Hi, I'm Siddhi Chavan, a marketing analyst with over six years of experience working across fintech, insurance, and transportation sectors. I specialize in leveraging data analytics, campaign optimization, and market research to drive business growth. My expertise includes tools like Power BI, Excel, SQL, and various CRM platforms to deliver actionable insights and streamline marketing processes. I enjoy collaborating on projects that involve customer segmentation, predictive modeling, and process automation, always aiming to achieve measurable results and cost savings. I am also passionate about continuous learning and community engagement, actively contributing to university non-profit initiatives and marketing clubs.

Siddhi Chavan

Hi, I'm Siddhi Chavan, a marketing analyst with over six years of experience working across fintech, insurance, and transportation sectors. I specialize in leveraging data analytics, campaign optimization, and market research to drive business growth. My expertise includes tools like Power BI, Excel, SQL, and various CRM platforms to deliver actionable insights and streamline marketing processes. I enjoy collaborating on projects that involve customer segmentation, predictive modeling, and process automation, always aiming to achieve measurable results and cost savings. I am also passionate about continuous learning and community engagement, actively contributing to university non-profit initiatives and marketing clubs.

Available to hire

Hi, I’m Siddhi Chavan, a marketing analyst with over six years of experience working across fintech, insurance, and transportation sectors. I specialize in leveraging data analytics, campaign optimization, and market research to drive business growth. My expertise includes tools like Power BI, Excel, SQL, and various CRM platforms to deliver actionable insights and streamline marketing processes.

I enjoy collaborating on projects that involve customer segmentation, predictive modeling, and process automation, always aiming to achieve measurable results and cost savings. I am also passionate about continuous learning and community engagement, actively contributing to university non-profit initiatives and marketing clubs.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Work Experience

Marketing Analyst at DATTCO INC
December 31, 2024 - July 17, 2025
Designed geospatial sales models in Power BI, improving segmentation precision and increasing sales accuracy by 15%. Built dynamic dashboards to monitor campaigns and optimize resource allocation. Automated reporting with Excel, SQL, and Google Analytics, boosting efficiency by 20% and cutting processing time 25%. Standardized operational workflows and documented SOPs, cutting inefficiencies by 30% through Lean Six Sigma. Analyzed 1,000+ survey responses for sentiment and engagement, improving retention metrics with satisfaction. Achieved a 10% cost reduction on transportation contracts through SAP-driven financial forecasting and targeted strategies.
Senior Marketing Strategist at Bajaj Allianz General Insurance
April 30, 2023 - July 17, 2025
Drove health insurance campaigns during COVID-19, increasing premium predictability by 15% and renewals by 25%. Enhanced digital engagement, boosting online transactions by 25% and upsell conversions by 20%. Managed NBFC partnerships, leading to a 40% revenue increase through targeted campaigns. Built real-time dashboards, reducing reporting time by 20% and informing $1M+ in investments. Reduced administrative costs by 10% and ensured 100% compliance with regulatory standards.
Customer Insights & Market Research Analyst at IIFL Home Finance Ltd
September 30, 2019 - July 17, 2025
Leveraged Excel/ERP for affordable housing targeting, boosting loan disbursals by 15% and driving ₹50M revenue. Reduced forecasting errors by 10%, enabling ₹12M cost savings and improving efficiency during branch expansion. Built Tableau/Excel dashboards to track NPAs/profitability, cutting reporting time by 20% and aiding leadership decisions. Conducted ROI analysis to launch Jhatpat Loans, reducing processing times by 25% and boosting satisfaction scores by 18%. Streamlined budgets using trend analysis, cutting overheads by 12% and saving ₹14M annually while ensuring NHB compliance.

Education

Master of Science at University of New Haven
January 1, 2024 - May 31, 2025
Post Graduate Diploma at Welingkar Institute of Management Development and Research
January 1, 2020 - March 31, 2021

Qualifications

Certified Master of Digital Marketing
January 1, 2021 - December 31, 2021
Certified Scrum Master
January 1, 2021 - December 31, 2021
Certified Lean Six Sigma expert
January 1, 2021 - December 31, 2021
Beta Gamma Sigma Member
January 11, 2030 - July 17, 2025
Outstanding Achievement in Business Analytics Award
January 11, 2030 - July 17, 2025
Team Leadership Award at BAGIC
January 11, 2030 - July 17, 2025

Industry Experience

Financial Services, Transportation & Logistics, Non-Profit Organization

Experience Level

Expert
Intermediate
Intermediate
Intermediate

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