Hi, I'm Michael Kryszajtys, a passionate UX designer and digital content strategist based in Mississauga, Ontario. With a solid background in communications and IT from the University of Toronto and UX design from Humber College, I've honed my ability to create user-centered digital experiences that engage and grow audiences. I love diving deep into user research and using data-driven strategies to improve content performance. Over the last few years, I've balanced multiple roles from managing content creation channels generating millions of views and thousands of subscribers, to leading usability research at D2L to enhance user satisfaction. I'm a creative and strategic thinker who enjoys collaborating across teams to align business goals with user needs. Outside work, I continuously explore trends and technology to stay ahead in the fast-evolving digital marketing and UX landscape.

Michael Kryszajtys

Hi, I'm Michael Kryszajtys, a passionate UX designer and digital content strategist based in Mississauga, Ontario. With a solid background in communications and IT from the University of Toronto and UX design from Humber College, I've honed my ability to create user-centered digital experiences that engage and grow audiences. I love diving deep into user research and using data-driven strategies to improve content performance. Over the last few years, I've balanced multiple roles from managing content creation channels generating millions of views and thousands of subscribers, to leading usability research at D2L to enhance user satisfaction. I'm a creative and strategic thinker who enjoys collaborating across teams to align business goals with user needs. Outside work, I continuously explore trends and technology to stay ahead in the fast-evolving digital marketing and UX landscape.

Available to hire

Hi, I’m Michael Kryszajtys, a passionate UX designer and digital content strategist based in Mississauga, Ontario. With a solid background in communications and IT from the University of Toronto and UX design from Humber College, I’ve honed my ability to create user-centered digital experiences that engage and grow audiences. I love diving deep into user research and using data-driven strategies to improve content performance.

Over the last few years, I’ve balanced multiple roles from managing content creation channels generating millions of views and thousands of subscribers, to leading usability research at D2L to enhance user satisfaction. I’m a creative and strategic thinker who enjoys collaborating across teams to align business goals with user needs. Outside work, I continuously explore trends and technology to stay ahead in the fast-evolving digital marketing and UX landscape.

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Work Experience

Content Creator and Digital Content Strategist at Self Employed
January 1, 2021 - Present
Designed and executed content strategies that generated over 2,000,000 views and improved audience retention by up to 25% through A/B testing and SEO strategies. Conducted trend analysis and content gap identification to create compelling narratives, boosting audience engagement and growing a subscriber base to 20,000. Managed A/B testing on thumbnails and SEO tactics to increase viewership and revenue by 25%.
User Experience Researcher at D2L
March 31, 2025 - July 13, 2025
Led usability testing, cognitive walkthroughs, and in-depth interviews that identified key user experience gaps, enhancing user satisfaction by up to 20%. Synthesized qualitative and quantitative data to refine UX strategies, boosting engagement and retention. Collaborated cross-functionally in Agile environments to implement research-driven UX improvements. Developed user personas, journey maps, and interaction flows that guided product direction and presented actionable insights to stakeholders to align user needs with business strategy.
Location Manager and Team Lead at The West Egg Group
January 1, 2017 - Present
Managed client relationships to ensure consistent brand communication across multiple contract locations. Developed training materials establishing a consistent brand voice and service standards. Streamlined workflow processes to optimize team performance and improve operational efficiency. Led cross-functional teams fostering collaboration and service excellence.

Education

Postgraduate Certificate at Humber College
January 1, 2022 - December 31, 2024
Bachelor of Arts at University of Toronto
January 1, 2015 - December 31, 2019

Qualifications

Digital Media Specialist
January 11, 2030 - July 13, 2025
Google Ads
January 11, 2030 - July 13, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education