Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Yoruba
Fluent
Work Experience
Social Media Manager at Accessibility Renovations For Kids
March 1, 2024 - PresentStrategizing social media communications to continuously expose Ark's cause and encourage donors and participants. Created and scheduled engaging content on Instagram, Facebook, and LinkedIn. Designed eye-catching graphics using Canva and Adobe, and wrote compelling captions aligned with ARK's brand voice. Edited short-form video content using CapCut for social media engagement. Built and engaged audiences through newsletter campaigns via Mailchimp, adjusting content based on analytics and trends. Set up and deployed Google creative ads to reach the target audience.
Administrative Assistant at Municipal and Northern Relations
January 1, 2023 - PresentHandled incoming calls, welcomed visitors professionally, responded to inquiries, and directed contacts to appropriate personnel. Proofread content to ensure typo-free communications and managed digital filing systems. Maintained office supplies and managed daily office operations. Provided administrative support including scheduling meetings, managing calendars, travel arrangements, and information dissemination. Prepared website content drafts and designed quarterly newsletters for the Northern Affairs Branch. Provided ministry updates to Northern Manitoba communities on ongoing projects.
Social Media Manager at EzTrucking Dispatch Services
May 31, 2024 - July 17, 2025Developed social media strategies to increase sales and brand awareness across platforms including Twitter, Instagram, Facebook, YouTube, and LinkedIn. Created engaging content and implemented SEO best practices to improve visibility and drive traffic. Used graphic design and editing tools to produce visuals. Maintained social media calendars to ensure consistent content delivery. Utilized social media management tools like Hootsuite and Buffer for scheduling, engagement tracking, and performance analysis.
Marketing and Communications Manager at Clearview Hospital
January 31, 2023 - July 17, 2025Planned and facilitated marketing meetings to communicate business goals. Generated media stories, organized press conferences and promotional activities. Cultivated relationships with influencers and healthcare stakeholders to extend campaign reach. Produced engaging copy with consistent brand messaging across social platforms and the website, enhancing hospital brand reputation and increasing referrals by 20%. Implemented marketing strategies including a 12-week health radio program promoting mother and child health which increased referrals for laparoscopic surgeries by 10%. Managed marketing communications materials through internal teams and vendors.
Marketing and Communications Manager at TQ Behavioral Health
December 31, 2018 - July 17, 2025Led integration of Employee Assistance Program within HMO insurance packages, incorporating telephonic consultations, newsletters, and consultation packages, boosting customer acquisition by 15% and client base by 20%. Designed newsletter campaigns via Mailchimp for mental health awareness. Organized onsite programs with stakeholders and community leadership to increase mental health awareness and brand thought leadership. Developed social media calendars, created and edited video content, managed ads, and maintained website content. Produced marketing collaterals and managed vendor relationships ensuring budget compliance.
Marketing and Communications Executive at Lagoon Hospital
February 28, 2018 - July 17, 2025Launched and managed social media marketing across Instagram, X, and LinkedIn, focusing on B2C marketing on LinkedIn. Facilitated strategic partnerships including a key agreement with Falck Emergency Response, resulting in significant revenue. Created content for social media and assisted hospital radio programs. Managed social media calendars aligned with the global health calendar. Collaborated with human resources on internal communications. Designed marketing collaterals and supervised branding activities and outdoor activations.
Education
Master of Science at CDI College, Calgary, AB
April 1, 2023 - April 1, 2023Bachelor of Science at Benson Idahosa University, Benin City, NG
January 1, 2010 - June 30, 2010Qualifications
Google Ads Certification
January 17, 2025 - January 17, 2025Product Management Certificate
January 1, 2024 - December 31, 2024Leadership in Healthcare Management
January 1, 2023 - December 31, 2023Red Cross Certificate (NYSC 2011)
January 1, 2011 - December 31, 2011Industry Experience
Healthcare, Non-Profit Organization, Government, Professional Services, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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