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Hi, I'm Mackenzie Hill, a Digital Marketing Strategist and Communications Specialist originally from Toronto, Canada, now based in Manchester, England. I'm currently pursuing my MSc in Digital Marketing Communications at Manchester Metropolitan University. With a strong blend of strategy, creativity, and passion, I enjoy applying my digital marketing skills to help brands grow and engage meaningfully with their audience across various industries. I have experience designing engaging digital content, managing social media campaigns, and supporting communications initiatives for educational and corporate settings. I'm enthusiastic about using data-driven insights and creative approaches to deliver impactful marketing solutions that drive results and brand growth.…Hi, I'm Mackenzie Hill, a Digital Marketing Strategist and Communications Specialist originally from Toronto, Canada, now based in Manchester, England. I'm currently pursuing my MSc in Digital Marketing Communications at Manchester Metropolitan University. With a strong blend of strategy, creativity, and passion, I enjoy applying my digital marketing skills to help brands grow and engage meaningfully with their audience across various industries. I have experience designing engaging digital content, managing social media campaigns, and supporting communications initiatives for educational and corporate settings. I'm enthusiastic about using data-driven insights and creative approaches to deliver impactful marketing solutions that drive results and brand growth.

Mackenzie Hill

Digital Marketer, Marketing Strategist, Marketing Automation Specialist, +3

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Hi, I'm Mackenzie Hill, a Digital Marketing Strategist and Communications Specialist originally from Toronto, Canada, now based in Manchester, England. I'm currently pursuing my MSc in Digital Marketing Communications at Manchester Metropolitan University. With a strong blend of strategy, creativity, and passion, I enjoy applying my digital marketing skills to help brands grow and engage meaningfully with their audience across various industries. I have experience designing engaging digital content, managing social media campaigns, and supporting communications initiatives for educational and corporate settings. I'm enthusiastic about using data-driven insights and creative approaches to deliver impactful marketing solutions that drive results and brand growth.…Hi, I'm Mackenzie Hill, a Digital Marketing Strategist and Communications Specialist originally from Toronto, Canada, now based in Manchester, England. I'm currently pursuing my MSc in Digital Marketing Communications at Manchester Metropolitan University. With a strong blend of strategy, creativity, and passion, I enjoy applying my digital marketing skills to help brands grow and engage meaningfully with their audience across various industries. I have experience designing engaging digital content, managing social media campaigns, and supporting communications initiatives for educational and corporate settings. I'm enthusiastic about using data-driven insights and creative approaches to deliver impactful marketing solutions that drive results and brand growth.

Available to hire

Hi, I’m Mackenzie Hill, a Digital Marketing Strategist and Communications Specialist originally from Toronto, Canada, now based in Manchester, England. I’m currently pursuing my MSc in Digital Marketing Communications at Manchester Metropolitan University. With a strong blend of strategy, creativity, and passion, I enjoy applying my digital marketing skills to help brands grow and engage meaningfully with their audience across various industries.

I have experience designing engaging digital content, managing social media campaigns, and supporting communications initiatives for educational and corporate settings. I’m enthusiastic about using data-driven insights and creative approaches to deliver impactful marketing solutions that drive results and brand growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Care/ Social Work Marketing & Communications Assistant at Manchester Metropolitan University

September 1, 2024 - Present

Designed and developed visually engaging event posters and digital assets for campaigns. Created and scheduled content for social media platforms, focusing mainly on Instagram. Wrote clear, compelling copy tailored to target audiences to boost engagement and visibility. Supported communications initiatives promoting social care and social work programs within the university.

STRIVE Social Media Intern at Manchester Metropolitan University

September 1, 2024 - Present

Designed and produced eye-catching event posters and digital content aligned with STRIVE's brand identity. Wrote engaging, audience-specific copy for social media platforms, particularly Instagram. Planned, created, and distributed weekly newsletters to inform and engage the student community. Collaborated with team members to support outreach campaigns and increase program visibility.

Digital Marketing Specialist at WBE Canada

July 31, 2024 - July 14, 2025

Planned and executed multi-channel marketing campaigns to increase brand awareness and engagement. Developed and optimised organic content across social media platforms to drive audience growth. Collaborated with internal stakeholders and external partners to create and manage web pages and digital assets. Leveraged data-driven insights to enhance customer experience across various digital touchpoints. Contributed to the overall digital strategy by aligning content and campaigns with organisational goals.

Spring Internship at Big. Ass. Kids

May 31, 2024 - July 14, 2025

Contributed to collaborative projects across sales, marketing, and social media functions. Managed content and scheduling for Instagram, TikTok, and LinkedIn, helping grow audience engagement. Conducted platform and trend research to identify emerging artists and inform strategic outreach. Built and nurtured relationships with professionals across the music and entertainment industry. Supported brand visibility and campaign execution through creative and strategic input.

Creative Services Specialist at Hamilton-Oshawa Port Authority

September 30, 2023 - July 14, 2025

Managed and grew the organisation’s presence across Instagram, Facebook, LinkedIn, and Twitter through consistent, engaging content. Updated and maintained the company website using WordPress and Elementor, ensuring accuracy and visual appeal. Designed digital and print materials including graphics, posters, flyers, and social media assets using Canva. Wrote and submitted editorial content for newspaper publications to enhance public outreach. Planned and executed events in collaboration with cross-functional teams. Developed, launched, and monitored LinkedIn and Google Ads campaigns; analysed performance metrics and implemented strategies to improve reach and ROI.

Digital Marketing and Communications Specialist at Shawn & Ed Brewing Company Flat Rock Cellars

June 30, 2022 - July 14, 2025

Planned and managed digital marketing campaigns across Instagram, Facebook, TikTok, and MailChimp, including ad creation and targeting strategies. Designed and executed engaging advertisements, capturing and editing product photography for web and social media use. Created clear, persuasive written content for external retail partners, maintaining consistent brand voice and professionalism. Developed and launched successful brand partnerships, giveaways, and cross-promotional collaborations to expand reach and engagement.

Social Care/ Social Work Marketing & Communications Assistant at Manchester Metropolitan University

September 1, 2024 - Present

Design and develop visually engaging event posters and digital assets for campaigns. Create and schedule content for social media platforms, with a focus on Instagram. Write clear, compelling copy tailored to target audiences to boost engagement and visibility. Support communications initiatives that promote social care and social work programs within the university.

Strive Social Media Intern at Manchester Metropolitan University

September 1, 2024 - Present

Design and produce eye-catching event posters and digital content aligned with STRIVE's brand identity. Write engaging, audience-specific copy for social media platforms, particularly Instagram. Plan, create, and distribute weekly newsletters to inform and engage the student community. Collaborate with team members to support outreach campaigns and increase program visibility.

Digital Marketing Specialist at WBE Canada

July 31, 2024 - July 14, 2025

Planned and executed multi-channel marketing campaigns to increase brand awareness and engagement. Developed and optimised organic content across key social media platforms to drive audience growth. Collaborated with internal stakeholders and external partners to create and manage web pages and digital assets. Leveraged data-driven insights to enhance customer experience across various digital touchpoints. Contributed to the overall digital strategy by aligning content and campaigns with organisational goals.

Spring Internship at Big. Ass. Kids

May 31, 2024 - July 14, 2025

Creative Services Specialist at Hamilton-Oshawa Port Authority

September 30, 2023 - July 14, 2025

Managed and grew the organisation’s presence across Instagram, Facebook, LinkedIn, and Twitter through consistent, engaging content. Updated and maintained the company website using WordPress and Elementor, ensuring accuracy and visual appeal. Designed digital and print materials, including graphics, posters, flyers, and social media assets using Canva. Wrote and submitted editorial content for newspaper publications to enhance public outreach. Planned and executed events in collaboration with cross-functional teams. Developed, launched, and monitored LinkedIn and Google Ads campaigns; analysed performance metrics and implemented strategies to improve reach and ROI.

Digital Marketing and Communications Specialist at Shawn & Ed Brewing Company Flat Rock Cellars

June 30, 2022 - July 14, 2025