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I am a dynamic and collaborative media professional with proven ability to adapt to emerging technologies, manage projects efficiently, and develop innovative concepts that drive business growth. Skilled in multimedia content creation, graphic design, and brand storytelling to maximize audience engagement and market impact. Over my career, I have cultivated expertise in generating engaging programming, managing promotional projects, and elevating brand awareness through strategic marketing and social media efforts.…I am a dynamic and collaborative media professional with proven ability to adapt to emerging technologies, manage projects efficiently, and develop innovative concepts that drive business growth. Skilled in multimedia content creation, graphic design, and brand storytelling to maximize audience engagement and market impact. Over my career, I have cultivated expertise in generating engaging programming, managing promotional projects, and elevating brand awareness through strategic marketing and social media efforts.

Nikki Minors

Video Editor, Media Coordinator, Content Producer, +2

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I am a dynamic and collaborative media professional with proven ability to adapt to emerging technologies, manage projects efficiently, and develop innovative concepts that drive business growth. Skilled in multimedia content creation, graphic design, and brand storytelling to maximize audience engagement and market impact. Over my career, I have cultivated expertise in generating engaging programming, managing promotional projects, and elevating brand awareness through strategic marketing and social media efforts.…I am a dynamic and collaborative media professional with proven ability to adapt to emerging technologies, manage projects efficiently, and develop innovative concepts that drive business growth. Skilled in multimedia content creation, graphic design, and brand storytelling to maximize audience engagement and market impact. Over my career, I have cultivated expertise in generating engaging programming, managing promotional projects, and elevating brand awareness through strategic marketing and social media efforts.

Available to hire

I am a dynamic and collaborative media professional with proven ability to adapt to emerging technologies, manage projects efficiently, and develop innovative concepts that drive business growth. Skilled in multimedia content creation, graphic design, and brand storytelling to maximize audience engagement and market impact. Over my career, I have cultivated expertise in generating engaging programming, managing promotional projects, and elevating brand awareness through strategic marketing and social media efforts.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Associate Producer at HSN

January 1, 2017 - Present

Generated programming for daily shows on HSN and HSN 2 networks, managed offline production scheduling, promotional traffic, and creative projects. Exceeded hourly and daily sales projections by making on-demand show changes for product adjustments. Conceptualized and produced creative programming to differentiate HSN 2 network viewing experience. Increased social media presence by 25% with assets for social media and e-commerce. Launched a new show segment to increase customer satisfaction rates. Elevated brand awareness with a new brand promo and strengthened network brand identity with 35+ host-featured interstitials. Recognized as a top-performing thought leader with a Vision Award for creative concepts.

Video Editor at HSN

December 31, 2016 - August 8, 2025

Created program and promotional assets, managed media and archiving. Supported SD to HD conversion project to improve broadcast quality reaching over 50 million homes. Increased awareness within the team by sharing best practices, technical tips, and inter-departmental insights.

Marketing & Communications Manager & Chair at Pinellas County Urban League Young Professionals

December 31, 2020 - August 8, 2025

Cultivated awareness of the organization’s events and activities through diverse channels and platforms. Built a cross-functional team to delegate tasks, increasing efficiency and member engagement. Developed and redesigned event marketing collateral including tablecloths, tabletop displays, brochures, teardrop signs, and video displays to boost community awareness and positioning. Created workflow processes for templated tasks to streamline content creation and maintain brand consistency. Assisted in website relaunch and Shopify storefront implementation to improve image and create additional donation revenue. Introduced new strategies for email campaigns resulting in improved awareness. Boosted social media metrics by approximately 40% with graphics, content creation, ads, and engagement management.

Video Editor & Broadcast Specialist at WFSU

December 31, 2010 - August 8, 2025

Crafted media for broadcast through postproduction, studio, and remote video production. Developed new segment for broadcast to increase educational programming quotient. Devised a new workflow for editing news stories for live shows to ensure timely delivery and reduce downtime.

Operations Manager at WABE

December 31, 2008 - August 8, 2025

Ensured smooth functioning of a 7th-largest market radio station through scheduling, technical support, and cross-team collaboration. Revised scheduling systems and satellite feeds to enhance organized operations. Recorded, edited, and published shows in-house and remotely to enhance station’s broadcast quality. Reduced operating costs by reprogramming defunct automated system for overnight broadcasts.