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Hi, I'm Brad Olin. With 7 years of experience as a B2B digital marketing strategist, I specialize in project management and content development for marketing campaigns. I enjoy crafting blogs, website copy, social media content, video production, email campaigns, and more—all while leveraging SEO best practices and analyzing on-page data to help organizations grow their digital presence. I thrive on collaborating with teams and third-party vendors to implement strategies that generate tangible results. Whether developing detailed content plans, optimizing websites for SEO, or managing PPC campaigns, I bring creativity and data-driven insights together to deliver successful marketing outcomes.…Hi, I'm Brad Olin. With 7 years of experience as a B2B digital marketing strategist, I specialize in project management and content development for marketing campaigns. I enjoy crafting blogs, website copy, social media content, video production, email campaigns, and more—all while leveraging SEO best practices and analyzing on-page data to help organizations grow their digital presence. I thrive on collaborating with teams and third-party vendors to implement strategies that generate tangible results. Whether developing detailed content plans, optimizing websites for SEO, or managing PPC campaigns, I bring creativity and data-driven insights together to deliver successful marketing outcomes.

Brad Olin

Marketing Strategist, Content Strategist, Copywriter, +4

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Hi, I'm Brad Olin. With 7 years of experience as a B2B digital marketing strategist, I specialize in project management and content development for marketing campaigns. I enjoy crafting blogs, website copy, social media content, video production, email campaigns, and more—all while leveraging SEO best practices and analyzing on-page data to help organizations grow their digital presence. I thrive on collaborating with teams and third-party vendors to implement strategies that generate tangible results. Whether developing detailed content plans, optimizing websites for SEO, or managing PPC campaigns, I bring creativity and data-driven insights together to deliver successful marketing outcomes.…Hi, I'm Brad Olin. With 7 years of experience as a B2B digital marketing strategist, I specialize in project management and content development for marketing campaigns. I enjoy crafting blogs, website copy, social media content, video production, email campaigns, and more—all while leveraging SEO best practices and analyzing on-page data to help organizations grow their digital presence. I thrive on collaborating with teams and third-party vendors to implement strategies that generate tangible results. Whether developing detailed content plans, optimizing websites for SEO, or managing PPC campaigns, I bring creativity and data-driven insights together to deliver successful marketing outcomes.

Available to hire

Hi, I’m Brad Olin. With 7 years of experience as a B2B digital marketing strategist, I specialize in project management and content development for marketing campaigns. I enjoy crafting blogs, website copy, social media content, video production, email campaigns, and more—all while leveraging SEO best practices and analyzing on-page data to help organizations grow their digital presence.

I thrive on collaborating with teams and third-party vendors to implement strategies that generate tangible results. Whether developing detailed content plans, optimizing websites for SEO, or managing PPC campaigns, I bring creativity and data-driven insights together to deliver successful marketing outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Content Specialist at DMS Health Technologies

December 31, 2024 - July 10, 2025

Planned, developed, and tracked digital and traditional content for internal and external publishers. Developed a detailed content strategy including social media strategy, ad vendor proposals, third-party content, and strategic messaging. Collaborated with third-party SEO agencies to optimize SEO strategies leading to a 16% organic growth increase. Implemented an improved sitemap that enhanced Google crawling and repurposed content to support company solutions. Coordinated regularly with supervisors and sales teams to align content with sales needs. Created promotional content for the RSNA conference that increased email open rates by 12% and boosted homepage organic growth by 6%. Managed Google Ads campaigns using analytics to optimize keyword and conversion performance.

Marketing Content Specialist at Schaefer Plastics North America (SSI SCHAFER)

May 31, 2024 - July 10, 2025

Led marketing efforts for the Waste and Warehouse Packaging divisions in North America. Executed front-end website edits and SEO updates on multiple company sites. Served as the main marketing liaison with international headquarters and teams. Developed and implemented targeted marketing campaigns that increased website traffic and page awareness significantly. Managed vendor budgets and contracts for advertising and event promotion. Provided urgent client renderings and created diverse marketing materials including blogs, email campaigns, and one-sheeters. Supported tradeshow marketing efforts and managed invoice approvals.

Marketing Communications Specialist at Preferred Medical Marketing Corporation (PMMC)

December 31, 2022 - July 10, 2025

Created content to attract and convert website visitors into qualified leads for sales teams, including blogs, whitepapers, market reports, webinars, and eBooks. Managed social media platforms to promote products and marketing campaigns. Assisted with campaigns related to federal healthcare laws for CA and NM markets. Co-led website redesign and managed daily website updates, improving search rankings. Developed B2B healthcare marketing content focused on reimbursement rates using multiple content formats and channels.

Marketing Coordinator at Preferred Medical Marketing Corporation (PMMC)

December 31, 2016 - July 10, 2025

Co-led company website redesign and promoted re-launch through email and social media campaigns. Managed daily website content updates featuring company news, webinars, and industry events. Improved company site SEO resulting in first-page Google rankings for key phrases. Developed B2B marketing materials covering healthcare reimbursement information including blogs, infographics, and presentations.

Marketing Content Specialist at DMS Health Technologies

December 31, 2024 - July 10, 2025

Planned and developed digital and traditional content for internal and external use, created detailed content strategies including social media and ad vendors, worked with SEO agencies to analyze and improve front-end content which increased organic growth by 16%, implemented an improved sitemap to enhance Google's crawling, coordinated with supervisors and sales teams to align content with sales needs, managed promotional content for the RSNA conference leading to a 12% email open rate and increased on-page engagement. Also implemented Google Ads PPC campaigns with data-driven keyword and conversion optimization.

Marketing Content Specialist at Schaefer Plastics North America (A branch of SSI SCHAFER)

May 31, 2024 - July 10, 2025

Managed marketing efforts for North America Waste and Warehouse Packaging divisions, executed website and SEO updates for two websites, served as main marketing contact between headquarters and global teams, collaborated with non-profits to update content, developed targeted marketing campaigns yielding up to 43% increase in page awareness, allocated budgets to align vendors with marketing goals and conferences, supported sales and customer service with product materials and urgent client needs, authored blogs and email campaigns, scheduled social media posts and managed promotion for trade shows, and handled invoice approvals for the marketing department.

Marketing Communications Specialist at PMMC (Preferred Medical Marketing Corporation)

December 31, 2022 - July 10, 2025

Focused on attracting and converting website visitors into qualified leads by creating software and healthcare-related blogs, whitepapers, market reports, webinars, and eBooks. Managed social media platforms to promote products, hires, and campaigns. Assisted marketing campaigns targeting healthcare contacts in CA and NM compliant with federal healthcare laws.

Marketing Coordinator at PMMC (Preferred Medical Marketing Corporation)

December 31, 2016 - July 10, 2025

Co-led the company website redesign and its promotional launch through email and social media. Managed daily website updates related to company news, events, and market reports. Improved site ranking on Google for key healthcare phrases and created B2B marketing content such as blogs, infographics, news releases, presentations, and email marketing to educate healthcare workers.