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Hi, I'm Asier Mallaviabarrena Olea, a Mid-Level UX/UI & Product Designer with over 7 years of experience working in tech startups. I have a passion for transforming complex workflows into intuitive user experiences and designing scalable design systems in Figma. I collaborate closely with developers and product teams to deliver interfaces that are both visually appealing and highly functional. I specialize in SaaS and web platforms, focusing on improving navigation, accessibility, and usability to make digital products easier and more efficient to use. My goal is to apply my skills to support chefs and kitchen teams by creating clear, data-rich tools that simplify their work and boost operational efficiency.…Hi, I'm Asier Mallaviabarrena Olea, a Mid-Level UX/UI & Product Designer with over 7 years of experience working in tech startups. I have a passion for transforming complex workflows into intuitive user experiences and designing scalable design systems in Figma. I collaborate closely with developers and product teams to deliver interfaces that are both visually appealing and highly functional. I specialize in SaaS and web platforms, focusing on improving navigation, accessibility, and usability to make digital products easier and more efficient to use. My goal is to apply my skills to support chefs and kitchen teams by creating clear, data-rich tools that simplify their work and boost operational efficiency.

Asier Mallaviabarrena Olea

UX Designer, UI Designer, Product Designer, +2

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Hi, I'm Asier Mallaviabarrena Olea, a Mid-Level UX/UI & Product Designer with over 7 years of experience working in tech startups. I have a passion for transforming complex workflows into intuitive user experiences and designing scalable design systems in Figma. I collaborate closely with developers and product teams to deliver interfaces that are both visually appealing and highly functional. I specialize in SaaS and web platforms, focusing on improving navigation, accessibility, and usability to make digital products easier and more efficient to use. My goal is to apply my skills to support chefs and kitchen teams by creating clear, data-rich tools that simplify their work and boost operational efficiency.…Hi, I'm Asier Mallaviabarrena Olea, a Mid-Level UX/UI & Product Designer with over 7 years of experience working in tech startups. I have a passion for transforming complex workflows into intuitive user experiences and designing scalable design systems in Figma. I collaborate closely with developers and product teams to deliver interfaces that are both visually appealing and highly functional. I specialize in SaaS and web platforms, focusing on improving navigation, accessibility, and usability to make digital products easier and more efficient to use. My goal is to apply my skills to support chefs and kitchen teams by creating clear, data-rich tools that simplify their work and boost operational efficiency.

Available to hire

Hi, I’m Asier Mallaviabarrena Olea, a Mid-Level UX/UI & Product Designer with over 7 years of experience working in tech startups. I have a passion for transforming complex workflows into intuitive user experiences and designing scalable design systems in Figma. I collaborate closely with developers and product teams to deliver interfaces that are both visually appealing and highly functional.

I specialize in SaaS and web platforms, focusing on improving navigation, accessibility, and usability to make digital products easier and more efficient to use. My goal is to apply my skills to support chefs and kitchen teams by creating clear, data-rich tools that simplify their work and boost operational efficiency.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

Basque

Fluent

German

Advanced

English

Advanced

Work Experience

Co-founder & Sole UX/UI Designer at SOFI Sports Community Plattform

September 30, 2023 - July 15, 2025

Designed the platform from scratch, driving strong early engagement with 42% of users interacting with new features. Created wireframes, user flows, and interactive prototypes in Figma to enable early validation of product ideas. Built a modular design system to support scalable UI patterns and maintain consistency. Led user interviews, usability tests, and feedback analysis to identify and resolve friction points, improving usability by 30%. Worked closely with developers using Vue.js, Nuxt.js, and Tailwind CSS to ensure high visual fidelity throughout the build.

Lead UX/UI Designer (Freelance) at Klimadelegation e.V & Fridays For Future Bonn

April 1, 2023 - Present

Led the design of the platform, covering user research, information architecture, visual design, and developer hand-off, resulting in 96% user satisfaction and registration time under one minute. Conducted user interviews and usability testing, leading to a 63% reduction in user drop-off. Designed responsive interfaces in Figma and established a component-based design system to ensure consistent UI patterns and faster prototyping. Collaborated closely with developers and stakeholders in a remote agile team to ensure seamless implementation of design solutions.

UX/UI Designer at SkinTheory App

July 31, 2022 - July 15, 2025

Conducted UX research to identify real user needs and behavior patterns to support feature development. Designed new app features, wireframes, and high-fidelity prototypes in Figma for iOS, aligned with product and business goals. Developed UI flows and rapid prototypes to validate ideas and present product growth opportunities, resulting in a 56% increase in user retention.

Industrial Designer at TechN GmbH

December 31, 2021 - July 15, 2025

Designed physical products and prototypes for the hardware sector applying user-centered principles. Collaborated with engineers and manufacturing teams in agile workflows to ensure technical feasibility and production. Managed a team of two CAD designers and oversaw parts of the final product, including project management responsibilities. Worked in a high-pressure environment meeting tight deadlines and delivering quality. Developed an iterative problem-solving approach now fundamental to UX practice, balancing strict technical and production constraints to build scalable digital solutions.