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Hi, I'm Saniya Farokhi, a creative and detail-oriented digital marketing professional with over three years of experience crafting high-quality buyer’s guides, reports, and learning documents for tech clients. I enjoy turning complex research into compelling narratives that support digital journeys and help inform decision-making. Throughout my career, I've gained experience working with AI experiments, social media strategies, and content marketing, which has broadened my skillset. Currently, I am pursuing my MSc in Digital Marketing at the University of Galway, Ireland, enhancing my expertise with academic projects involving campaign strategies, influencer marketing case studies, and social-first storytelling. I love collaborating with teams to streamline content and editorial workflows, and I am passionate about using technology to improve the marketing and editorial processes.…Hi, I'm Saniya Farokhi, a creative and detail-oriented digital marketing professional with over three years of experience crafting high-quality buyer’s guides, reports, and learning documents for tech clients. I enjoy turning complex research into compelling narratives that support digital journeys and help inform decision-making. Throughout my career, I've gained experience working with AI experiments, social media strategies, and content marketing, which has broadened my skillset. Currently, I am pursuing my MSc in Digital Marketing at the University of Galway, Ireland, enhancing my expertise with academic projects involving campaign strategies, influencer marketing case studies, and social-first storytelling. I love collaborating with teams to streamline content and editorial workflows, and I am passionate about using technology to improve the marketing and editorial processes.

Saniya Farokhi

Writer, Video Editor, Content Creator, +2

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Hi, I'm Saniya Farokhi, a creative and detail-oriented digital marketing professional with over three years of experience crafting high-quality buyer’s guides, reports, and learning documents for tech clients. I enjoy turning complex research into compelling narratives that support digital journeys and help inform decision-making. Throughout my career, I've gained experience working with AI experiments, social media strategies, and content marketing, which has broadened my skillset. Currently, I am pursuing my MSc in Digital Marketing at the University of Galway, Ireland, enhancing my expertise with academic projects involving campaign strategies, influencer marketing case studies, and social-first storytelling. I love collaborating with teams to streamline content and editorial workflows, and I am passionate about using technology to improve the marketing and editorial processes.…Hi, I'm Saniya Farokhi, a creative and detail-oriented digital marketing professional with over three years of experience crafting high-quality buyer’s guides, reports, and learning documents for tech clients. I enjoy turning complex research into compelling narratives that support digital journeys and help inform decision-making. Throughout my career, I've gained experience working with AI experiments, social media strategies, and content marketing, which has broadened my skillset. Currently, I am pursuing my MSc in Digital Marketing at the University of Galway, Ireland, enhancing my expertise with academic projects involving campaign strategies, influencer marketing case studies, and social-first storytelling. I love collaborating with teams to streamline content and editorial workflows, and I am passionate about using technology to improve the marketing and editorial processes.

Available to hire

Hi, I’m Saniya Farokhi, a creative and detail-oriented digital marketing professional with over three years of experience crafting high-quality buyer’s guides, reports, and learning documents for tech clients. I enjoy turning complex research into compelling narratives that support digital journeys and help inform decision-making. Throughout my career, I’ve gained experience working with AI experiments, social media strategies, and content marketing, which has broadened my skillset.

Currently, I am pursuing my MSc in Digital Marketing at the University of Galway, Ireland, enhancing my expertise with academic projects involving campaign strategies, influencer marketing case studies, and social-first storytelling. I love collaborating with teams to streamline content and editorial workflows, and I am passionate about using technology to improve the marketing and editorial processes.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Associate Editor (Remote) at SelectHub Pvt. Ltd., Texas, USA

August 31, 2024 - July 22, 2025

Executed hybrid responsibilities encompassing editing and empathetic, client-first writing to maximize content quality and impact. Led AI and prompt engineering experiments to create use cases, enhancing research and content development processes. Played a pivotal role in integrating AI technologies into editorial workflows, increasing efficiency and accuracy. Collaborated with team leaders and editors to streamline internal processes and improve overall team productivity. Developed comprehensive reports for tech clients, providing valuable insights and recommendations in a palatable manner.

Content Writer & Social Media Strategist at Business Setup Worldwide Pvt. Ltd., Bangalore, India

March 31, 2019 - July 22, 2025

Collaborated with the core marketing team as a content writer and social media strategist to generate SEO-based blogs. Proposed social media revamp presentations and strategies to improve engagement and keep content fresh. Launched the first e-mail marketing campaigns to engage cold leads and convert them into prospective clients. Devised content strategies to increase online interaction, tailored for different social media channels.

Technical Content Writer (Remote) at SelectHub Pvt. Ltd., Texas, USA

April 30, 2024 - July 22, 2025

Developed Search Engine Optimized (SEO) based articles to streamline the software selection process. Conducted research to develop suitable content and rationalize the buyer’s journey. Optimized and published content to suit new standards and rank higher on Search Engine Result Pages (SERPs). Developed trend articles, buyer's guides, and vendor pages for HR, Talent Acquisition, Recruitment, and Talent Intelligence software products. Curated time-bound industry-specific reports for clients.