I am a results-driven Social Media Management Specialist and Marketing Professional with a solid background in digital strategy, content creation, and sales. I have experience managing social media platforms, creating compelling content, and executing paid advertising campaigns to boost brand awareness and business growth. Passionate about helping brands grow their online presence through data-driven marketing and innovative storytelling. Over the years, I have developed skills in lead generation, sales funnel development, and market analysis, working with small businesses and collaborating with marketing teams to achieve sales targets. I enjoy engaging with online communities and presenting brands in ways that resonate with audiences.

Gaobale Sinyangwe

I am a results-driven Social Media Management Specialist and Marketing Professional with a solid background in digital strategy, content creation, and sales. I have experience managing social media platforms, creating compelling content, and executing paid advertising campaigns to boost brand awareness and business growth. Passionate about helping brands grow their online presence through data-driven marketing and innovative storytelling. Over the years, I have developed skills in lead generation, sales funnel development, and market analysis, working with small businesses and collaborating with marketing teams to achieve sales targets. I enjoy engaging with online communities and presenting brands in ways that resonate with audiences.

Available to hire

I am a results-driven Social Media Management Specialist and Marketing Professional with a solid background in digital strategy, content creation, and sales. I have experience managing social media platforms, creating compelling content, and executing paid advertising campaigns to boost brand awareness and business growth. Passionate about helping brands grow their online presence through data-driven marketing and innovative storytelling.

Over the years, I have developed skills in lead generation, sales funnel development, and market analysis, working with small businesses and collaborating with marketing teams to achieve sales targets. I enjoy engaging with online communities and presenting brands in ways that resonate with audiences.

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Work Experience

Digital Marketing & Social Media Intern (Freelance) at Freelance
April 1, 2024 - Present
Developed and managed content calendars for small businesses, increasing page engagement. Designed creatives using Canva and scheduled posts across Facebook and Instagram. Launched and optimized ad campaigns on Facebook Ads Manager targeting local markets. Engaged with followers and improved brand communication and community interaction. Tracked campaign performance using Meta Business Suite and adjusted strategies accordingly.
Sales Representative at Botswana Life Insurance
March 31, 2024 - July 14, 2025
Promoted services using digital outreach strategies including WhatsApp marketing. Managed a client portfolio and followed up through CRM tools to enhance retention. Delivered presentations both online and in-person to close deals and meet monthly sales targets. Collaborated with marketing teams to align campaigns and optimize customer acquisition.
Marketing & Sales Assistant (Industrial Attachment) at Clover Chemical Industries
April 30, 2023 - July 14, 2025
Supported social media marketing efforts during the Jwaneng Expo, posting live content. Collected and organized leads into a CRM system for digital follow-up. Assisted in drafting promotional content and marketing materials. Engaged in brand positioning efforts for new products on digital platforms.
Freelance Journalist at Botswana Press Agency (BOPA)
April 30, 2019 - July 14, 2025
Researched and developed human-interest stories for digital publication. Strengthened content writing and digital storytelling skills. Conducted interviews and reported events for community platforms.

Education

Associate's Degree at Limkokwing University of Creative Technology
January 1, 2020 - December 31, 2023

Qualifications

Professional Diploma in Social Media Management & Advertising
January 1, 2024 - December 31, 2024

Industry Experience

Media & Entertainment, Financial Services, Consumer Goods, Professional Services, Education

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