Hi, I'm Nicole Roeder, a passionate marketing professional currently pursuing my Master of Business Administration at the University of San Diego. I have hands-on experience in developing marketing strategies for wellness and skincare brands, with a strong foundation in digital marketing, analytics, and brand building. I love creating engaging campaigns and connecting with diverse audiences to tell authentic brand stories. Outside of marketing, I enjoy playing guitar and piano, hiking, and practicing yoga. I'm also deeply involved in supporting women's leadership through my role with the USD Graduate Women in Business. I strive to bring creativity, organization, and collaboration to every project I work on, aiming to make a positive impact in whichever role I take on.…

Nicole Roeder

Hi, I'm Nicole Roeder, a passionate marketing professional currently pursuing my Master of Business Administration at the University of San Diego. I have hands-on experience in developing marketing strategies for wellness and skincare brands, with a strong foundation in digital marketing, analytics, and brand building. I love creating engaging campaigns and connecting with diverse audiences to tell authentic brand stories. Outside of marketing, I enjoy playing guitar and piano, hiking, and practicing yoga. I'm also deeply involved in supporting women's leadership through my role with the USD Graduate Women in Business. I strive to bring creativity, organization, and collaboration to every project I work on, aiming to make a positive impact in whichever role I take on.…

Available to hire

Hi, I’m Nicole Roeder, a passionate marketing professional currently pursuing my Master of Business Administration at the University of San Diego. I have hands-on experience in developing marketing strategies for wellness and skincare brands, with a strong foundation in digital marketing, analytics, and brand building. I love creating engaging campaigns and connecting with diverse audiences to tell authentic brand stories.

Outside of marketing, I enjoy playing guitar and piano, hiking, and practicing yoga. I’m also deeply involved in supporting women’s leadership through my role with the USD Graduate Women in Business. I strive to bring creativity, organization, and collaboration to every project I work on, aiming to make a positive impact in whichever role I take on.

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Skills

Experience Level

Canva
Intermediate
Microsoft Office
Intermediate
WordPress
Intermediate

Language

English
Fluent
Spanish; Castilian
Beginner

Work Experience

Career Content Production Intern at advize
June 30, 2025 - July 14, 2025
Conducted 50 recorded informational interviews to gather career insights and strengthen storytelling and communication skills. Developed strong outreach strategies to connect with professionals and build industry relationships. Presented & pitched the brand to USD’s Knauss Career Development Team to add within their undergraduate and MBA curriculum. Utilized Calendly, Asana, and Excel to manage interviews in a fast-paced, remote environment.
Marketing Assistant at Environmental Integration Lab
December 31, 2024 - July 14, 2025
Created content for their Weebly & Instagram platforms using Canva, enhancing graphic design and branding regime. Collaborated with the marketing team to refine and execute strategic outreach plans, strengthening marketing strategy and teamwork. Provided a comprehensive marketing toolkit to the board, enabling them to support their marketing initiatives effectively.
Marketing Assistant at Environmental Integration Lab
December 31, 2024 - July 14, 2025
Created content for Weebly & Instagram platforms using Canva, enhancing graphic design and branding regime. Collaborated with the marketing team to refine and execute strategic outreach plans, strengthening marketing strategy and teamwork. Provided a comprehensive marketing toolkit to the board, enabling them to support their marketing initiatives effectively.
Director of Events at USD Graduate Women in Business
February 1, 2025 - Present
Organize and execute networking, professional development, and social events for USD Graduate Women in Business, enhancing event planning experience. Collaborate with marketing and finance teams to promote events, manage budgets, and ensure smooth execution, strengthening strategic communication. Support organizational leadership by assisting the President and coordinating with key stakeholders, developing leadership and teamwork abilities.
Secretary & Historian at Lion’s Heart Service Organization
June 29, 2020 - July 13, 2025
Raised Instagram followers by 50% and website awareness by 20% in one month. Created custom social media graphics and campaigns through Canva and Adobe Express. Organized and updated chapter correspondents with weekly emails and bulletins.

Education

Bachelor of Science at Chapman University, Argyros College of Business
August 1, 2020 - May 31, 2024
Study Abroad at City University of London Bayes Business School
January 1, 2024 - May 31, 2024
Bachelor of Science at Chapman University, Argyros College of Business
August 1, 2020 - May 31, 2024
Study Abroad at City University of London Bayes Business School
January 1, 2024 - May 31, 2024

Qualifications

Dean’s Merit Scholarship, Grad Women in Business, Graduate TA & Marketing/Event Planning Assistant
August 11, 2024 - May 15, 2026

Industry Experience

Professional Services, Consumer Goods, Non-Profit Organization, Education, Retail
    paper Lunara Marketing Campaign

    I’m developing a skincare brand concept that fuses intentional branding, content strategy, and plant-based ingredients, highlighting my ability to bring holistic wellness products to life through product, website, & email design.

    paper VeraLume Marketing Campaign
    Developed and launched VeraLume's marketing campaign, a wellness clothing brand inspired by yoga philosophy and sustainable living. Designed a comprehensive brand strategy deck, including visual identity, content calendar, KPIs, and pop-up event plan. Applied my MBA education in creative content idea generation, campaign scheduling, and brand storytelling for the yogic-inspired athletic wear.…