I am a Digital Marketing Manager with over 6 years of experience in building and implementing strategies focused on paid and organic marketing funnels for small to medium-sized IT and e-commerce companies. I have successfully led small to medium teams to achieve sales and traffic increases of up to 65% within 9 months. I manage paid campaigns on Meta (Facebook, Instagram) and Amazon for e-commerce brands while working closely with creative leads to improve ad visuals and messaging.
My proficiency includes PPC advertising on Amazon including Sponsored Products and Sponsored Brand campaigns, enhancing product discoverability for 50+ client listings through strategic keyword research and SEO optimization, resulting in a 25% increase in click-through rates and improved product rankings. I am skilled in managing and optimizing paid social media advertising and have strong communication skills for POC interactions.
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