As an Industrial Designer driven by a relentless pursuit of excellence, I thrive on continuous improvement and innovation. My career is built on a foundation of mentorship and collaboration, having been uplifted by many and in turn, guiding others in their professional journeys. Inspired by Ayrton Senna’s philosophy, I constantly push my limits, seeking innovative solutions and striving to elevate every project beyond the conventional. My ambition is not just to achieve personal success, but to foster a community of like-minded professionals committed to excellence and growth.

Luke Robbins

As an Industrial Designer driven by a relentless pursuit of excellence, I thrive on continuous improvement and innovation. My career is built on a foundation of mentorship and collaboration, having been uplifted by many and in turn, guiding others in their professional journeys. Inspired by Ayrton Senna’s philosophy, I constantly push my limits, seeking innovative solutions and striving to elevate every project beyond the conventional. My ambition is not just to achieve personal success, but to foster a community of like-minded professionals committed to excellence and growth.

Available to hire

As an Industrial Designer driven by a relentless pursuit of excellence, I thrive on continuous improvement and innovation. My career is built on a foundation of mentorship and collaboration, having been uplifted by many and in turn, guiding others in their professional journeys. Inspired by Ayrton Senna’s philosophy, I constantly push my limits, seeking innovative solutions and striving to elevate every project beyond the conventional.

My ambition is not just to achieve personal success, but to foster a community of like-minded professionals committed to excellence and growth.

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Work Experience

Motorcycle Designer at ART & MATH
April 1, 2024 - Present
Specialized in Colour, Trim, and Graphics (CTG), bringing a multidisciplinary approach to motorcycle design that aligns with the client’s vision and enhances product appeal. Pioneered early ideation for an OEM client, leveraging AI tools to explore innovative design solutions and streamline the creative process. Integrated AI with traditional design tools (MidJourney, Vizcom) to enhance workflow efficiency and design quality, resulting in practical yet visionary motorcycle designs. Led a pivotal motorcycle design project for the UK studio, demonstrating leadership and specialized expertise in motorcycle design. Recognized with accolades like winning Royal Enfield’s ‘Style Your Own’ Competition and receiving media coverage.
Motorcycle Designer at OLA ELECTRIC
February 28, 2024 - July 23, 2025
Spearheaded the development of innovative design concepts for OLA’s 2-wheel portfolio, significantly contributing to the S1 X scooter’s production graphics. Collaborated on high-profile automotive projects under strict NDAs, demonstrating adaptability and commitment to excellence. Adapted to rapid project timelines and evolving requirements, showcasing resilience and a proactive approach to feedback and communication challenges.
Ad-Hoc CTG Designer at MOKE INTERNATIONAL
September 30, 2023 - July 23, 2025
Crafted bespoke color schemes and graphics for high-end collaborations, including the film Argylle and the Roarsome campaign. Created client-facing presentations in Adobe Photoshop and InDesign, ensuring alignment with brand identity and goals. Operated with autonomy under senior leadership, managing multiple remote projects with tight deadlines, which strengthened time management and communication skills. This role contributed significantly to growth in design, organization, and project delivery.
Designer at ARC VEHICLE
August 31, 2022 - July 23, 2025
Led first industry project from concept sketches to refined proposals, setting a design direction for Arc’s electric motorcycles. Developed CMF proposals for the ARC Vector, enhancing its unique identity and appeal. Expanded Arc’s branding by refining guidelines and creating benchmark documents to align with bold positioning. Collaborated with designers, engineers, and stakeholders to ensure design consistency and feasibility. Directed project planning with a U.S.-based concept artist to achieve cohesive, aligned designs.
Founder & Industrial Designer at LR DESIGN
May 31, 2020 - July 23, 2025
Led end-to-end project development for Dogtooth over 14 months, leading a product from initial sketches through to production, demonstrating expertise in delivering industrial design solutions for high-precision applications. Pioneered innovative motorcycle concepts in the electric vehicle sector, establishing a competitive position within the UK motorcycle industry. Promoted industry innovation by driving team dynamics and performance, leading successful engagements across the UK motorcycle industry. Mastered and utilized Adobe Photoshop, Autodesk Alias, Vizcom, and MidJourney to bridge creative designs with practical 3D CAD models in collaboration with engineering teams. Fostered professional growth through intense learning phases, enhancing design skills, innovation capacity, and adaptability in the fast-paced electric mobility sector.

Education

Ba(Hons) at Coventry University
January 1, 2015 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Transportation & Logistics, Manufacturing, Consumer Goods, Media & Entertainment, Professional Services