Hi, I'm Andy, a product designer who loves working on 0-1 projects and crafting end-to-end solutions in complex domains. I specialize in data visualization, digital infrastructure, user identity, SaaS, and integrating AI to build smarter software for the future. I'm currently exploring prompt engineering and AI applications, blending creativity with technology. Outside of work, I'm a big fan of loose leaf teas and literature. I enjoy collaborating across teams and industries, pushing products forward with user-centric designs and solid research. Whether it's improving user experiences for cloud security or delivering intuitive interfaces for streaming projects, I bring thoughtful, scalable, and impactful design solutions to every challenge.

Andy H. Lin

Hi, I'm Andy, a product designer who loves working on 0-1 projects and crafting end-to-end solutions in complex domains. I specialize in data visualization, digital infrastructure, user identity, SaaS, and integrating AI to build smarter software for the future. I'm currently exploring prompt engineering and AI applications, blending creativity with technology. Outside of work, I'm a big fan of loose leaf teas and literature. I enjoy collaborating across teams and industries, pushing products forward with user-centric designs and solid research. Whether it's improving user experiences for cloud security or delivering intuitive interfaces for streaming projects, I bring thoughtful, scalable, and impactful design solutions to every challenge.

Available to hire

Hi, I’m Andy, a product designer who loves working on 0-1 projects and crafting end-to-end solutions in complex domains. I specialize in data visualization, digital infrastructure, user identity, SaaS, and integrating AI to build smarter software for the future. I’m currently exploring prompt engineering and AI applications, blending creativity with technology. Outside of work, I’m a big fan of loose leaf teas and literature.

I enjoy collaborating across teams and industries, pushing products forward with user-centric designs and solid research. Whether it’s improving user experiences for cloud security or delivering intuitive interfaces for streaming projects, I bring thoughtful, scalable, and impactful design solutions to every challenge.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Freelance Design / AI-native patterns & prompt / context engineering, ML at Independent
December 1, 2024 - Present
Collaborating in ML & LLM use for the Tang Lab / Centre for Integrative Brain Research.
Senior Product Designer at theWorkbook / Casting Workbook
October 31, 2024 - July 19, 2025
Devised and iterated 3 primary booking features for the Producer Platform, a vertically integrated software allowing streaming directors to coordinate up to 50-70 production projects between executive directors, casting and studio talent. Collaborated with the executive team to determine product software direction and integration. Guided product pivot towards commercial streamers like Netflix, Disney, HBO, and Televisa.
Senior UX Service Designer at CheckSammy
June 30, 2024 - July 19, 2025
Identified 3 key cost-and-quality efficiency areas during logistics audit of bulk waste removal process, from job acquisition, waste removal, job audit, to invoicing. Proposed service opportunities for AI implementation based on customer research insights.
Product Designer III, vSAN Adoption at VMware (now Broadcom)
February 29, 2024 - July 19, 2025
Improved customer retention and task completion speed by 60% with new vSAN’s ESA ReadyNode portal / VMware Compatibility Guide (VCG) platform, via discovery, research, and usability testing of the dynamic filter approach. Aligned product direction with software performance through user research initiatives such as surveys, usability testing, and A/B testing. Consulted stakeholder-users including Sys Admins, Cloud Admins, and IT Devs for compliance. Applied A11y accessibility principles when building on Clarity Design System patterns. Set end-to-end story directives with PM and UXR team targeting vSAN growth serving 300k enterprise customers and generating $1B revenue.
UX Designer, Data Visualization at Zscaler
April 30, 2023 - July 19, 2025
Redesigned ZPA’s primary network access troubleshooting function for 60k+ active users in product refresh with quantitative and qualitative UX research. Shipped and iterated on cloud integration features for ZPC / DSPM 2.0 relaunch (Trustdome acquisition) aligning design patterns, user flows, and IA. Raised UX research incorporation by 25% across the design team. Led design optimization and documentation for setup wizard UI flows and input interaction states for the Zscaler Design System, following WCAG standards. Introduced authenticated and confirmed input field states for new use cases.
UX Designer, Service Portal & Firmware at NetExperience
February 28, 2022 - July 19, 2025
Shipped 3 major end-to-end features for international 2.0 series open-system SaaS, bypassing walled-garden restrictions across all compatible modem types. Delivered scalable data tables, wizards, and portals following Ant Design principles. Being the first and sole designer, helped determine the UX approach for internet data monitoring targeting IT administrators and small business owners.
UX Researcher, Marine Map at BC Marine Trails
February 28, 2021 - July 19, 2025
Conducted product-market fit UX research on Web IT team to analyze data metrics for brand-marketing pivot on web and phone app. Assessed design and branding to appeal to youth and maintain elder demographic engagement. Pivoted marine stewardship, paddling, and island camping map focuses for two primary user groups: short 1-2 hour paddlers and long-term campers.
UX Designer, Food Rating at PlateRate
July 31, 2020 - July 19, 2025
Prioritized redeemable points feature for users and client restaurants by redesigning application flow for food delivery and rating process. Redefined use cases using survey data and conducted usability tests to update user journey maps with stakeholders. Adjusted critical user-desired information on food delivery rating process by reorganizing information hierarchy and removing non-essential metrics.
UX Analyst, Product Designer at MutualAid.World
May 31, 2020 - July 19, 2025
During COVID-19 pandemic, brainstormed, critiqued, and applied UX heuristics to the Resilience App facilitating low-contact grocery delivery to seniors/high-risk demographics. Reduced human contact by shortening supply chain, supporting local farmers to conduct no-contact produce drop-offs for at-risk senior citizens.
UX Designer, Marketing Funnels at Evolve Branding
April 30, 2020 - July 19, 2025
Produced landing page funnels for agency clients across multiple industries via UX research, user discovery, information hierarchy, branding, wireframe and content iteration. Collaborated with cross-functional teams to meet technical and product requirements.
Co-op UX/UI Designer & Web Developer at BCIT
October 31, 2019 - July 19, 2025
Collaborated with a small team and local stakeholders to devise content, design, and develop websites for small businesses.

Education

UX Design Diploma at BrainStation
January 1, 2020 - December 31, 2020
Technical Web Designer Certificate at British Columbia Institute of Technology
January 1, 2019 - December 31, 2019
Bachelors of Business Administration at Kwantlen Polytechnic University
January 1, 2014 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Telecommunications, Media & Entertainment, Healthcare, Non-Profit Organization

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more