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I am a data-driven digital marketing manager with over five years of experience specializing in B2B e-commerce marketing campaigns and working internationally with various brands. I have a proven record of developing demand generation campaigns that succeed in both new and established markets. With my expertise in project management and paid marketing campaigns, I aim to create highly scalable and optimized campaigns that effectively drive demand and sales leads to boost revenue. Friendly and approachable, I enjoy collaborating with teams to enhance brand reach and customer engagement. My goal is to leverage my skills in paid ads, SEO, analytics, and conversion rate optimization to deliver outstanding marketing results.…I am a data-driven digital marketing manager with over five years of experience specializing in B2B e-commerce marketing campaigns and working internationally with various brands. I have a proven record of developing demand generation campaigns that succeed in both new and established markets. With my expertise in project management and paid marketing campaigns, I aim to create highly scalable and optimized campaigns that effectively drive demand and sales leads to boost revenue. Friendly and approachable, I enjoy collaborating with teams to enhance brand reach and customer engagement. My goal is to leverage my skills in paid ads, SEO, analytics, and conversion rate optimization to deliver outstanding marketing results.

Sanika Dike

Digital Marketer, Marketing Strategist, Performance Marketer, +2

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I am a data-driven digital marketing manager with over five years of experience specializing in B2B e-commerce marketing campaigns and working internationally with various brands. I have a proven record of developing demand generation campaigns that succeed in both new and established markets. With my expertise in project management and paid marketing campaigns, I aim to create highly scalable and optimized campaigns that effectively drive demand and sales leads to boost revenue. Friendly and approachable, I enjoy collaborating with teams to enhance brand reach and customer engagement. My goal is to leverage my skills in paid ads, SEO, analytics, and conversion rate optimization to deliver outstanding marketing results.…I am a data-driven digital marketing manager with over five years of experience specializing in B2B e-commerce marketing campaigns and working internationally with various brands. I have a proven record of developing demand generation campaigns that succeed in both new and established markets. With my expertise in project management and paid marketing campaigns, I aim to create highly scalable and optimized campaigns that effectively drive demand and sales leads to boost revenue. Friendly and approachable, I enjoy collaborating with teams to enhance brand reach and customer engagement. My goal is to leverage my skills in paid ads, SEO, analytics, and conversion rate optimization to deliver outstanding marketing results.

Available to hire

I am a data-driven digital marketing manager with over five years of experience specializing in B2B e-commerce marketing campaigns and working internationally with various brands. I have a proven record of developing demand generation campaigns that succeed in both new and established markets. With my expertise in project management and paid marketing campaigns, I aim to create highly scalable and optimized campaigns that effectively drive demand and sales leads to boost revenue.

Friendly and approachable, I enjoy collaborating with teams to enhance brand reach and customer engagement. My goal is to leverage my skills in paid ads, SEO, analytics, and conversion rate optimization to deliver outstanding marketing results.

Skills

Experience Level

Facebook Ads

Expert

Google Ads

Expert

SEO

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

German

Beginner

Work Experience

Digital Marketing Manager at Front Row Germany

February 28, 2025 - July 14, 2025

Developed effective Amazon marketing strategies for a leading power tools manufacturer targeting Canada and European markets. Managed key events such as Black Friday, Cyber Monday, and October Prime Day, achieving a 40% year-on-year sales increase. Optimized Amazon Sponsored Ads to accelerate ecommerce growth, analyzed campaign performance to identify optimization opportunities, managed budgets, set KPIs such as RoAS, ACoS, conversion rates, CTR, and CPC, and launched campaigns to meet business objectives.

Digital Marketing Manager at Tessolve India Pvt. Ltd.

January 31, 2023 - July 14, 2025

Created omni-channel digital marketing strategies involving Google Ads, SEO, and paid social channels to expand market presence. Designed and optimized user-friendly landing pages, developed annual marketing plans, managed multimedia content, coordinated with design agencies, and optimized budgeting and financial tracking using project management tools.

Performance and Digital Marketing Manager at Schneider Electric Ltd.

June 30, 2022 - July 14, 2025

Managed paid search and performance marketing campaigns across B2B and B2C channels with budgets up to $500K to drive revenue growth. Improved lead generation and conversion strategies achieving 10x impressions, over 500 leads per campaign, and a 50% YoY conversion increase. Delivered over 12 million impressions on Meta and over 2 million on Google quarterly. Increased organic traffic by 20% via SEO and SEA optimizations and broadened e-Shop reach to 1 million users. Implemented automation like chatbots to streamline product search and bulk ordering.

Digital Marketing Manager at AI Enterprises Inc.

April 30, 2021 - July 14, 2025

Planned and executed social media strategies including YouTube video content creation, website content, email campaigns, blog promotions, and case study publications. Measured performance through Google Analytics and Meta Business Suite.

Digital Marketing Manager at Tata Hitachi Ltd.

August 31, 2020 - July 14, 2025

Created a viral animated video series for corporate events on YouTube and TikTok with a reach exceeding 2 million and increased engagement rates. Conducted multivariate A/B testing on Google AdWords, Meta Business Suite, and LinkedIn Ads, optimizing formats and audience segmentation, resulting in average conversion rate improvements of 15%. Led corporate website redesign to enhance brand consistency.

Account Manager at Amura Marketing Ltd.

April 30, 2019 - July 14, 2025

Managed and optimized social media campaigns across Google Search, Google Display, Meta Business Suite, Times Network, and LinkedIn for eight corporate clients with budgets over $15,000. Surpassed campaign KPIs by 20% during peak seasons, maintained project timelines using GANTT charts and campaign calendars, supervised a team of 10 specialists, and achieved a 30% increase in client satisfaction and contract expansion.