Hi, I’m Piotr, an experienced SEO and growth marketing specialist with over 15 years of driving organic growth for e-commerce and SaaS companies. I combine technical skills with strategic insight to deliver measurable results, including scaling organic traffic and improving conversion rates. I enjoy collaborating across teams and optimizing the full marketing funnel. I’m passionate about building strong SEO frameworks, using data to inform decisions, and leveraging automation to increase efficiency. Whether it’s managing international SEO, programmatic content, or product strategy, I’m always focused on helping businesses grow sustainably.

Piotr Kudela

Hi, I’m Piotr, an experienced SEO and growth marketing specialist with over 15 years of driving organic growth for e-commerce and SaaS companies. I combine technical skills with strategic insight to deliver measurable results, including scaling organic traffic and improving conversion rates. I enjoy collaborating across teams and optimizing the full marketing funnel. I’m passionate about building strong SEO frameworks, using data to inform decisions, and leveraging automation to increase efficiency. Whether it’s managing international SEO, programmatic content, or product strategy, I’m always focused on helping businesses grow sustainably.

Available to hire

Hi, I’m Piotr, an experienced SEO and growth marketing specialist with over 15 years of driving organic growth for e-commerce and SaaS companies. I combine technical skills with strategic insight to deliver measurable results, including scaling organic traffic and improving conversion rates. I enjoy collaborating across teams and optimizing the full marketing funnel.

I’m passionate about building strong SEO frameworks, using data to inform decisions, and leveraging automation to increase efficiency. Whether it’s managing international SEO, programmatic content, or product strategy, I’m always focused on helping businesses grow sustainably.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Senior Growth Manager, SEO & Content at Aktiia SA
July 1, 2022 - Present
Scaled organic traffic from 22k to 215k monthly visits, managed all content operations including 400+ articles and localization, built structured blog system, handled full technical SEO including domain migrations and site speed improvements, increased conversion rate from 2.5% to 4% post rebrand, ran A/B testing yielding 20% conversion gain, built tracking and reporting stack with GA4, GTM, and other tools, implemented Consent Mode and data integrity management, collaborated across multiple teams, contributed to product strategy and App Store Optimization.
Group SEO Manager at Esports Entertainment Group
June 30, 2022 - July 18, 2025
Led SEO initiatives at a group level, contributing to organic growth and optimization strategies remotely from London, UK.
SEO Manager at Shift Online
August 31, 2021 - July 18, 2025
Managed SEO strategies, including building dynamic React templates for location-targeted landing pages, delivering strong organic rankings and user engagement.
Senior SEO Engineer at Assertive Media
October 31, 2020 - July 18, 2025
Handled senior-level SEO engineering tasks, technical optimizations and execution to enhance search engine visibility remotely.
Technical SEO Lead at ESV Digital
October 31, 2019 - July 18, 2025
Led the UK SEO department working on projects for clients such as Forever21 and Bloomberg BNA, focusing on technical SEO leadership and strategy.
Head of Technical SEO at Media Skunk Works
October 31, 2017 - July 18, 2025
Directed technical SEO strategies and execution across multiple projects from remote locations including York, UK and Malta.
SEO Manager > Central SEO Manager > Online Marketing Executive at Betfair
May 31, 2013 - July 18, 2025
Led international SEO strategy for exchange, casino, and poker verticals managing a £1M annual SEO budget.
SEO Executive at Latitude Digital Marketing
November 30, 2007 - July 18, 2025
Performed SEO tasks and campaign execution to improve search engine rankings for clients.

Education

Bachelor's Degree at Wroclaw University of Technology, Poland
January 1, 1999 - December 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Gaming, Retail, Financial Services, Professional Services