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Hi, I'm Rohit Yasashwi. I'm passionate about digital marketing and social media strategy, with a strong background in designing and executing impactful branding campaigns for major multinational corporations. I’ve had the pleasure of working with over 10 clients across Europe, North America, and Asia, helping to create trend-led content, plan campaigns, and collaborate with influencers to boost brand engagement. I enjoy crafting content that resonates and analyzing performance to optimize results. My experience spans content creation, campaign strategy, influencer collaborations, and thorough performance analysis. I love working cross-functionally to support product launches and develop creative marketing strategies that align with business goals.…Hi, I'm Rohit Yasashwi. I'm passionate about digital marketing and social media strategy, with a strong background in designing and executing impactful branding campaigns for major multinational corporations. I’ve had the pleasure of working with over 10 clients across Europe, North America, and Asia, helping to create trend-led content, plan campaigns, and collaborate with influencers to boost brand engagement. I enjoy crafting content that resonates and analyzing performance to optimize results. My experience spans content creation, campaign strategy, influencer collaborations, and thorough performance analysis. I love working cross-functionally to support product launches and develop creative marketing strategies that align with business goals.

Rohit Yasashwi

Digital Marketer, Content Creator, Marketing Strategist, +2

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Hi, I'm Rohit Yasashwi. I'm passionate about digital marketing and social media strategy, with a strong background in designing and executing impactful branding campaigns for major multinational corporations. I’ve had the pleasure of working with over 10 clients across Europe, North America, and Asia, helping to create trend-led content, plan campaigns, and collaborate with influencers to boost brand engagement. I enjoy crafting content that resonates and analyzing performance to optimize results. My experience spans content creation, campaign strategy, influencer collaborations, and thorough performance analysis. I love working cross-functionally to support product launches and develop creative marketing strategies that align with business goals.…Hi, I'm Rohit Yasashwi. I'm passionate about digital marketing and social media strategy, with a strong background in designing and executing impactful branding campaigns for major multinational corporations. I’ve had the pleasure of working with over 10 clients across Europe, North America, and Asia, helping to create trend-led content, plan campaigns, and collaborate with influencers to boost brand engagement. I enjoy crafting content that resonates and analyzing performance to optimize results. My experience spans content creation, campaign strategy, influencer collaborations, and thorough performance analysis. I love working cross-functionally to support product launches and develop creative marketing strategies that align with business goals.

Available to hire

Hi, I’m Rohit Yasashwi. I’m passionate about digital marketing and social media strategy, with a strong background in designing and executing impactful branding campaigns for major multinational corporations. I’ve had the pleasure of working with over 10 clients across Europe, North America, and Asia, helping to create trend-led content, plan campaigns, and collaborate with influencers to boost brand engagement.

I enjoy crafting content that resonates and analyzing performance to optimize results. My experience spans content creation, campaign strategy, influencer collaborations, and thorough performance analysis. I love working cross-functionally to support product launches and develop creative marketing strategies that align with business goals.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Work Experience

Social Media Content Specialist at MakeUpForEver - LVMH Paris

June 1, 2025 - July 18, 2025

Produced trend-led content (Reels, TikToks, tutorials) including influencer campaign shoots, Fashion Week backstage coverage, and "Get Ready With Me" videos involving collaborations with Sephora and Lacoste. Created platform-focused editorial calendars to balance brand growth and promotions. Contributed to strategy planning and activation of 360° go-to-market campaigns, ensuring alignment across social, retail, and influencer channels. Monitored and responded to community interactions across social platforms to drive engagement. Worked with PR teams on seeding campaigns, talent selection, and timing around product launches. Created internal weekly trend reports and newsletters. Developed daily content performance metrics and collaborated cross-team to support product launches, analyze retail performance, and manage image asset workflow.

Digital Marketing Analyst at Moët Hennessy, LVMH - Paris

July 1, 2023 - July 18, 2025

Conducted market research to establish baselines and KPIs for strategic decision-making. Developed communication channels for training impacting 1,000+ employees across EMEA and APAC. Automated data collection processes to reduce research time by 20% and improve report accuracy.

Assistant Digital Content Manager at L'Oréal - Paris

December 31, 2022 - July 18, 2025

Created landing pages for the global "Sense of Purpose" campaign generating over 535 million impressions worldwide. Built and executed SEO and SEA strategies for loreal.com and managed CMS operations for over 50 brand websites across markets. Monitored campaign performance using UTM parameters and Google Data dashboards to evaluate traffic sources and conversions. Collaborated with social media teams to produce internal TikTok content and event coverage.

Associate Marketing Manager at Amazon - India

June 1, 2021 - July 18, 2025

Designed and implemented homepage campaigns improving user engagement and conversion for Consumer Electronics category. Planned and executed targeted marketing campaigns for Cameras and Musical Instruments aligning sales targets with inventory levels. Led go-to-market strategies for major product launches including Prime Day and the Great Indian Festival.