I’m all about creating videos that don’t just look good – they feel good. The kind of content that sticks with people, sparks emotion, and gets them to say, “Wow, I need this in my life.”
With over 20 years of bringing ideas to life for brands like Woolworths, Sony, GSK, P&G and TAFE NSW, I’ve learned one big thing: it’s not just about the tech, it’s about the story. Whether it’s a sleek social ad, a live event that needs energy and hype, or a narrative-driven brand film, my goal is always to make your audience feel something real.
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Edited and motion graphics for TVC and Digital Promo for VS Sassoon for TVSN
Edited a series of eight comedic skits designed to differentiate the Family Law Firm from its competitors. This project was one of many collaborations with the creative powerhouse Benchmark Entertainment. Each skit showcased a member of the practice as a friendly, approachable professional—someone who genuinely cared, supported clients through challenging times, and helped them achieve the outcomes they needed.
Video Influencer Content Marketing with Benchmark Entertainment: Editing a series of videos featuring leading stylists and designers who incorporate Amardilo’s range of indoor and outdoor products, styling a range of luxury homes.
Greenfield Property development by Ingenia Lifestyles who where selling off the plan. Working as the Video Producer and editor for GBD Marketing, my brief was to create a promotional video that would create excitement for a live event directed towards prospective customers. The development had not yet commenced, and only two digital renders were supplied. Filming on location and around the surrounding area, together with stock footage, we were able to capture the aspirational lifestyle aimed at appealing to people living in the city seeking a tree change. Sound design also provided additional emotional connection for the audience with running water, birds and nature blending in. The event was successful, with 182 of the 309 guests moving to the next stage. The Video featured on the sales page is enjoying high engagement and shares with over 70% watching it all the way through.
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