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I am a professional marketing manager and social media strategist with experience in utilizing unique and proven methods for capital growth and digital expansion. By combining the latest and most effective software tools along with traditional and transparent reporting, I have been able to lead and assist brands to significant digital growth. I enjoy creating strategic marketing campaigns and working closely with teams to execute and monitor brand performance. My background includes managing campaigns for notable clients and leading various marketing divisions, including social media, graphic design, and website management. My goal is always to drive ROI and foster strong client relationships while embracing innovative strategies like Blue Ocean to create market separation.…I am a professional marketing manager and social media strategist with experience in utilizing unique and proven methods for capital growth and digital expansion. By combining the latest and most effective software tools along with traditional and transparent reporting, I have been able to lead and assist brands to significant digital growth. I enjoy creating strategic marketing campaigns and working closely with teams to execute and monitor brand performance. My background includes managing campaigns for notable clients and leading various marketing divisions, including social media, graphic design, and website management. My goal is always to drive ROI and foster strong client relationships while embracing innovative strategies like Blue Ocean to create market separation.

Sami Khalifa

Marketing Strategist, Growth Marketer, Brand Strategist, +2

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I am a professional marketing manager and social media strategist with experience in utilizing unique and proven methods for capital growth and digital expansion. By combining the latest and most effective software tools along with traditional and transparent reporting, I have been able to lead and assist brands to significant digital growth. I enjoy creating strategic marketing campaigns and working closely with teams to execute and monitor brand performance. My background includes managing campaigns for notable clients and leading various marketing divisions, including social media, graphic design, and website management. My goal is always to drive ROI and foster strong client relationships while embracing innovative strategies like Blue Ocean to create market separation.…I am a professional marketing manager and social media strategist with experience in utilizing unique and proven methods for capital growth and digital expansion. By combining the latest and most effective software tools along with traditional and transparent reporting, I have been able to lead and assist brands to significant digital growth. I enjoy creating strategic marketing campaigns and working closely with teams to execute and monitor brand performance. My background includes managing campaigns for notable clients and leading various marketing divisions, including social media, graphic design, and website management. My goal is always to drive ROI and foster strong client relationships while embracing innovative strategies like Blue Ocean to create market separation.

Available to hire

I am a professional marketing manager and social media strategist with experience in utilizing unique and proven methods for capital growth and digital expansion. By combining the latest and most effective software tools along with traditional and transparent reporting, I have been able to lead and assist brands to significant digital growth. I enjoy creating strategic marketing campaigns and working closely with teams to execute and monitor brand performance.

My background includes managing campaigns for notable clients and leading various marketing divisions, including social media, graphic design, and website management. My goal is always to drive ROI and foster strong client relationships while embracing innovative strategies like Blue Ocean to create market separation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Manager & Strategist at X6L Marketing

April 1, 2023 - Present

The first account manager at X6L, identified gaps in marketing strategies within the industry and implemented effective strategies to target start-up companies in the Greater Toronto Area, resulting in significant ROI and digital expansion for clients such as Demon Powersports Canada, LifeIsATryp Travel and the Latin Sparks Festival. Utilized Blue Ocean strategies for market separation, presented weekly reports to executives, and created marketing team subdivisions for execution in social media, design, website management, and customer retention.

Marketing Account Executive at Viral Nation

February 28, 2023 - July 15, 2025

Managed start-to-end marketing campaigns for Fortune 500 clients including Samsung, Meta, G2A, and Amazon Luna. Solely led the Meta Ray Bans launch. Analyzed, contracted, and curated campaigns with top influencers in North America and Europe. Developed creatives to optimize engagement and presented detailed performance reports to stakeholders covering results, budget, and margins to measure client value.

Account Supervisor at IA360

May 31, 2021 - July 15, 2025

Led marketing and logistics divisions company-wide, managing social media, digital strategy, reporting, hiring and training. Recruited clients for digital services expanding physical retail presence in stores like Loblaws and LCBO. Delivered presentations on patented 3D printers and instant card printing technology. Created customer assurance strategies, streamlining same day activations and partner rewards for enhanced legitimacy and customer trust.

Marketing Manager & Strategist at X6L Marketing

April 1, 2023 - Present

Launched growth marketing campaigns resulting in significant ROI and digital expansion for Demon Powersports Canada, LifeIsATryp Travel, and the Latin Sparks Festival. Utilized Blue Ocean strategies to create market separation for clients. Presented weekly brand, competitor, and performance analysis reports to the executive team identifying progress, status, and projections. Created subdivisions of the marketing team for effective execution including social media posting, graphic design, website management, and customer retention.

Account Supervisor at IA360

May 31, 2021 - July 31, 2025

Led the company-wide marketing and logistics divisions including social media management, digital strategy, reporting, hiring, onboarding and trainings. Recruited clients for digital services including physical retail locations such as Loblaws, No Frills, and LCBO to gain physical foothold for credit card leads and sign-ups. Led presentations to potential business clients on patented 3D printers and instant card printing technology. Created strategies to provide legitimacy and assurance to customers including streamlining same day activations and rewards with partners.

Marketing Account Executive at Viral Nation

February 28, 2023 - July 31, 2025

Managed Fortune 500 accounts to achieve client targets. Facilitated end-to-end marketing campaigns for Samsung, Meta, G2A & Amazon Luna. Solely led the Meta and Ray Bans launch managing $100,000 budget portfolio. Analyzed, contracted, and curated campaigns centered around top-performing influencers in North America & Europe. Developed creatives and drafts to optimize engagement. Presented performance reports highlighting campaign results, budgets, and margins to gauge client value effectively.