Touch of Heaven — Branding & Go‑to‑Market for 300‑SKU Egyptian Wellness Line

I spearheaded the launch of Touch of Heaven, a premium line of 300 health and recovery products imported from Egypt, by delivering end‑to‑end brand development:

• Brand Strategy & Naming
• Crafted a name and positioning that evoke authenticity and natural origin
• Visual Identity & Packaging
• Designed vector graphics blending hieroglyphic symbolism with modern aesthetics
• Specified materials, textures, and label layouts for shelf appeal
• Digital & Content
• Developed an e‑commerce site optimized for conversion
• Curated Instagram content plan with on‑brand imagery and product photography
• Production & Launch Support
• Managed remote photoshoots, coordinated with factories, and provided ongoing design support

Results:
• Achieved ₽1 000 000 in revenue by month two
• Awarded “Best Site” in health & beauty category #graphicdesigner #illustrator #branding #webdesigner #logo #photo #designer