I am a strategic graphic designer with over 5 years of experience specializing in branding-focused solutions across print, digital, and social media. I take pride in delivering impactful designs that drive engagement, optimize user experience, and contribute significantly to business growth. My approach embraces collaboration and innovative problem-solving, leveraging both traditional design tools and cutting-edge AI technologies to boost productivity and creativity. My career journey has allowed me to lead campaigns that increase social media followers and engagement, reduce event production costs dramatically, and create compelling promotional content viewed by thousands. I am passionate about blending creativity with strategy to help brands stand out and connect deeply with their audiences.…

Serena Jeon

I am a strategic graphic designer with over 5 years of experience specializing in branding-focused solutions across print, digital, and social media. I take pride in delivering impactful designs that drive engagement, optimize user experience, and contribute significantly to business growth. My approach embraces collaboration and innovative problem-solving, leveraging both traditional design tools and cutting-edge AI technologies to boost productivity and creativity. My career journey has allowed me to lead campaigns that increase social media followers and engagement, reduce event production costs dramatically, and create compelling promotional content viewed by thousands. I am passionate about blending creativity with strategy to help brands stand out and connect deeply with their audiences.…

Available to hire

I am a strategic graphic designer with over 5 years of experience specializing in branding-focused solutions across print, digital, and social media. I take pride in delivering impactful designs that drive engagement, optimize user experience, and contribute significantly to business growth. My approach embraces collaboration and innovative problem-solving, leveraging both traditional design tools and cutting-edge AI technologies to boost productivity and creativity.

My career journey has allowed me to lead campaigns that increase social media followers and engagement, reduce event production costs dramatically, and create compelling promotional content viewed by thousands. I am passionate about blending creativity with strategy to help brands stand out and connect deeply with their audiences.

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Language

English
Advanced
Korean
Fluent

Work Experience

Graphic Designer & Social Media Manager at Korea Foods Ltd
May 31, 2025 - July 25, 2025
Led branding-focused design solutions across print, digital, and social media, achieving a 749% funding success on a new product launch through impactful branding and packaging. Increased social media engagement by 73%, drove a 14% increase in followers, and a 28% boost in feed engagement. Created in-store promotional posters and motion graphics for 20 Seoul Plaza shops and developed short-form video content achieving 6-10k views per reel. Designed event booths and graphics for a global wellness brand across 40 countries, reducing event production costs by 56%. Designed seasonal promotional web banners for an online garment trims brand, increasing website traffic by 42% and boosting sales year-over-year. Leveraged Adobe Firefly to cut editing time by 30%, streamlining collaboration and boosting productivity.
Graphic Designer & Social Media Manager at Korea Foods Ltd
May 31, 2025 - July 13, 2025
Delivered branding-focused solutions across print, digital, and social media, achieving 749% funding success on a new product launch through impactful branding and packaging. Drove a 73% increase in social media engagement and reduced event costs by 56% by leading diverse design tasks. Leveraged Adobe Firefly to create AI-driven design resources, cutting editing time by 30%, streamlining team collaboration, and accelerating project delivery. Led campaigns with diverse vendors, boosting social media followers by 14% and feed engagement by 28%. Created in-store promotional posters and motion graphics for 20 Seoul Plaza shops, developed short-form video content with up to 10k views per reel, and led event booth design for a global wellness brand in 40 countries.
Graphic Designer & Social Media Manager at Korea Foods Ltd
September 1, 2024 - Present
Led the design of in-store promotional posters and motion graphics for monitors in 20 Seoul Plaza shops, enhancing customer experience and branding. Developed various short-form video content achieving 6-10k views per reel, driving engagement and a 73% annual growth in organic followers without paid ads. Led event booth and graphics design for a global wellness brand across 40 countries, reducing production costs by 56% through hands-on execution. Created seasonal promotional web banners for an online garment trims brand to optimize user experience, resulting in a 42% increase in website traffic and yearly sales growth. Used Adobe Firefly AI tools to streamline workflows, reducing editing time by 30%, accelerating project delivery and productivity.
Graphic Designer at PM-International
July 31, 2024 - July 25, 2025
Designed new chocolate packaging and a logo for a healthy supplements startup, which contributed to achieving 749% funding success in just one month.
Graphic Designer at PM-International
July 31, 2024 - July 13, 2025
Designed seasonal promotional web banners for an online garment trims brand, optimizing user experience to drive a 42% increase in website traffic and boost sales year-over-year. Developed new chocolate packaging and logos for healthy supplements startup, leading to a 749% funding success in one month.
Graphic Designer at PM-International
July 1, 2024 - August 18, 2025
Designed new chocolate packaging and a logo for a healthy supplements startup, which led to a 749% funding success within one month. Led campaigns collaborating with diverse vendors and designed promotional materials resulting in a 14% increase in followers and 28% boost in feed engagement from immediate social media distribution.
Graphic Designer at YBK
June 30, 2022 - July 25, 2025
Collaborated on branding and design projects to support the organization's visual communication goals.
Graphic Designer at YBK
June 30, 2022 - July 13, 2025
Engaged in graphic design tasks supporting brand campaigns and product promotion.
Graphic Designer at YBK
June 1, 2022 - August 18, 2025
Drove up to a 73% increase in social media engagement by delivering branding-focused visual solutions across print and digital media. Managed diverse design tasks helping to reduce event costs by 56%.
Graphic Designer at Bareble
January 31, 2021 - July 25, 2025
Contributed to graphic design projects including branding and promotional materials for the company.
Graphic Designer at Bareble
January 31, 2021 - July 13, 2025
Designed branding and packaging elements as part of design team efforts.
Branding Designer at Bareble
January 1, 2021 - August 18, 2025
Created branding and packaging that contributed significantly to product launch success. Delivered creative designs focused on branding that enhanced product visibility and user engagement.

Education

Bachelor of Arts at Hansung University, College of Content Design
March 1, 2016 - August 31, 2021
Bachelor of Arts at Hansung University, College of Content Design
March 1, 2016 - August 31, 2021
Bachelor of Arts in Visual Communication Design at Hansung University, College of Content Design
March 1, 2016 - August 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Wholesale & Distribution