I am a marketing professional focused on digital communication, content strategy, and audience growth across multiple markets. Over 4 years of experience managing marketing activities, developing content strategies, and coordinating cross-functional teams with a strong focus on measurable results. I blend content, distribution, and data to drive engagement, strengthen brand consistency, and support business objectives. In roles across Finax, Tatra Asset Management, and freelance projects, I led multi-market campaigns, contributed to brand evolution, and steered communications through key milestones like a rebrand and an IPO.

Dominika Brtkova

I am a marketing professional focused on digital communication, content strategy, and audience growth across multiple markets. Over 4 years of experience managing marketing activities, developing content strategies, and coordinating cross-functional teams with a strong focus on measurable results. I blend content, distribution, and data to drive engagement, strengthen brand consistency, and support business objectives. In roles across Finax, Tatra Asset Management, and freelance projects, I led multi-market campaigns, contributed to brand evolution, and steered communications through key milestones like a rebrand and an IPO.

Available to hire

I am a marketing professional focused on digital communication, content strategy, and audience growth across multiple markets. Over 4 years of experience managing marketing activities, developing content strategies, and coordinating cross-functional teams with a strong focus on measurable results.

I blend content, distribution, and data to drive engagement, strengthen brand consistency, and support business objectives. In roles across Finax, Tatra Asset Management, and freelance projects, I led multi-market campaigns, contributed to brand evolution, and steered communications through key milestones like a rebrand and an IPO.

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Work Experience

Social Media Manager & Copywriter at Finax
June 30, 2025 - July 18, 2025
Grew social media following by 90% in 12 months through content strategy, planning, and KPI-based optimization; developed content for 6 countries across the EMEA region. Led a 4-person social media team, managing content production and strategy across Facebook, Instagram, LinkedIn, X, TikTok, and YouTube. Coordinated cross-team communication and created monthly content calendars to ensure consistency and impact. Ran paid ad campaigns on Meta and Google, increasing engagement and improving lead quality. Engaged actively with 20,000+ followers to foster community and enhance brand loyalty. Created conversion-driven copy for blogs, newsletters, social media, emails, and websites, educating over 80,000 clients and strengthening brand trust. Participated in a 6-month rebranding project leading copywriting efforts to align with the new brand voice and crafted the communication plan to introduce the new brand to clients and followers.
Copywriter at Tatra Asset Management
December 31, 2021 - July 18, 2025
Wrote weekly email reports simplifying complex topics on global finance, economics, and market trends into engaging content that consistently achieved high open and click-through rates. Contributed to online marketing campaigns by crafting compelling copy for newsletters, ads, and landing pages, helping increase lead generation and boost brand visibility.
Social Media Coordinator at Saide
December 31, 2019 - July 18, 2025
Coordinated Instagram, Facebook, and LinkedIn channels to ensure consistent brand messaging and audience engagement. Conducted targeted data research for relevant and timely information used in content development. Produced daily content including copywriting and infographics, driving increased engagement and follower interaction.
Social Media & Content Manager at Finax
January 1, 2022 - Present
Led marketing communication and content strategy across 6 EMEA markets, focusing on audience growth, engagement, and consistent brand voice. Managed a team of 5, coordinating content planning, workflows, and cross-channel communication (social media, email, web). Grew social media community to 50,000+ followers, including 94% growth on Instagram and strong growth on Facebook through localized content. Collaborated on paid campaigns (Meta) to increase reach, engagement, and support broader marketing initiatives. Played a key role in a 6-month rebranding project, defining brand voice and executing the communication strategy during launch. Led communication for the company’s public offering (IPO), including client-facing emails and cross-channel messaging to strengthen trust and transparency.
Copywriter at Tatra Asset Management
January 1, 2020 - December 1, 2021
Created marketing and educational content (newsletters, landing pages, campaigns) with a focus on simplifying complex financial topics. Produced regular email reports on financial markets and economic trends for clients. Collaborated with designers and marketing teams to ensure consistent brand communication across channels.
Social Media & Content Specialist at Various clients
June 1, 2019 - Present
Developed and executed content strategies, content plans, and campaigns tailored to different brands. Provided copywriting for blogs, emails, websites, and external client communication. Managed communities and coordinated marketing activities directly with clients. Analyzed campaign performance and proposed optimizations to improve engagement, reach, and audience growth.

Education

Master's Degree at Comenius University in Bratislava - Slovakia
January 1, 2018 - December 31, 2023
Master’s in Marketing Communication at Comenius University in Bratislava
January 11, 2030 - May 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Media & Entertainment, Professional Services, Education, Retail, Software & Internet