I am a Chartered Marketer with over 20 years of experience working in global marketing roles. I founded BlueSky Video Marketing in 2017, where I serve as Creative Director, leading business strategy, client relationships, and managing a talented internal team. My passion lies in combining creativity with strategic insight to deliver value for clients. Outside of my leadership roles, I love supporting the marketing community through volunteering and events such as The Future of Marketing series. I'm proud of building a profitable, self-funded business that serves clients across Northern Ireland, the Republic of Ireland, and Great Britain while continuously growing and learning.

Peter Craven

I am a Chartered Marketer with over 20 years of experience working in global marketing roles. I founded BlueSky Video Marketing in 2017, where I serve as Creative Director, leading business strategy, client relationships, and managing a talented internal team. My passion lies in combining creativity with strategic insight to deliver value for clients. Outside of my leadership roles, I love supporting the marketing community through volunteering and events such as The Future of Marketing series. I'm proud of building a profitable, self-funded business that serves clients across Northern Ireland, the Republic of Ireland, and Great Britain while continuously growing and learning.

Available to hire

I am a Chartered Marketer with over 20 years of experience working in global marketing roles. I founded BlueSky Video Marketing in 2017, where I serve as Creative Director, leading business strategy, client relationships, and managing a talented internal team. My passion lies in combining creativity with strategic insight to deliver value for clients.

Outside of my leadership roles, I love supporting the marketing community through volunteering and events such as The Future of Marketing series. I’m proud of building a profitable, self-funded business that serves clients across Northern Ireland, the Republic of Ireland, and Great Britain while continuously growing and learning.

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Work Experience

Creative Director at BlueSky Video Marketing
January 1, 2017 - Present
Set and execute business strategy; manage internal team; creative lead on all projects; build client relationships. Responsible for leading the business since 2017, focusing on strategic growth and creative output.
Non-Executive Director at Interview People Online
December 31, 2022 - July 21, 2025
Worked with Executive Team on an ongoing basis to set strategy and objectives.
Head of Marketing at CDE Global
December 31, 2017 - July 21, 2025
Member of Senior Management Team; managed a 14 person marketing team and external agency relationships; project lead on 3 re-brand projects during a period of significant company growth from 37 to over 300 employees.
Marketing Manager at Armatile
December 31, 2007 - July 21, 2025
Project lead on rebrand and on 3 new showroom developments.
Information Executive at LEDU
December 31, 2000 - July 21, 2025
Worked with client companies to develop marketing plans and with client executives on sector and client specific research projects.

Education

MA European Business at Ulster University (Coleraine)
January 1, 1998 - December 31, 1998
BA (Hons) Combined Humanities 2:1 at Ulster University (Coleraine)
January 1, 1996 - December 31, 1996
A- Levels at Rathmore Grammar School
January 1, 1993 - December 31, 1993

Qualifications

Fellow of the Chartered Institute of Marketing
January 1, 2019 - December 31, 2019
Facebook Digital Skills Training
January 1, 2019 - December 31, 2019
Google Digital Marketing Fundamentals
January 1, 2017 - December 31, 2017
Professional Diploma (Digital Marketing) from the Digital Marketing Institute
January 1, 2015 - December 31, 2015
Workshop Facilitation Training with South West College in Wexford
January 1, 2014 - December 31, 2014

Industry Experience

Professional Services, Media & Entertainment, Education, Manufacturing, Retail