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Hi! I'm Anđela, an experienced game designer and product owner with over 5 years of crafting systems, content, and LiveOps for mobile F2P games. I've had the pleasure of leading cross-functional teams through full production cycles, teaching Game Design at university level, and mentoring junior designers in both studio and academic settings. I bring structure, creativity, and a player-first mindset to every stage of development. I enjoy creating engaging player experiences and thrive on collaborating with analysts and developers to make data-driven decisions. When I'm not designing games, I love immersing myself in video games, reading, board games, and fencing.…Hi! I'm Anđela, an experienced game designer and product owner with over 5 years of crafting systems, content, and LiveOps for mobile F2P games. I've had the pleasure of leading cross-functional teams through full production cycles, teaching Game Design at university level, and mentoring junior designers in both studio and academic settings. I bring structure, creativity, and a player-first mindset to every stage of development. I enjoy creating engaging player experiences and thrive on collaborating with analysts and developers to make data-driven decisions. When I'm not designing games, I love immersing myself in video games, reading, board games, and fencing.

Anđela Simić

Game Designer, Product Designer, Project Manager, +1

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Hi! I'm Anđela, an experienced game designer and product owner with over 5 years of crafting systems, content, and LiveOps for mobile F2P games. I've had the pleasure of leading cross-functional teams through full production cycles, teaching Game Design at university level, and mentoring junior designers in both studio and academic settings. I bring structure, creativity, and a player-first mindset to every stage of development. I enjoy creating engaging player experiences and thrive on collaborating with analysts and developers to make data-driven decisions. When I'm not designing games, I love immersing myself in video games, reading, board games, and fencing.…Hi! I'm Anđela, an experienced game designer and product owner with over 5 years of crafting systems, content, and LiveOps for mobile F2P games. I've had the pleasure of leading cross-functional teams through full production cycles, teaching Game Design at university level, and mentoring junior designers in both studio and academic settings. I bring structure, creativity, and a player-first mindset to every stage of development. I enjoy creating engaging player experiences and thrive on collaborating with analysts and developers to make data-driven decisions. When I'm not designing games, I love immersing myself in video games, reading, board games, and fencing.

Available to hire

Hi! I’m Anđela, an experienced game designer and product owner with over 5 years of crafting systems, content, and LiveOps for mobile F2P games. I’ve had the pleasure of leading cross-functional teams through full production cycles, teaching Game Design at university level, and mentoring junior designers in both studio and academic settings. I bring structure, creativity, and a player-first mindset to every stage of development.

I enjoy creating engaging player experiences and thrive on collaborating with analysts and developers to make data-driven decisions. When I’m not designing games, I love immersing myself in video games, reading, board games, and fencing.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Serbian

Fluent

English

Advanced

German

Beginner

Work Experience

Teaching Associate at University of Arts in Belgrade

February 1, 2023 - Present

Taught Game Design I & II courses for a Master's program, taking full ownership of curriculum structure and learning outcomes. Designed and led lectures on core game design topics including systems, level design, narrative, economy, LiveOps, player psychology, and monetization models. Ran workshops where students made deconstructions and original game pitches using game design tools and techniques such as brainstorming, prototyping, core loops, wireframes, and flowcharts.

Product Owner at Playstudios Europe

February 1, 2022 - Present

Owned the full lifecycle of 3D social bonuses, from concept to launch and post-release analysis. Collaborated with analysts to design and assess A/B tests, forecast performance, and make data-driven design decisions. Led two cross-functional teams, aligning game design with development, art, and marketing to deliver high-impact content. Developed and owned the bonus team’s roadmap, aligning with business priorities and LiveOps plans. Maintained documentation and Jira backlogs to drive structured, cross-functional delivery.

Game Designer / Product Manager at Two Desperados

February 28, 2022 - July 18, 2025

Designed and implemented events, offers, levels, and new features aligned with product and business goals. Collaborated with analysts using Amplitude to identify improvement areas, plan design responses, and oversee the implementation of fixes and content updates. Owned the product roadmap, including LiveOps scheduling and content rollout planning. Mentored junior designers through onboarding, goal-setting, and personalised level-up plans; created and ran department-wide workshops focused on both design skills and team growth.

Level Designer at Two Desperados

February 28, 2020 - July 18, 2025

Designed, balanced, and implemented levels in Unity; also captured in-game footage for marketing campaigns. Analysed level performance and product metrics using tools like Amplitude to inform design improvements.