Available to hire
Hi, I’m Aoife Carry. I specialize in content creation, social media strategy, and community management, helping brands grow their reach and engagement globally. With experience managing creative content, influencer marketing, and paid ads, I enjoy organizing and leading campaigns that bring real results.
I’m passionate about leveraging AI for performance improvement and exploring future trends in social media and content spaces. I also value building inclusive communities and creating impactful events that connect people in meaningful ways.
Experience Level
Intermediate
Language
English
Fluent
Finnish
Beginner
Work Experience
Content and Social Media Specialist at eBrands Oy
December 31, 2023 - July 23, 2025Designed and created content for 10 brands including social media and outward facing communications. Finalized Brand Kits for company-wide usage. Implemented social strategy globally for lighthouse brands, established Hootsuite and Influencer Marketing processes, increasing reach by 15%. Organized and managed freelancers for content creation, managed creative content for paid ads in collaboration with paid ads team, overseeing budgets for content, brand deals, and influencer marketing. Scripted and directed live streams for Amazon Influencer platform and edited webshop copy for lighthouse brands.
Head of Community at Startuplifers Ry
February 29, 2024 - July 23, 2025Planned and hosted both in-person and online events to provide community members with skills to improve their job hunt. Implemented strategies to enhance community engagement within the US market. Organized and led events in Espoo and Helsinki, growing the community by 12% post-pandemic. Created and managed Telegram community including chat threads and broadcast channels to maintain community interaction beyond social media. Designed visuals and marketing materials and managed event budgets and vendor relations.
Community Manager at Simple App
February 28, 2022 - July 23, 2025Collaborated with support to provide user feedback and report user experience issues. Handled customer inquiries and created user guides for FAQs. Hosted community events and created consistent content to engage and inspire users. Worked with social media teams to maintain clear tone of voice and acquired content to promote user success stories. Conducted one-on-one calls in US market to collect testimonials used for app marketing and advertising.
Social Media Manager at Simple App
February 28, 2021 - July 23, 2025Led branding development across the app and social media platforms, growing followers from 42.2k to 146k in 6 months. Assisted community support by managing inboxes, created monthly content plans and directed graphic designers. Implemented preventive communication strategies to reduce negative reviews. Established a Facebook Group to foster user interaction, feedback, and support.
Content Manager at Sofia Medinkova
May 31, 2020 - July 23, 2025Managed content strategies and creation for the brand, developing materials and communications to support brand visibility and engagement.
Education
Bachelor's Degree at University of DeMontfort
August 1, 2014 - June 30, 2018Qualifications
Industry Experience
Media & Entertainment, Retail, Software & Internet, Education, Non-Profit Organization
Experience Level
Intermediate
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