience in fast-paced, multicultural environments in pharmaceuticals and FMCG. I excel at coordinating end-to-end omni-channel campaigns, managing stakeholder relationships, and translating data into actionable improvements. My strengths include planning and executing campaigns across email, websites, and social media; creating educational content for patients and healthcare professionals; and driving measurable outcomes through analysis and optimization. I am fluent in English and French and bring hands-on experience in project coordination, digital learning platforms, and content development.…

Available to hire

I am a results-oriented Project and Digital Marketing Specialist with over 7 years of experience in fast-paced, multicultural environments in pharmaceuticals and FMCG. I excel at coordinating end-to-end omni-channel campaigns, managing stakeholder relationships, and translating data into actionable improvements.

My strengths include planning and executing campaigns across email, websites, and social media; creating educational content for patients and healthcare professionals; and driving measurable outcomes through analysis and optimization. I am fluent in English and French and bring hands-on experience in project coordination, digital learning platforms, and content development.

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Skills

Experience Level

Language

Arabic
Fluent
French
Fluent
English
Fluent

Work Experience

Multichannel Engagement Specialist at Novo Nordisk
August 31, 2024 - July 10, 2025
Managed digital email campaigns, created and optimized content, mapped customer journeys, managed social media campaigns, launched different websites, and performed data analysis and reporting.
Senior Medical Sales Representative at Novo Nordisk
June 30, 2023 - July 10, 2025
Specialized in Diabetes products (Insulins), worked on newly launched products, represented the team in Commercial Excellence programs, and contributed as part of the Marketing activities team.
Medical Sales Representative at Novo Nordisk
June 30, 2022 - July 10, 2025
Worked as a Medical Sales Representative in Cairo.
Medical Sales Representative at Avène (Pierre Fabre Groupe), Biogroup, Dermocosmetics Company
June 30, 2019 - July 10, 2025
Visited dermatology physicians in Shoubra, Downtown, and Manial, raised awareness about company products, and represented the company in different medical conferences.
Freelancer & Part-time Market Researcher at Brand Vision: Market Research Company
November 30, 2017 - July 10, 2025
Conducted market research as a freelancer and part-time researcher.
Multichannel Engagement Specialist at Novo Nordisk
August 31, 2024 - July 10, 2025
Managed digital email campaigns, created and optimized content, mapped customer journeys, led social media campaigns, launched different websites, and conducted data analysis and reporting.
Senior Medical Sales Representative at Novo Nordisk
June 30, 2023 - July 10, 2025
Specialized in Diabetes Products (Insulins), worked on newly launched products, represented the team in Commercial Excellence programs, and contributed to marketing activities.
Medical Sales Representative at Novo Nordisk
June 30, 2022 - July 10, 2025
Engaged with medical professionals to promote pharmaceutical products specializing in diabetes care.
Medical Sales Representative at Avène (Pierre Fabre Groupe), Biogroup, Dermocosmetics Company
June 30, 2019 - July 10, 2025
Visited dermatology physicians in Shoubra, Downtown and Manial, contributed to physicians’ awareness about company products, and represented the company in various medical conferences.
Freelancer & Part-time Market Researcher at Brand Vision: Market Research Company
November 30, 2017 - July 10, 2025
Conducted market research tasks on a freelance and part-time basis to support brand strategies and data collection.
Omnichannel Customer Engagement Specialist at Novo Nordisk
August 1, 2023 - October 31, 2025
Plan, develop, and execute integrated digital and educational content campaigns across email, website, and social media channels. Create educational content for websites directed to patients and healthcare professionals. Map and analyze learner journeys; refine touchpoints to boost engagement. Coordinate with agencies, internal developers, and design teams to oversee web and platform development. Assist in the execution of Hybrid events and standalone activities. Report on performance using Google Analytics and internal dashboards; ensure smooth operations of learning and customer-facing platforms.
Executive Medical Sales Representative at Novo Nordisk
July 31, 2023 - July 31, 2023
Managed key stakeholder engagement (high-value HCPs), promoting new portfolio products; drove sales growth. Prepared detailed product and market reports; monitored competitive and regional market behavior.
Medical Sales Representative at Avène (Pierre Fabre Groupe) / Biogroup
June 30, 2019 - June 30, 2019
Promoted dermo-cosmetic products to dermatologists and pharmacies. Supported marketing events and improved brand visibility in assigned territories.
Freelancer Market Researcher at Brand Vision
November 30, 2017 - November 30, 2017
Conducted market research to support client campaigns, analyzed market trends, competition, and customer insights; contributed to strategy development.
Executive Medical Sales Representative at Novo Nordisk
July 1, 2019 - July 1, 2023
Managed key stakeholder engagement with high-value healthcare professionals; promoted new portfolio products and drove sales growth; prepared product and market reports; monitored competitive and regional market behavior.
Medical Sales Representative at Avène (Pierre Fabre Groupe) / Biogroup
August 1, 2018 - June 1, 2019
Promoted dermo-cosmetic products to dermatologists and pharmacies; supported marketing events and improved brand visibility in assigned territories.

Education

Bachelor’s degree at Misr International University (MIU), Cairo - Egypt
September 1, 2014 - June 30, 2018
High School Diploma at École Des Religieuses Franciscaines, Cairo - Egypt
September 1, 2012 - July 31, 2013
Bachelor’s degree at Misr International University (MIU), Cairo - Egypt
January 1, 2014 - June 30, 2018
High School Diploma at École Des Religieuses Franciscaines, Cairo - Egypt
January 1, 2013 - July 31, 2013
Professional Diploma in Digital Marketing at Digital Marketing Institute (DMI)
January 11, 2030 - May 1, 2024
Bachelor’s in Pharmaceutical Sciences at Misr International University (MIU), Egypt
January 11, 2030 - June 1, 2018
Professional Diploma in Digital Marketing at Digital Marketing Institute (DMI)
January 11, 2030 - May 1, 2024
Bachelor’s in Pharmaceutical Sciences at Misr International University (MIU)
January 11, 2030 - June 1, 2018

Qualifications

Professional Diploma in Digital Marketing
May 1, 2024 - May 31, 2024
Professional Diploma in Digital Marketing
May 1, 2024 - May 31, 2024

Industry Experience

Healthcare, Life Sciences, Consumer Goods, Professional Services, Non-Profit Organization, Retail

Skills

Experience Level