Hi, I'm Pushpvir Singh, a content marketer with over 5 years of experience specializing in B2B and SaaS industries. I enjoy creating integrated campaigns and content strategies that help brands grow their visibility and engage meaningfully with their audiences. I love working with SEO-led content and CRM-driven campaigns to drive growth and nurture customer relationships. Throughout my career, I've managed multiple content calendars, led editorial planning, and collaborated with various teams and agencies to optimize marketing workflows and campaign outcomes. Outside of work, I've taken time for personal growth and enjoy helping junior staff develop their skills through training and workshops.

Pushpvir Singh

Hi, I'm Pushpvir Singh, a content marketer with over 5 years of experience specializing in B2B and SaaS industries. I enjoy creating integrated campaigns and content strategies that help brands grow their visibility and engage meaningfully with their audiences. I love working with SEO-led content and CRM-driven campaigns to drive growth and nurture customer relationships. Throughout my career, I've managed multiple content calendars, led editorial planning, and collaborated with various teams and agencies to optimize marketing workflows and campaign outcomes. Outside of work, I've taken time for personal growth and enjoy helping junior staff develop their skills through training and workshops.

Available to hire

Hi, I’m Pushpvir Singh, a content marketer with over 5 years of experience specializing in B2B and SaaS industries. I enjoy creating integrated campaigns and content strategies that help brands grow their visibility and engage meaningfully with their audiences. I love working with SEO-led content and CRM-driven campaigns to drive growth and nurture customer relationships.

Throughout my career, I’ve managed multiple content calendars, led editorial planning, and collaborated with various teams and agencies to optimize marketing workflows and campaign outcomes. Outside of work, I’ve taken time for personal growth and enjoy helping junior staff develop their skills through training and workshops.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Marketing Specialist at Motum B2B
January 1, 2024 - July 18, 2025
Drove 40% engagement growth and 20% organic traffic lift by developing SEO-driven B2B content strategies mapped to the buyer journey for 8+ clients. Boosted audience retention by managing 10 content calendars and leading editorial planning for blogs, social media, inbound campaigns, educational resources, and internal documentation. Elevated engagement by 23% through diverse content types for multiple social platforms. Increased conversions via data analysis and A/B testing. Maintained brand voice, applied SEO best practices, and built scalable content systems. Trained junior staff and conducted workshops.
Independent Consultant
January 1, 2024 - Present
Worked with B2B clients to refine campaign operations, improve marketing workflows, and optimize project delivery; traveled and invested in personal growth and development.
Marketing Specialist at Motum B2B
January 1, 2024 - July 18, 2025
Drove 40% engagement growth and 20% organic traffic lift by developing SEO-driven B2B content strategies for 8+ clients. Managed 10 content calendars and led editorial planning for blogs, social media, inbound campaigns, and educational resources. Created short- and long-form content that elevated engagement by 23% across multiple social platforms. Improved conversion rates through data analysis and A/B testing. Maintained brand voice, optimized onboarding journeys, and built scalable content systems while training junior staff and facilitating workshops.
Independent Consultant
January 1, 2024 - Present
Worked with B2B clients to refine campaign operations, improve marketing workflows, and optimize project delivery; traveled and invested in personal growth and development.
Marketing Strategist at Unbounce
January 1, 2022 - July 18, 2025
Drove 32% increase in brand recognition and 13% lead growth through designing B2B SaaS content plans for top-of-funnel campaigns. Increased search rankings and conversions by creating SEO- and CRO-optimized content and collaborating on SEM and Google Ads. Raised brand visibility by 20% through partnerships. Contributed to product launch success and increased engagement via co-marketed webinars and sales enablement materials. Ghostwrote for senior leaders and collaborated with SMEs and agencies for scalable strategies.
Marketing Strategist at Unbounce
January 1, 2022 - July 18, 2025
Designed B2B SaaS content plans leading to a 32% increase in brand recognition and 13% lead growth. Developed SEO- and CRO-optimized content including landing pages and social campaigns. Collaborated with SEM and Google Ads teams, boosted brand visibility by 20%, and contributed to a 15% increase in product awareness through successful product launches. Enhanced engagement through co-marketed webinars and sales enablement materials. Ghostwrote strategic messaging for senior leaders and coordinated with SMEs, freelancers, and agencies.
Marketing Coordinator at Venture for Canada
December 31, 2021 - July 18, 2025
Increased engagement by 25% through student outreach and executed full-funnel campaigns including email, social media, and newsletters. Managed multiple content calendars and newsletters, produced content briefs, tracked deliverables, and coordinated with teams to launch campaigns on time. Created internal documentation to train team members and support consistent brand messaging. Supported top-of-funnel growth through promotions and assisted paid media campaigns.
Marketing Roles at YMCA, DARE at Algonquin
December 31, 2021 - July 18, 2025
Grew social engagement and client base by 25% and 17% respectively through targeted outreach and mission-aligned educational content. Produced digital content with consistent brand voice, conducted interviews and outreach calls to improve response rates by 30%. Created visual and written reports to improve outreach strategies. Managed content projects and virtual events, coordinating logistics and email rollout. Monitored content performance with basic analytics tools to support data-driven decisions.
Marketing Coordinator at Venture for Canada
December 31, 2021 - July 18, 2025
Increased engagement by 25% through student outreach and full-funnel campaign execution across email, social, and newsletters. Managed newsletters and content calendars for student and candidate audiences. Produced content briefs, tracked deliverables in HubSpot CRM, and coordinated campaign launches with design and partnership teams. Created internal documentation aligning team members on messaging and brand guidelines. Supported growth by promoting webinars and assisting paid media campaigns.
Marketing Roles at YMCA, DARE at Algonquin
January 1, 2021 - July 18, 2025
Grew social engagement and client base through targeted outreach and empathetic content strategies. Produced consistent digital content, conducted interviews and outreach calls for data collection, and created reports on trends and competitors for improved strategies. Managed virtual events and email rollouts. Monitored content performance and made data-driven improvements.

Education

Business Administration - Marketing at Algonquin College
January 1, 2019 - December 31, 2021
Business Administration - Marketing at Algonquin College
January 11, 2030 - July 18, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Non-Profit Organization, Education