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Hi! I'm Cheshta Arora, a marketing and HR professional with four years of experience specializing in customer-driven strategies. I enjoy working directly with clients across various industries including food and beverage, real estate, and education, helping to manage advertising campaigns and develop brand awareness. I am passionate about leveraging data insights and coordinating influencer campaigns to optimize marketing efforts. Skilled in digital tools and campaigns, I love creating meaningful reports to foster strong client relationships while continuously improving marketing effectiveness.…Hi! I'm Cheshta Arora, a marketing and HR professional with four years of experience specializing in customer-driven strategies. I enjoy working directly with clients across various industries including food and beverage, real estate, and education, helping to manage advertising campaigns and develop brand awareness. I am passionate about leveraging data insights and coordinating influencer campaigns to optimize marketing efforts. Skilled in digital tools and campaigns, I love creating meaningful reports to foster strong client relationships while continuously improving marketing effectiveness.

Cheshta Arora

Marketing Strategist, Digital Marketer, Social Media Manager, +3

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Hi! I'm Cheshta Arora, a marketing and HR professional with four years of experience specializing in customer-driven strategies. I enjoy working directly with clients across various industries including food and beverage, real estate, and education, helping to manage advertising campaigns and develop brand awareness. I am passionate about leveraging data insights and coordinating influencer campaigns to optimize marketing efforts. Skilled in digital tools and campaigns, I love creating meaningful reports to foster strong client relationships while continuously improving marketing effectiveness.…Hi! I'm Cheshta Arora, a marketing and HR professional with four years of experience specializing in customer-driven strategies. I enjoy working directly with clients across various industries including food and beverage, real estate, and education, helping to manage advertising campaigns and develop brand awareness. I am passionate about leveraging data insights and coordinating influencer campaigns to optimize marketing efforts. Skilled in digital tools and campaigns, I love creating meaningful reports to foster strong client relationships while continuously improving marketing effectiveness.

Available to hire

Hi! I’m Cheshta Arora, a marketing and HR professional with four years of experience specializing in customer-driven strategies. I enjoy working directly with clients across various industries including food and beverage, real estate, and education, helping to manage advertising campaigns and develop brand awareness.

I am passionate about leveraging data insights and coordinating influencer campaigns to optimize marketing efforts. Skilled in digital tools and campaigns, I love creating meaningful reports to foster strong client relationships while continuously improving marketing effectiveness.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

French

Beginner

Work Experience

Social Media Executive at Krafting Networks

March 31, 2025 - July 11, 2025

Worked directly with established clients in Indian food/beverage, real-estate & educational industries for managing advertising campaigns, establishing brand development/awareness strategies, performing trend analysis, and optimizing campaign budgets. Coordinated influencer campaigns with sizable budgets and handled brand awareness using print media. Created reports to optimize and grow client relationships.

Social Media Executive at Krafting Networks

March 31, 2025 - July 11, 2025

Managed advertising campaigns and brand development strategies for clients in food/beverage, real-estate, and education sectors. Conducted trend analysis and optimized advertising funds. Coordinated multiple influencer campaigns with significant monthly budgets, performed brand awareness activities including print media, and created reports to enhance client relationships.

Associate Manager – Sales & Marketing at Etrain Education Pvt. Ltd.

February 29, 2020 - July 11, 2025

Built and managed partner networks for retail and academic business wings. Developed strategies to expand market coverage. Responsible for sales functions including new business development and meeting revenue targets for Cengage Ed2go and Hewlett Packard Enterprise certifications. Utilized tools like Mailchimp, Google Analytics, and WordPress for email marketing, SEO, and social media marketing. Crafted direct mail campaigns and blogs, and organized marketing events in colleges/universities.

Associate Manager – Sales & Marketing at Etrain Education Pvt. Ltd.

February 29, 2020 - July 11, 2025

Built and managed partner networks for retail and academic business wings. Developed market segment strategies and expanded product coverage. Responsible for sales and revenue achievement for Cengage Ed2go and Hewlett Packard Enterprise certifications. Utilized tools like Mailchimp, GMass, Google Analytics, Facebook, and Instagram insights to perform email marketing, SEO, and social media marketing. Crafted content for mail campaigns and blogs, and organized marketing campaigns and seminars.

Sales and Marketing at Jetking InfoTrain. Ltd.

June 30, 2016 - July 11, 2025

Involved in student recruiting and placement processes, utilizing MS Excel for reporting. Applied email and social media marketing to create content generating new student inquiries. Organized marketing campaigns in schools to promote Jetking products and grow customer base.

Sales and Marketing at Jetking InfoTrain. Ltd.

June 30, 2016 - July 11, 2025

Engaged in student placement and recruiting, using MS Excel for reporting. Applied email and social media marketing to generate new student inquiries. Organized marketing campaigns in schools to promote Jetking products, generating new customers and increasing sales.