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I am a passionate Marketing Professional with a BBA (Hons) in Marketing from the University of Colombo. I specialize in content creation, strategic marketing, and digital marketing strategies, with over three years of experience in executing marketing campaigns and driving business growth. Certified in Digital Marketing and Human Resource Management, I am well-versed in today's evolving marketing trends. I have demonstrated leadership as a Leo Club Leader, managing award-winning fundraising and environmental initiatives. I excel in team collaboration, project management, and community engagement, leveraging my skills in CRM, social media marketing, and market research to deliver effective marketing solutions. I am enthusiastic about using data insights to support marketing leadership and enhance overall business performance.…I am a passionate Marketing Professional with a BBA (Hons) in Marketing from the University of Colombo. I specialize in content creation, strategic marketing, and digital marketing strategies, with over three years of experience in executing marketing campaigns and driving business growth. Certified in Digital Marketing and Human Resource Management, I am well-versed in today's evolving marketing trends. I have demonstrated leadership as a Leo Club Leader, managing award-winning fundraising and environmental initiatives. I excel in team collaboration, project management, and community engagement, leveraging my skills in CRM, social media marketing, and market research to deliver effective marketing solutions. I am enthusiastic about using data insights to support marketing leadership and enhance overall business performance.

Weligama Arachchige Sachindu Akalanka Pe

Marketer, Marketing Strategist, Brand Strategist, +3

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I am a passionate Marketing Professional with a BBA (Hons) in Marketing from the University of Colombo. I specialize in content creation, strategic marketing, and digital marketing strategies, with over three years of experience in executing marketing campaigns and driving business growth. Certified in Digital Marketing and Human Resource Management, I am well-versed in today's evolving marketing trends. I have demonstrated leadership as a Leo Club Leader, managing award-winning fundraising and environmental initiatives. I excel in team collaboration, project management, and community engagement, leveraging my skills in CRM, social media marketing, and market research to deliver effective marketing solutions. I am enthusiastic about using data insights to support marketing leadership and enhance overall business performance.…I am a passionate Marketing Professional with a BBA (Hons) in Marketing from the University of Colombo. I specialize in content creation, strategic marketing, and digital marketing strategies, with over three years of experience in executing marketing campaigns and driving business growth. Certified in Digital Marketing and Human Resource Management, I am well-versed in today's evolving marketing trends. I have demonstrated leadership as a Leo Club Leader, managing award-winning fundraising and environmental initiatives. I excel in team collaboration, project management, and community engagement, leveraging my skills in CRM, social media marketing, and market research to deliver effective marketing solutions. I am enthusiastic about using data insights to support marketing leadership and enhance overall business performance.

Available to hire

I am a passionate Marketing Professional with a BBA (Hons) in Marketing from the University of Colombo. I specialize in content creation, strategic marketing, and digital marketing strategies, with over three years of experience in executing marketing campaigns and driving business growth. Certified in Digital Marketing and Human Resource Management, I am well-versed in today’s evolving marketing trends. I have demonstrated leadership as a Leo Club Leader, managing award-winning fundraising and environmental initiatives.

I excel in team collaboration, project management, and community engagement, leveraging my skills in CRM, social media marketing, and market research to deliver effective marketing solutions. I am enthusiastic about using data insights to support marketing leadership and enhance overall business performance.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Executive – Marketing & Cross Functional at Lesova holdings (Pvt) Ltd, Sri Lanka

May 31, 2025 - July 22, 2025

Contributed to achieving revenue targets by implementing focused marketing campaigns and lead nurturing strategies that supported sales conversion. Managed marketing CRM platforms to segment audiences, track campaign responses, and optimize customer communication for improved engagement and retention. Strengthened brand presence and expanded corporate client base through strategic outreach, partnership development, and tailored marketing solutions. Oversaw campaign logistics and collaborated with vendors to ensure timely execution of marketing activities. Executed targeted B2B marketing strategies including digital outreach, cold emailing, and client visits to generate qualified leads and build brand awareness. Conducted industry and competitor analysis to inform marketing strategies and product messaging. Supported leadership in refining marketing plans using data insights to align with business goals and enhance performance.

Junior Executive – Marketing & Cross Functional at Lesova holdings (Pvt) Ltd, Sri Lanka

November 30, 2022 - July 22, 2025

Identified and acquired new B2B clients, contributing to business growth and expanding customer base. Conducted comprehensive market research to support strategic planning and identify new opportunities. Executed branding initiatives and activation campaigns to enhance brand visibility and engagement. Managed customer inquiries through hotline and CRM system, ensuring efficient and professional service delivery. Coordinated vendor communications and order processing to maintain smooth supply chain operations. Supported senior management with data-driven insights and recommendations for strategic decision-making.

Intern – Marketing at Traxelexo, Sri Lanka

April 30, 2022 - July 22, 2025

Managed social media and created engaging content with Canva to promote outdoor gear and enhance customer engagement. Supported marketing campaigns contributing to sales growth and addressed customer inquiries related to rentals and purchases. Oversaw daily operations including order coordination, inventory updates, and vendor communication for smooth service delivery. Utilized Excel to manage and analyze sales and rental data providing insights for business improvement. Assisted in creating and executing marketing strategies targeting outdoor enthusiasts to increase brand visibility. Supported customer service by processing bookings, responding to inquiries, and ensuring a positive rental experience. Gained hands-on experience in marketing, sales, and operations in a startup environment.

Executive – Marketing & Cross Functional at Lesova holdings (Pvt) Ltd

May 31, 2025 - July 22, 2025

Contributed to achieving revenue targets by implementing focused marketing campaigns and lead nurturing strategies supporting sales conversion. Managed marketing CRM platforms to segment audiences, track campaign responses, and optimize customer communication for improved engagement and retention. Strengthened brand presence and expanded corporate client base through strategic outreach, partnership development, and tailored marketing solutions. Oversaw campaign logistics and collaborated with vendors to ensure timely execution of marketing activities and seamless delivery of promotional materials. Executed targeted B2B marketing strategies including digital outreach, cold emailing, and client visits to generate qualified leads and build brand awareness. Conducted industry and competitor analysis to inform marketing strategies, campaign positioning, and product messaging. Supported leadership in developing and refining marketing plans using data insights, ensuring alignment with busines

Junior Executive – Marketing & Cross Functional at Lesova holdings (Pvt) Ltd

November 30, 2022 - July 22, 2025

Identified and acquired new B2B clients contributing to business growth and expanding customer base. Conducted comprehensive market research to support strategic planning and identify new opportunities. Executed branding initiatives and activation campaigns to enhance brand visibility and engagement. Managed customer inquiries through hotline and CRM system ensuring efficient and professional service delivery. Coordinated vendor communications and order processing to maintain smooth supply chain operations. Supported senior management with data-driven insights and recommendations for strategic decision-making.

Intern – Marketing at Traxelexo

April 30, 2022 - July 22, 2025

Managed social media and created engaging content with Canva to promote outdoor gear and enhance customer engagement. Contributed to sales growth by supporting marketing campaigns and addressing customer inquiries related to rentals and purchases. Oversaw daily operations including order coordination, inventory updates, and vendor communication for smooth service delivery. Utilized Excel to manage and analyze sales and rental data providing insights for business improvement. Assisted in creating and executing marketing strategies targeting outdoor enthusiasts to increase brand visibility. Supported customer service by processing bookings, responding to inquiries, and ensuring a positive rental experience. Gained hands-on experience in marketing, sales, and operations in a startup environment.