Hi, I'm Rebecca Lader, a seasoned multidisciplinary creative with over 10 years of experience in transforming concepts into impactful imagery. I specialize in crafting compelling visuals across lifestyle, entertainment, and branded content through photography and video. I love managing shoots, directing talent, and collaborating with photographers to bring creative visions to life. I'm passionate about producing engaging content for print, digital, and social platforms, and I thrive on keeping up with trends to ensure fresh and effective storytelling. Building strong relationships and working cross-functionally to exceed project goals is what energizes me professionally.

Rebecca Lader

Hi, I'm Rebecca Lader, a seasoned multidisciplinary creative with over 10 years of experience in transforming concepts into impactful imagery. I specialize in crafting compelling visuals across lifestyle, entertainment, and branded content through photography and video. I love managing shoots, directing talent, and collaborating with photographers to bring creative visions to life. I'm passionate about producing engaging content for print, digital, and social platforms, and I thrive on keeping up with trends to ensure fresh and effective storytelling. Building strong relationships and working cross-functionally to exceed project goals is what energizes me professionally.

Available to hire

Hi, I’m Rebecca Lader, a seasoned multidisciplinary creative with over 10 years of experience in transforming concepts into impactful imagery. I specialize in crafting compelling visuals across lifestyle, entertainment, and branded content through photography and video. I love managing shoots, directing talent, and collaborating with photographers to bring creative visions to life.

I’m passionate about producing engaging content for print, digital, and social platforms, and I thrive on keeping up with trends to ensure fresh and effective storytelling. Building strong relationships and working cross-functionally to exceed project goals is what energizes me professionally.

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Language

English
Fluent

Work Experience

Photo Director | Visuals Editor | Creative Producer at Freelance
January 1, 2020 - Present
Executed end-to-end production of multi-platform visual content for award-winning campaigns. Envisioned, shaped, produced, and directed visuals, collaborating with photographers and client teams to exceed project needs. Created stills and short-form videos that boosted social engagement by 150%. Applied skills in image editing, metadata tagging, archiving, and DAM systems, and navigated licensing and rights management for legal contracts. Managed on-set talent direction and maintained adaptability to trends.
Managing Photo Editor | Brand Creative at MTV Networks (Viacom)
December 31, 2020 - July 18, 2025
Reimagined MTV's visual identity across platforms, earning five Promax BDA Awards and a 200% increase in social engagement. Commissioned photographers and produced shoots for major franchises and events like RuPaul’s Drag Race, Jersey Shore, VMAs, and Spring Break. Managed photo research, permissions, and copyright clearance for editorial and marketing content. Oversaw budgets, timelines, photo teams, and vendor relationships to streamline asset management and creative collaboration, leading to new business opportunities.

Education

Bachelor of Fine Arts at Fashion Institute of Technology
January 1, 2010 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Travel & Hospitality