Hi, I'm Steeves Mathieu, a results-driven SEO and Digital Marketing Leader with over 15 years of experience in driving global digital strategies for both B2B and B2C enterprise-level organizations. I specialize in increasing organic traffic, revenue, and brand visibility through innovative SEO strategies, technical optimizations, and collaboration across teams. I'm passionate about leveraging data and emerging technologies like AI to deliver measurable business outcomes. Throughout my career, I've worked with diverse industries, leading global SEO initiatives and integrating AI-driven content optimizations to enhance user engagement and conversion. I enjoy partnering with cross-functional teams to align SEO strategies with overarching business goals, continually fostering innovation and growth.

Steeves Mathieu

Hi, I'm Steeves Mathieu, a results-driven SEO and Digital Marketing Leader with over 15 years of experience in driving global digital strategies for both B2B and B2C enterprise-level organizations. I specialize in increasing organic traffic, revenue, and brand visibility through innovative SEO strategies, technical optimizations, and collaboration across teams. I'm passionate about leveraging data and emerging technologies like AI to deliver measurable business outcomes. Throughout my career, I've worked with diverse industries, leading global SEO initiatives and integrating AI-driven content optimizations to enhance user engagement and conversion. I enjoy partnering with cross-functional teams to align SEO strategies with overarching business goals, continually fostering innovation and growth.

Available to hire

Hi, I’m Steeves Mathieu, a results-driven SEO and Digital Marketing Leader with over 15 years of experience in driving global digital strategies for both B2B and B2C enterprise-level organizations. I specialize in increasing organic traffic, revenue, and brand visibility through innovative SEO strategies, technical optimizations, and collaboration across teams. I’m passionate about leveraging data and emerging technologies like AI to deliver measurable business outcomes.

Throughout my career, I’ve worked with diverse industries, leading global SEO initiatives and integrating AI-driven content optimizations to enhance user engagement and conversion. I enjoy partnering with cross-functional teams to align SEO strategies with overarching business goals, continually fostering innovation and growth.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

French
Fluent

Work Experience

Head of SEO at Gale Partners
November 1, 2018 - July 18, 2025
Developed and executed SEO strategies for clients across finance, pharmaceuticals, and education, achieving 15-30% YoY growth in organic traffic. Conducted comprehensive site audits to identify and fix technical SEO issues. Collaborated cross-functionally to integrate SEO insights into digital marketing campaigns, increasing overall campaign ROI by 20%. Created client SEO dashboards and reports with actionable recommendations. Trained internal teams on advanced SEO techniques.
Senior Manager, Digital Brand Experience & SEO at UiPath
November 1, 2018 - Present
Spearheaded UiPath’s global SEO strategy, driving a 25% YoY increase in organic traffic, 30% YoY growth in users, and 45% YoY rise in pageviews. Elevated organic revenue by 50% YoY, making SEO the #1 revenue-generating channel. Dominated top 10 SERP rankings for competitive RPA keywords, increasing lead generation and new customer acquisition. Led technical SEO initiatives like site migrations, crawl optimizations, and structured data implementations to improve indexation and crawl efficiency. Partnered with product, content, and UX teams to align SEO strategies with business goals, resulting in a 20% increase in MQLs. Implemented AI-driven content optimization strategies and delivered executive quarterly SEO performance reports during UiPath’s IPO process.
Global SEO Manager at Shutterstock
June 1, 2018 - July 18, 2025
Led SEO strategy for 7 global websites, delivering a 10% QoQ increase in organic traffic and 40% YoY growth in organic sales. Implemented AI and machine learning to optimize metadata for millions of images, improving search relevance and engagement. Directed international SEO with content localized in 21 languages, increasing global organic traffic by 15% YoY. Partnered with product and engineering teams to apply technical SEO best practices, improving domain authority by 3 points. Developed and delivered SEO training for over 43 cross-functional teams.
Digital Marketing Director / SEO at Twin America LLC (Gray Line New York)
August 1, 2016 - July 18, 2025
Optimized 6 brand websites, achieving 25-50% YoY organic traffic growth and 25% revenue increase. Secured top 3 Google rankings for competitive bus tours industry keywords. Led technical SEO initiatives including site migrations, structured data, and crawl optimizations to enhance site performance and indexation. Developed content strategies that boosted backlinks by 30% and strengthened brand authority. Managed affiliate marketing and paid search campaigns contributing to a 20% digital revenue increase.
Senior SEO Manager at Artnet Worldwide Corporation
February 1, 2014 - July 18, 2025
Doubled organic traffic for Artnet’s global domains, resulting in a 45% online sales increase. Achieved top 10 rankings for competitive art-related keywords, boosting user engagement by 20%. Developed link-building strategies increasing domain authority by 5 points. Collaborated with UX, design, and engineering teams to improve site performance and SEO best practices.
Senior SEO/Content Manager at Cunet (A Nelnet Company)
September 1, 2010 - July 18, 2025
Increased organic leads by 25% YoY for education verticals. Enhanced backlink profiles increasing domain authority by 10% YoY. Developed scalable SEO processes and documentation to improve team efficiency and performance.
Senior SEO Specialist at Hachette Filipacchi Media (Hearst Magazines)
May 1, 2009 - July 18, 2025
Optimized major brand websites (ELLE.com, Womansday.com, Caranddriver.com), achieving 10% MoM traffic growth. Secured top 3 rankings for competitive keywords, increasing organic conversions by 15%. Conducted SEO training sessions to improve team alignment and strategy execution.
SEO Specialist at Prime Visibility
June 1, 2008 - July 18, 2025
Optimized client websites achieving 20% YoY organic traffic growth. Developed link-building and content strategies, enhancing search visibility and ROI. Trained junior SEO analysts on best practices and emerging trends.

Education

Bachelor of Science at Farmingdale State College, SUNY
January 1, 2003 - May 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Education, Media & Entertainment, Travel & Hospitality