Available to hire
Hi, I’m William Kirk, a creative content strategist and SEO specialist with over 15 years of experience crafting persuasive, SEO-optimized content for well-known brands like Alfa Romeo, Oracle Red Bull Racing, and COACH PRIME, Deion Sanders. I enjoy using my skills to tell compelling stories that boost brand visibility and sales.
Throughout my career, I’ve worked in various roles from brand copywriter to digital media specialist, developing content strategies that have generated millions in sales and secured landmark content deals. I’m passionate about creating engaging content that resonates with audiences and drives results.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Digital Media Specialist at North Carolina State University
April 1, 2025 - PresentBrand Copywriter at Blenders Eyewear
January 31, 2025 - July 16, 2025Spearheaded brand voice as the sole copywriter, crafting compelling SEO-optimized content with high-profile partners, including Oracle Red Bull Racing and COACH PRIME, Deion Sanders. The latter campaign generated $4.8 million in sales in the first weekend. Worked alongside LA SEO to optimize search engine rankings for product descriptions, blogs, and more.
Senior Copywriter and Head of Operations at Webstager Digital Media
September 30, 2021 - July 16, 2025Instrumental in securing a landmark content deal with Stellantis N.V. (Alfa Romeo, Chrysler, Jeep). Developed powerful SEO-optimized marketing copy for homepages, landing pages, and business proposals. Produced dozens of weekly automobile blogs utilizing long-tail keywords and location-specific phrases to boost page rankings for dealerships.
Social Media Consultant, Writer at SimpleWater, LLC
February 28, 2017 - July 16, 2025Researched and authored consumer-focused articles on American water quality, enhancing public awareness and understanding of critical issues. Assisted in branding a new product born from UC Berkeley’s National Laboratory.
Content Writer at trivago
September 30, 2017 - July 16, 2025Crafted comprehensive descriptions and meta-reviews for hotel listings around the world, including meta descriptions.
Writer, Social Media Consultant, Website Manager at New Kind Agency
January 31, 2013 - July 16, 2025Prepared marketing copy for diverse professional, social, and political initiatives, driving engagement. Website management for the Protect All NC Families Amendment One campaign.
Web Manager, UFL-Football.com at United Football League
January 31, 2011 - July 16, 2025Led end-to-end content management for UFL-Football.com, ensuring timely updates for all the league's teams. Assisted with the creation of the 2010 Championship Game mini-site. Helped spearhead the ideation, launch, and SEO optimization of UFLAccess.com, at the time the largest independent source of United Football League information globally. Developed exclusive news content, cornering the UFL market and maximizing backlink/inbound link potential.
Editor in Chief at UFL Access
January 31, 2013 - July 16, 2025Edited meta titles/title tags and meta descriptions, researched Google Trends, and placed Google Ads. Oversaw all content and helped break a story later featured on ESPN's "Pardon The Interruption" television program.
Copywriter, Creative Consultant at Blevins Creative Group
August 31, 2014 - July 16, 2025Developed engaging campaigns and website copy in-house and remotely, driving viewership and sales for a diverse clientele.
Education
BA at University of North Carolina at Chapel Hill
August 1, 2004 - May 31, 2008Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Professional Services, Education, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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