Oleksandra Bakhmut

🛠️ THE CHALLENGE
Bar Partout, an innovative bar construction company specializing in the hospitality sector, faced a critical need:
1️⃣ Boost Brand Awareness: Their Instagram page was almost dormant with just 500 followers, and they had no presence on LinkedIn.
2️⃣ Generate Leads Through Word of Mouth: They wanted to attract high-quality leads organically, relying on the power of genuine engagement rather than paid advertising.
3️⃣ Establish Strong Industry Relationships: Aiming to become a recognized name in their field and foster deeper connections with potential clients and partners.

💡 OUR APPROACH
1️⃣ Strategic Content Creation:
Developed a comprehensive content strategy focusing on showcasing Bar Partout’s projects, industry insights, and team achievements.
Created visually appealing posts and stories to capture attention and encourage sharing.
2️⃣ Organic Growth on Instagram:
Revitalized the Instagram account, increasing followers from 500 to over 800 organically.
Fostered community engagement through interactive content and responsive communication.
3️⃣ Establishing LinkedIn Presence:
Launched their LinkedIn profile from scratch, targeting industry professionals and decision-makers.
Shared thought leadership content to position Bar Partout as an authority in the hospitality construction industry.
4️⃣ Facilitating Word of Mouth:
Encouraged followers to share content, amplifying reach through their networks.
Built trust and credibility, leading to increased referrals and inquiries.
5️⃣ Building Personal Relationships:
Our successful collaboration led to an invitation from Bar Partout to visit their headquarters in Belgium.
Held in-person strategy sessions to discuss future plans, solidifying a strong partnership.

🚀 THE RESULTS
📈 Instagram:
Grew followers organically from 500 to 800+ with the target audience only.
Achieved 41.1K video views and 1.5K content interactions total through organic growth only from July to November 2024.
Consistently increased reach and engagement (+1.8K%).
📊 LinkedIn:
Built a professional presence from 0 to 299 followers, establishing a trusted brand reputation.
Achieved 6,954 impressions (+86,825%) and reached 1,901 members (+47,425%) over the 3 months.
Secured 168 engagements, including meaningful conversations with key industry leaders.
🤝 Lead Generation:
Successfully strengthened Bar Partout’s position in the market through word of mouth, resulting in organic leads and inquiries.
LinkedIn:

Facebook:

📹 THE HIGHLIGHT
Our partnership reached a new level when Bar Partout invited us to Belgium. We sat together to map out the future, symbolizing the success and trust we’ve built.
👉 Check out our in-person strategy session: Collaborating with Bar Partout

𝗧𝗛𝗘 𝗖𝗛𝗔𝗟𝗟𝗘𝗡𝗚𝗘
Woof & Joy, an educational animation series, sought to:
1️⃣ Launch 4 new TikTok channels targeting Indonesia, Brazil, Mexico, and Vietnam.
2️⃣ Repurpose content from their existing TikTok channel to jumpstart the new accounts.
3️⃣ Manage multiple TikTok accounts and their YouTube channel efficiently.

𝗢𝗨𝗥 𝗔𝗣𝗣𝗥𝗢𝗔𝗖𝗛
1️⃣ Global Rollout: Set up and managed 6 TikTok channels across different countries, tailoring strategies to target audiences.
2️⃣ Content Management: Published over 700 content pieces in just 4 months, ensuring consistency and quality across platforms.

3️⃣ Maximizing YouTube: Leveraged Woof & Joy’s educational appeal to grow 370,000 organic views on their YouTube channel.

𝗧𝗛𝗘 𝗥𝗘𝗦𝗨𝗟𝗧𝗦
✅ Global Reach: Successfully established TikTok channels in 6 regions, generating high engagement and reach.
✅ Content at Scale: Delivered an impressive volume of content across platforms without compromising quality.
✅ YouTube Success: Achieved 370,000 organic views in just 4 months, significantly increasing brand visibility.

𝗧𝗛𝗘 𝗖𝗛𝗔𝗟𝗟𝗘𝗡𝗚𝗘
MAKAN Home, a dynamic startup in the furniture industry, sought a Senior Community Manager to:
1️⃣ Manage social media platforms and content creation with a focus on Reels and TikTok.
2️⃣ Deliver a high volume of quality content, including posts, stories, and blogs.
3️⃣ Drive organic growth while maintaining consistent engagement and trust.

𝗢𝗨𝗥 𝗔𝗣𝗣𝗥𝗢𝗔𝗖𝗛
1️⃣ Content at Scale: Produced and published over 400 Reels and posts in 1.5 years, ensuring consistent delivery and relevance.
2️⃣ Engaging Visuals: Focused on creating compelling video content for TikTok and Instagram, aligning with MAKAN’s modern furniture aesthetic.
3️⃣ High-Impact Results: Leveraged TikTok’s potential, resulting in 8.5M views on a single post and 290K organic views within 90 days across platforms.

4️⃣ Streamlined Operations: Developed and managed content calendars, wrote engaging captions, and collaborated closely with MAKAN’s leadership for seamless execution.

𝗧𝗛𝗘 𝗥𝗘𝗦𝗨𝗟𝗧𝗦
✅ Massive Visibility: Achieved a viral TikTok post with 8.5M views, driving significant traffic and brand awareness.
✅ Consistent Growth: Maintained high-quality output with 400+ posts and videos delivered on schedule.
✅ Organic Reach: Generated 290K organic views in just 90 days, showcasing the power of strategic content.