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Hi, I'm Rachel Murray, a strategic and creative marketing professional with over a decade of experience. I've worked with a wide range of clients, from startups to global brands, helping them develop a consistent voice and a compelling visual presence across platforms. I specialize in content creation, copywriting, social media strategy, and brand marketing. Currently, I offer freelance marketing consulting services, bringing expertise in digital marketing, social content calendars, website copy refreshes, email marketing, and campaign strategy. I enjoy working closely with businesses to help them grow through thoughtful and engaging marketing initiatives.…Hi, I'm Rachel Murray, a strategic and creative marketing professional with over a decade of experience. I've worked with a wide range of clients, from startups to global brands, helping them develop a consistent voice and a compelling visual presence across platforms. I specialize in content creation, copywriting, social media strategy, and brand marketing. Currently, I offer freelance marketing consulting services, bringing expertise in digital marketing, social content calendars, website copy refreshes, email marketing, and campaign strategy. I enjoy working closely with businesses to help them grow through thoughtful and engaging marketing initiatives.

Rachel Murray

Copywriter, Content Creator, Marketing Strategist, +2

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Hi, I'm Rachel Murray, a strategic and creative marketing professional with over a decade of experience. I've worked with a wide range of clients, from startups to global brands, helping them develop a consistent voice and a compelling visual presence across platforms. I specialize in content creation, copywriting, social media strategy, and brand marketing. Currently, I offer freelance marketing consulting services, bringing expertise in digital marketing, social content calendars, website copy refreshes, email marketing, and campaign strategy. I enjoy working closely with businesses to help them grow through thoughtful and engaging marketing initiatives.…Hi, I'm Rachel Murray, a strategic and creative marketing professional with over a decade of experience. I've worked with a wide range of clients, from startups to global brands, helping them develop a consistent voice and a compelling visual presence across platforms. I specialize in content creation, copywriting, social media strategy, and brand marketing. Currently, I offer freelance marketing consulting services, bringing expertise in digital marketing, social content calendars, website copy refreshes, email marketing, and campaign strategy. I enjoy working closely with businesses to help them grow through thoughtful and engaging marketing initiatives.

Available to hire

Hi, I’m Rachel Murray, a strategic and creative marketing professional with over a decade of experience. I’ve worked with a wide range of clients, from startups to global brands, helping them develop a consistent voice and a compelling visual presence across platforms. I specialize in content creation, copywriting, social media strategy, and brand marketing.

Currently, I offer freelance marketing consulting services, bringing expertise in digital marketing, social content calendars, website copy refreshes, email marketing, and campaign strategy. I enjoy working closely with businesses to help them grow through thoughtful and engaging marketing initiatives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Freelance Marketing Consultant

January 1, 2025 - Present

Providing content creation, copywriting, and marketing support to small businesses and startups. Projects include social content calendars, website copy refreshes, email marketing, and reporting. Specialize in helping brands develop a consistent voice and visual presence across platforms.

Account Director at Under The Influencers Inc.

December 31, 2018 - July 14, 2025

Managed social strategy and content for luxury hospitality clients including The Beverly Hilton and Waldorf Astoria Beverly Hills. Created branded content, copy, and monthly campaign reports. Provided strategic insights and optimizations for paid social campaigns.

Marketing Consultant - Freelance at DOGSWELL

December 31, 2017 - July 14, 2025

Managed all social channels; responsible for content creation, strategy, publishing, monitoring, and reporting. Provided social strategy insights and recommendations to the marketing team. Developed real-time social content based on social media trends. Handled community engagement, crisis response, and social reporting. Created and maintained the company’s Frequently Asked Questions and updated the website as needed.

Digital Marketing and Social Media Planner at Toyota North America

December 31, 2017 - July 14, 2025

Led digital and social media strategy for brand campaigns across Toyota and Lexus. Managed content creation, engagement strategy, and KPI reporting. Supervised a team of community managers, copywriters, and customer care agents.

Brand Marketing Associate at DOGSWELL

December 31, 2015 - July 14, 2025

Developed digital marketing campaigns and managed B2B and retail marketing materials. Managed social strategy and execution across all social media platforms. Responsible for digital marketing strategy, content management and creation. Created sales support tools and oversaw in-store promotional collateral.

Marketing Communications Associate Manager at DOGSWELL

December 31, 2015 - July 14, 2025

Oversaw social and website content, influencer PR, and media events. Approved all outgoing consumer messaging across departments. Supported product launches and go-to-market plan development and messaging.

Cofounder & Editor at WhenInLA

December 31, 2013 - July 14, 2025

Launched viral pop culture blog with 1.3M+ pageviews in the first 3 months. Featured in The Huffington Post, Refinery29, Thrillist, LAweekly and more. Built cross-promotions with brands like Sprinkles Cupcakes.

Marketing Events Coordinator at DOGSWELL

December 31, 2011 - July 14, 2025

Led execution of over 50 consumer and trade events annually. Developed social media strategy, increasing Facebook following by 50% in three months. Managed printed collateral and promotional items including sourcing, creation, and design.