Available to hire
Hi, I’m Caitlyn Triggs, a passionate marketing professional with a strong track record in social media, new business development, and marketing strategy. I thrive on creating compelling content and leveraging data-driven insights to deliver impactful marketing campaigns that boost brand awareness and drive lead generation.
I love collaborating with clients and internal teams to ensure projects run smoothly from start to finish. Whether I’m managing multiple client accounts or launching new social media strategies, I’m always focused on exceeding expectations and fostering meaningful relationships.
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Account Executive at Rebellion Group
June 1, 2024 - PresentManaged key client relationships, ensuring clear communication and exceeding client expectations by delivering high-quality marketing campaigns on time and within budget. Acted as the primary point of contact between clients and internal teams, facilitating collaboration and alignment on project goals and timelines. Developed tailored marketing strategies and campaigns using data-driven insights to achieve measurable results such as increased brand awareness, lead generation, and sales. Oversaw project execution from concept through to completion coordinating efforts across design, copywriting, digital marketing, and analytics teams. Conducted regular client meetings to assess campaign performance, provide recommendations, and adjust strategies as necessary to optimize ROI. Managed 7+ accounts simultaneously, ensuring successful outcomes. Assisted in the creation of pitches and proposals contributing to new business development and agency growth. Increased client retention by 25% throu
Marketing Operations Manager at The Edge Fitness Clubs
May 31, 2024 - July 19, 2025Developed and executed community engagement strategies to drive brand awareness. Leveraged data analytics and technology to streamline workflows and enhance campaign performance. Generated over 800 new leads per month via targeted and branded community events. Organized multiple events within clubs to generate new leads and re-engage alumni and lost members.
Marketing Manager at The Edge Fitness Clubs
March 1, 2024 - July 19, 2025Developed and executed social media strategies across various platforms to increase brand awareness, drive engagement, and generate leads. Worked closely with the VP of Marketing delivering 1 million new leads, 50% topline revenue growth, and 4X EBIDTA improvement. Opened 2 new club locations, both ranking in the top five new openings in company history. Built and executed e-commerce capabilities resulting in 30% of membership sales and 50% of new member leads alongside the VP of Marketing.
Marketing Coordinator at The Edge Fitness Clubs
September 1, 2022 - July 19, 2025Optimized marketing processes and drove efficiency. Assisted VP of Marketing and Director of Digital Marketing in e-mail campaigns, lead generation, and new club openings.
Business Development Representative at BenchPrep
June 1, 2022 - July 19, 2025Completed 50+ phone calls and 60+ e-mails daily to prospective clients. Researched and prospected businesses and contacts to add as potential clients. Set meetings daily for Account Executives to expand company reach to clients. Met monthly sales goals consistently. Followed multiple sales cadences including phone calls, e-mails, and LinkedIn outreach.
Marketing and Social Media Manager at Nautilus Milford
March 1, 2022 - PresentEstablished all social media and business pages growing to 3,000 followers prior to grand opening. Drove engagement and brand awareness across various social media platforms. Created compelling and shareable content that resonates with target audiences and aligns with brand voice and aesthetics. Fostered meaningful interactions with followers. Utilized social media analytics tools to track key performance indicators and optimize reach, engagement, and conversion rate. Identified and collaborated with influencers and brand advocates.
Marketing and Event Coordinator at Shebeen Brewing Company
September 1, 2021 - July 19, 2025Increased sales by over $700 through planning and organizing events. Managed all content and increased followers by 300+ per month on social media platforms. Constructed marketing campaigns and proposals monthly. Analyzed insights through Google Business and social media platforms in correlation to sales.
Education
BA at University of New Haven
January 1, 2015 - December 31, 2019Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Travel & Hospitality, Software & Internet
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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