Available to hire
Hi, I’m Daksha Karkar, a passionate Digital Marketing professional with over 8 years of experience working across various facets of digital campaigns, strategy, SEM, PPC, SEO, and social media advertising. I love creating compelling content and optimizing ad campaigns to drive engagement and deliver strong results.
I specialize in managing and executing campaigns that help businesses grow their digital presence and achieve their marketing goals. I enjoy staying on top of the latest trends and tools in digital marketing to continuously improve campaign performance and connect effectively with audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Digital Marketing Manager at Voizzit Information Technology Pvt Ltd
August 1, 2023 - PresentDevelopment and execution of social media campaigns, contributing to increased follower engagement. Managing day-to-day social media activities through Sprout Social and Hootsuite, including content creation, scheduling, and community engagement. Creating and curating compelling content, including text, images, and videos, to maintain an active online presence. Managing and monitoring Google Ads, social media advertising, meta ads campaigns, optimizing ad spend to achieve KPIs. Responding to user comments and messages, addressing concerns and building positive relationships with the online community.
Performance Marketing Manager at Blockchain Commodities
May 31, 2023 - July 21, 2025Created and executed Crypto campaigns to attract traders, grow communities, and strengthen brand image. Utilized multiple marketing channels (email, SEO, SEM, PPC, social media, YouTube, paid marketing) to enhance HPO Token's brand positioning in the crypto market. Monitored campaigns, analyzed results, and audited for improvements in app downloads, brand awareness, conversions, and trader database growth. Strategized and created Crypto Paid Ads campaigns on various platforms (Google Ads, PPC, Apple Search Ads, Facebook, Instagram, LinkedIn, Tiktok, Snapchat, Telegram, Yandex) to achieve KPIs. Developed and managed paid Blockchain and crypto marketing campaigns from strategy creation to continuous adjustments. Utilized Google Analytics and Google Console to manage and optimize website performance. Conducted keyword research for targeted search ads and SEO. Managed social media native advertising platforms including SmartyAds, Coinzilla, and A-Ads. Examined and reported campaign perform
Digital Marketing Specialist at Vnerds Technologies Private Limited
December 31, 2021 - July 21, 2025Increased organic traffic by 3x and organic leads by 4x. Achieved a 10% increase in valid leads via Social Media and Paid Campaigns. Reduced cost per lead by 20%. Experienced with PPC, Search, Display, Video, App, and Remarketing campaigns to create and execute strategies meeting client KPIs. Managed large keyword lists and analyzed volume for better ROAS. Optimized existing campaigns and recommended improvements. Identified campaign expansion elements including ad extensions, bid strategies, and audience targeting. Managed social media campaigns on Facebook, Instagram, and LinkedIn. Created backlinks to drive website traffic. Performed audience and competition research. Created and optimized social media calendar and strategies. Produced videos using InVideo. Conducted keyword research for SEO content. Developed and implemented digital marketing and social media content strategies. Created SEO strategies, monitored campaigns, and compiled performance reports using Google Analytics and
Digital Marketing Executive at Worksphere Technologies Pvt Ltd
August 31, 2017 - July 21, 2025Achieved 3x increase in organic traffic and 4x increase in organic leads. Generated a 10% increase in valid leads through social media and Google ad campaigns. Proficient in PPC, Search, Display, Video, App, Remarketing to achieve client KPIs. Managed extensive keyword lists, analyzed volume, and selected top-performing keywords for improved ROAS. Oversaw and optimized existing campaigns to enhance performance. Identified opportunities for campaign expansion such as ad extensions, bid strategies, and audience targeting. Conducted audience and competitor research. Researched, created, and optimized social media calendars with strategies. Developed and executed digital marketing strategies including social media content. Conducted keyword research for SEO-friendly content using Keyword Planner, Ahrefs, Ubersuggest, and Semrush. Generated performance reports using Google Analytics, Search Console, and Google Data Studio. Drove website traffic by building strong backlinks. Conducted audien
Education
Master of Commerce at Mumbai University, India
January 1, 2008 - December 31, 2010Qualifications
Google Ads (Search, Display, App)
January 11, 2030 - July 21, 2025Advanced Google Analytics Certification
January 11, 2030 - July 21, 2025Digital Marketing Course from “The Brand saloon”
January 11, 2030 - July 21, 2025Industry Experience
Financial Services, Software & Internet, Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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