I am a data-driven SEO Specialist with over 4 years of experience helping both B2C and B2B businesses increase their organic traffic, conversions, and brand visibility. I specialize in on-page, off-page, and technical SEO, as well as Google Ads and AI-powered marketing solutions. I enjoy automating SEO processes and building scalable marketing frameworks that deliver impactful results. Throughout my career, I've boosted traffic by up to 250% and improved ROI by training teams on SEO best practices. I'm passionate about leveraging data and innovative tools like Make and n8n to streamline workflows and create efficient marketing strategies. I'm always eager to learn and help companies grow through effective digital marketing and SEO.

Joseph Karuga

I am a data-driven SEO Specialist with over 4 years of experience helping both B2C and B2B businesses increase their organic traffic, conversions, and brand visibility. I specialize in on-page, off-page, and technical SEO, as well as Google Ads and AI-powered marketing solutions. I enjoy automating SEO processes and building scalable marketing frameworks that deliver impactful results. Throughout my career, I've boosted traffic by up to 250% and improved ROI by training teams on SEO best practices. I'm passionate about leveraging data and innovative tools like Make and n8n to streamline workflows and create efficient marketing strategies. I'm always eager to learn and help companies grow through effective digital marketing and SEO.

Available to hire

I am a data-driven SEO Specialist with over 4 years of experience helping both B2C and B2B businesses increase their organic traffic, conversions, and brand visibility. I specialize in on-page, off-page, and technical SEO, as well as Google Ads and AI-powered marketing solutions. I enjoy automating SEO processes and building scalable marketing frameworks that deliver impactful results.

Throughout my career, I’ve boosted traffic by up to 250% and improved ROI by training teams on SEO best practices. I’m passionate about leveraging data and innovative tools like Make and n8n to streamline workflows and create efficient marketing strategies. I’m always eager to learn and help companies grow through effective digital marketing and SEO.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

SEO Specialist at Yellow Pages Kenya
January 1, 2023 - Present
Boosted organic traffic by 27% through targeted keyword research and technical SEO fixes across 100+ client sites. Delivered monthly KPI reporting, achieving over 90% client retention. Conducted site audits with Google Search Console and SEMrush, leading to a 17% increase in traffic. Automated content audits and reporting using Make and n8n, reducing manual work by 50%. Trained sales teams on SEO best practices, improving company ROI by 25%.
Digital Marketer & SEO Manager at Locum Meds
January 1, 2023 - July 21, 2025
Reduced CPC by 30% and increased qualified leads by 17% through a refined Google Ads strategy. Optimized landing pages and ad targeting to achieve a 12% conversion rate. Led competitor analysis and addressed keyword gaps, resulting in higher SERP rankings. Increased domain authority through off-page SEO and backlink building. Implemented AI-powered SEO automations to streamline content and audit processes.
SEO Manager at Cage Fit
December 31, 2021 - July 21, 2025
Collaborated with developers to optimize landing pages, resulting in a 27% increase in engagement. Built SEO roadmaps and performed technical implementations using SEMrush and UberSuggest. Guided content strategy and site structure to support long-term SEO growth.

Education

Diploma at Information Communication Technology – Kenya
January 11, 2030 - July 21, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Retail