I am Monika Nanda, an experienced marketing and communications leader with over 19 years working across government, corporate, and media sectors. I specialize in brand strategy, digital marketing, public relations, and stakeholder engagement. I enjoy leading teams to create impactful campaigns and innovative content that drives engagement and builds trust. Driven by storytelling that inspires action, I love collaborating across functions to align communication strategies with business goals. Whether it’s launching new initiatives like NSDC’s podcast or managing national campaigns, my goal is to deliver meaningful results and build strong relationships both inside and outside the organization.

Monika Nanda

I am Monika Nanda, an experienced marketing and communications leader with over 19 years working across government, corporate, and media sectors. I specialize in brand strategy, digital marketing, public relations, and stakeholder engagement. I enjoy leading teams to create impactful campaigns and innovative content that drives engagement and builds trust. Driven by storytelling that inspires action, I love collaborating across functions to align communication strategies with business goals. Whether it’s launching new initiatives like NSDC’s podcast or managing national campaigns, my goal is to deliver meaningful results and build strong relationships both inside and outside the organization.

Available to hire

I am Monika Nanda, an experienced marketing and communications leader with over 19 years working across government, corporate, and media sectors. I specialize in brand strategy, digital marketing, public relations, and stakeholder engagement. I enjoy leading teams to create impactful campaigns and innovative content that drives engagement and builds trust.

Driven by storytelling that inspires action, I love collaborating across functions to align communication strategies with business goals. Whether it’s launching new initiatives like NSDC’s podcast or managing national campaigns, my goal is to deliver meaningful results and build strong relationships both inside and outside the organization.

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Language

Hindi
Fluent
English
Advanced
Panjabi, Punjabi
Beginner

Work Experience

General Manager, Marketing & Communications at NSDC
January 1, 2023 - Present
Spearheaded a 16-member communications team spanning PR, social media, content, and creative. Achieved 100+ media features in national and international publications. Led crisis communications, brand positioning, and key stakeholder narratives. Drove 30% growth in digital engagement through structured content calendars and ad campaigns, earning recognition from PM Narendra Modi as a follower. Launched 'Skill Pod', NSDC's in-house podcast, and organized high-impact webinars with international ministers and global skilling bodies. Developed ORM team and social media governance protocols using listening tools and dashboards. Built an in-house content studio producing AVs, beneficiary stories, leadership messaging, and India's first national TVC campaign with Amitabh Bachchan for Skill India Digital Hub. Directed creative production for event backdrops, brochures, print collaterals, and ads. Represented India as official Communications Officer at WorldSkills 2024 in Lyon, leading Indian de
Associate Director, Corporate Communications at Magic EdTech
January 1, 2023 - July 21, 2025
Led global communications across India, US, and EMEA, generating a 40% rise in earned media via strategic outreach and editorial placements. Positioned leadership in top-tier media platforms and collaborated with cross-functional teams to translate technical offerings into compelling brand stories. Aligned ESG and DEI messaging with stakeholder priorities, amplifying corporate values. Drove internal engagement through culture campaigns, leadership updates, and global town halls.
Senior Manager, Brand Solutions at Times Network
January 1, 2022 - July 21, 2025
Led over 30 national campaigns with high-recall storytelling for corporate and consumer brands. Aligned messaging across TV and digital platforms with strategic briefs, business KPIs, and partner expectations. Created bespoke storytelling such as travel series for Tamil Nadu Tourism, blending cinematic storytelling with regional branding objectives. Supervised end-to-end content production, campaign messaging, and cross-functional delivery.
Senior Producer, Branded Content at History TV18 + FYI
January 1, 2020 - July 21, 2025
Produced over 100 hours of video content focused on innovation, travel, and cultural heritage for India and Asia markets. Developed storytelling formats for clients like Renault, Korea Tourism, and Hamdard with measurable engagement outcomes. Increased audience engagement by 50% through travel and culture verticals.
Head, Digital Video Content at Times Internet
January 1, 2018 - July 21, 2025
Directed video content and campaign strategy for ET Real Estate and ET Auto, doubling B2B participation. Created and produced editorial, branded, and event-driven digital content in partnership with major industry sponsors.
Journalist (Branded Content) at Network 18
January 1, 2017 - July 21, 2025
Developed executive interviews, video stories, and client-led series with SMEs and government bodies. Covered tech summits and international conferences, aligning B2B brand narratives with journalistic storytelling.
Journalist (Anchor & Producer) at Zee News
January 1, 2014 - July 21, 2025
Anchored and produced over 300 episodes on topics covering business, travel, lifestyle, policy, health, and entrepreneurship. Covered global expos like CES (USA), Auto Expo, luxury watch & Jewelry expo (Switzerland), and multiple industry summits. Combined newsroom urgency with brand messaging for on-air and branded segments. Created and hosted 'The Great Chefs of India' and co-produced 'Wheel-O-City', an automotive series covering India’s Auto Expo.
General Manager, Marketing & Communications at NSDC
January 1, 2023 - Present
Spearheaded a 16-member communications team across PR, social media, content, and creative. Achieved 100+ media features in national-international publications; led crisis communications, brand positioning, and stakeholder narratives. Drove 30% growth in digital engagement via structured content calendars and ad campaigns, earning recognition from PM Narendra Modi as a follower. Launched ‘Skill Pod’, NSDC’s in-house podcast; organised high-impact webinars with international ministerial partners. Developed ORM team and social media governance protocols using listening tools and dashboards. Built in-house content studio producing AVs, beneficiary stories, leadership messaging, and led creation of NSDC’s first national TVC campaign featuring Amitabh Bachchan. Directed creative production for event backdrops and print collateral. Represented India as Communications Officer at WorldSkills 2024 on the global stage. Managed integrated communications during government announcements and
Associate Director, Corporate Communications at Magic EdTech
January 1, 2023 - July 21, 2025
Led global communications across India, US, and EMEA, driving 40% rise in earned media through strategic outreach and editorial placements. Positioned leadership in top-tier media platforms. Collaborated cross-functionally to translate technical offerings into compelling brand stories. Aligned ESG and DEI messaging with stakeholder priorities. Drove internal engagement via culture campaigns, leadership updates, and global townhalls.
Senior Manager, Brand Solutions at Times Network
January 1, 2022 - July 21, 2025
Led 30+ national campaigns with high-recall storytelling for corporate and consumer brands. Aligned messaging across TV and digital with strategic briefs and business KPIs. Created bespoke storytelling formats such as travel series for Tamil Nadu Tourism. Supervised content production, campaign messaging, and cross-functional delivery.
Senior Producer, Branded Content at History TV18 + FYI
January 1, 2020 - July 21, 2025
Produced 100+ hours of video content focused on innovation, travel, and cultural heritage across India and Asia. Created storytelling formats for clients including Renault and Korea Tourism with measurable engagement. Boosted audience engagement by 50% through vertical content strategies.
Head, Digital Video Content at Times Internet
January 1, 2018 - July 21, 2025
Directed video content and campaign strategy for ET Real Estate and ET Auto, doubling B2B participation. Created editorial, branded, and event-driven digital content in partnership with industry sponsors.
Journalist (Branded Content) at Network 18
January 1, 2017 - July 21, 2025
Developed executive interviews and video stories with SMEs and government bodies. Covered tech summits and conferences aligning B2B brand narratives with journalistic storytelling.
Journalist (Anchor & Producer) at Zee News
January 1, 2014 - July 21, 2025
Anchored and produced over 300 episodes on business, travel, lifestyle, policy, health, and entrepreneurship. Covered global expos and industry summits. Created and hosted culinary and automotive series.

Education

Bachelor in Mass Communications at Delhi University
January 1, 1999 - December 31, 1999
Master of Arts (English) at Annamalai University
January 1, 2002 - December 31, 2002
Bachelors in Education at Guru Gobind Singh Indraprastha University
January 1, 2004 - December 31, 2004
Bachelor in Mass Communications at Delhi University
January 1, 1999 - December 31, 1999
Master of Arts at Annamalai University
January 1, 2002 - December 31, 2002
Bachelors in Education at Guru Gobind Singh Indraprastha University
January 1, 2004 - December 31, 2004

Qualifications

Fundamentals of Digital Marketing – Google
January 11, 2030 - July 21, 2025
Introduction to Digital Journalism – Reuters
January 11, 2030 - July 21, 2025
Introduction to ESG – Corporate Finance Institute
January 11, 2030 - July 21, 2025
Fundamentals of Digital Marketing – Google
January 11, 2030 - July 21, 2025
Introduction to Digital Journalism – Reuters
January 11, 2030 - July 21, 2025
Introduction to ESG – Corporate Finance Institute
January 11, 2030 - July 21, 2025

Industry Experience

Government, Media & Entertainment, Education, Professional Services, Non-Profit Organization