Hi, I'm Lydia Panagiota Apospori, a passionate digital marketing specialist based in Athens. With a strong background in marketing management, I enjoy crafting engaging social media content and helping brands build thriving online communities. I stay up-to-date with industry trends and love exploring new digital channels to keep the marketing strategies fresh and impactful. I have experience coordinating multimedia projects and events, analyzing consumer behavior, and optimizing digital campaigns to achieve the best results. I'm energized by new challenges and thrive in dynamic environments where I can put my skills in content creation, communication, and marketing strategy to good use.

Lydia Panagiota Apospori

Hi, I'm Lydia Panagiota Apospori, a passionate digital marketing specialist based in Athens. With a strong background in marketing management, I enjoy crafting engaging social media content and helping brands build thriving online communities. I stay up-to-date with industry trends and love exploring new digital channels to keep the marketing strategies fresh and impactful. I have experience coordinating multimedia projects and events, analyzing consumer behavior, and optimizing digital campaigns to achieve the best results. I'm energized by new challenges and thrive in dynamic environments where I can put my skills in content creation, communication, and marketing strategy to good use.

Available to hire

Hi, I’m Lydia Panagiota Apospori, a passionate digital marketing specialist based in Athens. With a strong background in marketing management, I enjoy crafting engaging social media content and helping brands build thriving online communities. I stay up-to-date with industry trends and love exploring new digital channels to keep the marketing strategies fresh and impactful.

I have experience coordinating multimedia projects and events, analyzing consumer behavior, and optimizing digital campaigns to achieve the best results. I’m energized by new challenges and thrive in dynamic environments where I can put my skills in content creation, communication, and marketing strategy to good use.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Greek, Modern
Fluent
English
Advanced
German
Beginner
Italian
Beginner

Work Experience

Marketing Associate at Deree – The American College of Greece
March 31, 2024 - July 14, 2025
Set and implement social media and communication campaigns aligned with marketing strategies. Create, schedule, and post daily social media content. Brainstorm campaign ideas and assist in creating performance reports. Apply growth strategies and assist in running social media campaigns. Coordinate video shootings, photoshoots, and team-building events. Organize and coordinate marketing events. Edit and create brochure content, coordinate advertising materials with design and content teams. Manage daily administrative tasks for smooth department operations. Conduct mass emailing campaigns using Hubspot, Groupmail 6, Mailchimp. Update website content and conduct market research to identify opportunities. Analyze consumer behavior data and create marketing and sales metric reports. Assist in promotional event organization and monitor competitors' marketing activities.
Digital Marketing Specialist at Porsche – Motodynamics Group
March 1, 2024 - Present
Manage brand's online presence ensuring consistency with marketing/action plans. Stay updated on industry trends and monitor competitors' social media content to implement best practices. Oversee social media channels by crafting engaging content, fostering community growth, and responding to messages/comments. Integrate digital initiatives aligning with overall marketing campaigns and events. Analyze digital performance metrics to optimize strategies for maximum impact. Explore new digital channels such as TikTok and LinkedIn. Brief photographers/videographers to create real-time event content. Manage dealer websites and social media, coordinating monthly activities with dealers.
Customer Support Coordinator / Social Media Manager / Activities Manager / Residence Manager / Assistant Academic Manager at Education First (EF)
October 31, 2021 - July 14, 2025
Managed e-correspondence, incoming calls, and student check-in processes. Handled transportation arrangements, student payments for excursions, and crisis management including COVID-related tracking. Used Salesforce platform. Created social media content for Instagram, TikTok, and Facebook including copywriting, scheduling, and performance reporting. Planned and organized activities such as Graduation and excursions, coordinated suppliers, and promoted activities on EF's platform. Managed student accommodations including check-in/out, emergency calls, and maintenance. Assisted academic manager with class and student allocations and evaluation reports.
Junior Social Media Assistant at Social Wave
August 31, 2021 - July 14, 2025
Created social media content for clients, scheduled and posted daily content. Brainstormed campaign ideas and assisted in creating performance reports. Learned growth strategies and assisted in running social media campaigns.

Education

Bachelor of Science at Deree – The American College of Greece
September 1, 2016 - May 31, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Education, Travel & Hospitality, Professional Services

Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

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