Hi, I'm Victoria Villanueva, a passionate brand strategist and marketing specialist with over a decade of experience crafting compelling brand narratives and executing integrated marketing campaigns. I've worked extensively in luxury, wellness, real estate, and international markets, helping brands grow their audience and increase engagement through strategic market positioning and digital marketing initiatives. I'm a multilingual communicator fluent in English and Spanish, with proficiency in French and basic knowledge of German and Italian. I enjoy leading teams and collaborating cross-functionally to ensure brand messaging aligns with business goals. I look forward to bringing my global perspective and creative approach to new challenges.

M. Victoria Villanueva

Hi, I'm Victoria Villanueva, a passionate brand strategist and marketing specialist with over a decade of experience crafting compelling brand narratives and executing integrated marketing campaigns. I've worked extensively in luxury, wellness, real estate, and international markets, helping brands grow their audience and increase engagement through strategic market positioning and digital marketing initiatives. I'm a multilingual communicator fluent in English and Spanish, with proficiency in French and basic knowledge of German and Italian. I enjoy leading teams and collaborating cross-functionally to ensure brand messaging aligns with business goals. I look forward to bringing my global perspective and creative approach to new challenges.

Available to hire

Hi, I’m Victoria Villanueva, a passionate brand strategist and marketing specialist with over a decade of experience crafting compelling brand narratives and executing integrated marketing campaigns. I’ve worked extensively in luxury, wellness, real estate, and international markets, helping brands grow their audience and increase engagement through strategic market positioning and digital marketing initiatives.

I’m a multilingual communicator fluent in English and Spanish, with proficiency in French and basic knowledge of German and Italian. I enjoy leading teams and collaborating cross-functionally to ensure brand messaging aligns with business goals. I look forward to bringing my global perspective and creative approach to new challenges.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Fluent
French
Advanced
German
Beginner
Italian
Beginner

Work Experience

Marketing Specialist & Brand Strategist at La Jolla Wellness Center / Dr. BV, MD
January 1, 2011 - Present
Developed and executed brand positioning and marketing strategies, increasing patient acquisition by 22%. Led digital branding efforts, improving brand awareness and engagement across social media platforms. Spearheaded integrated marketing campaigns (TV, radio, print, digital) to expand audience reach. Managed event planning and brand activations, ensuring alignment with business objectives.
Head of Marketing & Sales at Princess Marina Reuss Interior Design
December 31, 2011 - July 22, 2025
Rebranded company identity and launched a new e-commerce sales strategy, increasing online visibility. Led marketing and sales initiatives, creating high-impact content and customer engagement strategies.
Marketing & Brand Manager USA at Engel & Völkers
December 31, 2009 - July 22, 2025
Managed national brand strategy for all 93 U.S. luxury real estate franchises under the Engel & Völkers global network. Designed and executed advertising campaigns, digital branding, and sponsorship strategies to strengthen market positioning. Led cross-functional collaboration with franchise partners to align brand messaging with corporate identity standards.

Education

Bachelor's Degree at Trinity College, Hartford, CT
January 1, 2000 - December 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Real Estate & Construction, Professional Services, Consumer Goods, Other