Available to hire
Hi, I’m Arturs Cvetkovs, an 8-year marketing and growth professional focused on full-funnel campaigns for SaaS, e-commerce, and events. I specialize in content-led acquisition, lifecycle email, and revenue growth, always aiming for clear positioning and measurable outcomes.
I bring a hands-on toolkit across strategy, campaign planning, paid social, search, SEO, and experimentation. I love turning data into action and partnering with product, design, and sales to accelerate growth while keeping CAC under control.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Latvian
Fluent
English
Advanced
Work Experience
Freelance Video Editor & Content Creator at Freelancer
February 1, 2021 - PresentEdited short-form videos for paid social campaigns across Meta, TikTok, and YouTube. Created ads for e-commerce brands and YouTube creators focusing on scroll-stopping intros and audience retention. Collaborated closely with clients to align video performance with campaign goals using A/B testing techniques and creative iterations. Edited UGC clips, livestreams, and testimonial-style content into polished ads for digital campaigns. Applied light motion graphics such as titles, emojis, and overlays to enhance clarity and call-to-action engagement. Leveraged AI tools like Runway, Midjourney, and Descript to accelerate production and experiment with visual elements. Maintained clear versioning, naming conventions, and asset backups.
Freelance Graphic Designer at TELUS International
March 31, 2022 - July 29, 2025Delivered static and motion creatives for ad campaigns, ensuring brand consistency across Meta and Google networks. Supported cross-functional teams with visual assets for performance-focused marketing efforts. Reviewed visual and video content to ensure brand alignment and platform compliance.
Freelance Video Editor & Content Creator at Freelancer
February 1, 2021 - PresentEdited short-form videos for paid social campaigns across Meta, TikTok, and YouTube. Created ads for e-commerce brands and YouTube creators, focusing on scroll-stopping intros and audience retention. Worked closely with clients to align video performance with campaign goals using A/B testing and creative iterations. Edited UGC clips, livestreams, and testimonial-style content into polished ads for digital campaigns. Applied light motion graphics such as titles, emojis, and overlays to enhance clarity and CTA engagement. Leveraged AI tools like Runway, Midjourney, and Descript to accelerate production and experiment with visuals. Maintained clear versioning, naming conventions, and asset backups across all project files.
Freelance Graphic Designer at TELUS International
March 31, 2022 - July 29, 2025Delivered static and motion creatives for ad campaigns, ensuring brand consistency across Meta and Google networks. Supported cross-functional teams with visual assets for performance-focused marketing efforts. Reviewed visual and video content to ensure brand alignment and platform compliance.
Content & Quality Analyst at TELUS International
September 30, 2021 - September 30, 2021Led content quality assurance and moderation for multilingual datasets, ensuring adherence to guidelines and improving accuracy of content reviews through collaboration with product and operations teams.
Freelance Content QA Auditor
June 1, 2021 - November 4, 2025Audited high-volume digital content, maintained quality-assurance accuracy on internal checks. Wrote guidelines that improved reviewer agreement and shortened onboarding by 3 days. Built a spreadsheet tracker for edge cases and feedback loops, reducing reissue issues by 22% while meeting throughput targets.
Education
Bachelor at Riga graduate school of law
January 1, 2017 - December 31, 2017High School Diploma at Riga 49th High School
January 1, 2014 - December 31, 2014Bachelor at Riga graduate school of law
January 1, 2017 - December 31, 2017High School Diploma at Riga 49th High School
January 1, 2014 - December 31, 2014Bachelor’s Degree in Business & Law at Riga Graduate School of Laws
September 1, 2014 - June 1, 2017Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Telecommunications, Gaming, Retail, Consumer Goods
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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