Karen Palad

Available to hire

Hi, I’m Karen Palad, a graphic designer and digital artist based in Caloocan City, Philippines.

About

Hi, I’m Karen Palad, a graphic designer and digital artist based in Caloocan City, Philippines. I’ve spent 18 years crafting brand identities, print materials, and engaging digital media for clients across Asia and Australia.

I enjoy collaborating with marketing teams to maintain brand consistency, manage multiple projects with tight deadlines, and translate research findings into clear, on-brand visuals. My strengths include concept development, photo styling, and production-ready artwork for catalogs and campaigns.

  • Joined July 2025

Industry experience

  • Consumer Goods
  • Media & Entertainment
  • Real Estate & Construction
  • Retail
  • Professional Services
  • Travel & Hospitality

Projects · 5

Work experience· 15 roles

Design Support · Cushman & Wakefield (Philippines)Feb 2025 – Aug 2025 · 7 mos

Reviewed and understood creative briefs and project requirements to prepare for project development. Supported design and format marketing materials for real estate advertising including property brochures, flyers, report books, newsletters, infographics, proposals, presentation boards, LinkedIn posts, postcards, banners, pitch decks, and other print collaterals. Created and modified amenities maps, site maps, and illustrations to present relevant information. Produced tables, charts, graphs, and other visuals efficiently while demonstrating creative requirements and meeting deadlines.

Production Design Support · Cushman & Wakefield (Philippines)Feb 2025 – Jul 2025 · 6 mos

Reviewed and understood creative briefs and project requirements to support the development of creative projects. Supported design and formatted marketing materials for real estate advertising, including property brochures, flyers, newsletters, infographics, and presentation materials. Created and modified maps, charts, graphs, and other visuals efficiently. Demonstrated creative requirements and managed deadlines across projects.

Design Support · Production Cushman & Wakefield (Philippines)Feb 2025 – Sep 2025 · 8 mos

Generated ideas for new design concepts and prototypes for basic fashion-inspired design in children's apparel and novelty items; prepared design plans and specification documents for submission; prepared communication materials and samples for production; visualization of research outcomes; maintained brand guidelines and campaign requirements; managed multiple projects and photo shoots for catalogs.

Graphic Artist · Moto Trekkin Adventure Rider (Australia)Oct 2022 – Aug 2025 · 2 yrs 11 mos
Freelance Graphic Artist · Moto Trekkin Adventure Rider (Australia)Oct 2022 – Jul 2025 · 2 yrs 10 mos
Graphic Artist · Freelance Moto Trekkin Adventure Rider (Australia)Oct 2022 – Sep 2025 · 3 yrs
Digital Graphic Artist · Collins International Trading Corp. (Philippines)Oct 2021 – Aug 2025 · 3 yrs 11 mos
Digital Graphic Artist · Collins International Trading Corp. (Philippines)Oct 2021 – Jul 2025 · 3 yrs 10 mos

Education· 9

Bachelor of Fine Arts · Far Eastern University2001 – 2006
Secondary · St. Theresa’s School1997 – 2001
Primary · Holy Trinity School1990 – 1997
Bachelor of Fine Arts · Far Eastern University2001 – 2006

Certifications and awards· 8

Good interpersonal skills2030 – 2025
Good oral and written communication skills (English and Filipino)2030 – 2025
Organized and hardworking2030 – 2025
Willing to learn new tasks, courteous and friendly2030 – 2025

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