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Hi, I'm Weronika, an accomplished digital marketing specialist with over 8 years of experience helping global B2B companies in construction and IT industries boost their digital marketing ROI through high-performing multi-channel campaigns. I specialize in email marketing, PPC, social media marketing, and conversion rate optimization, with a keen interest in leveraging AI tools to deliver innovative marketing solutions while fostering strong collaboration between marketing and sales teams. I enjoy crafting fully integrated marketing strategies and working with diverse teams to nurture leads and build brand awareness in emerging markets. Beyond work, I'm passionate about psychology and behavioral science in marketing, as well as creative expression through photography, filmmaking, and writing.…Hi, I'm Weronika, an accomplished digital marketing specialist with over 8 years of experience helping global B2B companies in construction and IT industries boost their digital marketing ROI through high-performing multi-channel campaigns. I specialize in email marketing, PPC, social media marketing, and conversion rate optimization, with a keen interest in leveraging AI tools to deliver innovative marketing solutions while fostering strong collaboration between marketing and sales teams. I enjoy crafting fully integrated marketing strategies and working with diverse teams to nurture leads and build brand awareness in emerging markets. Beyond work, I'm passionate about psychology and behavioral science in marketing, as well as creative expression through photography, filmmaking, and writing.

Weronika Krzewinska

Digital Marketer, Marketing Strategist, Content Strategist, +2

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Hi, I'm Weronika, an accomplished digital marketing specialist with over 8 years of experience helping global B2B companies in construction and IT industries boost their digital marketing ROI through high-performing multi-channel campaigns. I specialize in email marketing, PPC, social media marketing, and conversion rate optimization, with a keen interest in leveraging AI tools to deliver innovative marketing solutions while fostering strong collaboration between marketing and sales teams. I enjoy crafting fully integrated marketing strategies and working with diverse teams to nurture leads and build brand awareness in emerging markets. Beyond work, I'm passionate about psychology and behavioral science in marketing, as well as creative expression through photography, filmmaking, and writing.…Hi, I'm Weronika, an accomplished digital marketing specialist with over 8 years of experience helping global B2B companies in construction and IT industries boost their digital marketing ROI through high-performing multi-channel campaigns. I specialize in email marketing, PPC, social media marketing, and conversion rate optimization, with a keen interest in leveraging AI tools to deliver innovative marketing solutions while fostering strong collaboration between marketing and sales teams. I enjoy crafting fully integrated marketing strategies and working with diverse teams to nurture leads and build brand awareness in emerging markets. Beyond work, I'm passionate about psychology and behavioral science in marketing, as well as creative expression through photography, filmmaking, and writing.

Available to hire

Hi, I’m Weronika, an accomplished digital marketing specialist with over 8 years of experience helping global B2B companies in construction and IT industries boost their digital marketing ROI through high-performing multi-channel campaigns. I specialize in email marketing, PPC, social media marketing, and conversion rate optimization, with a keen interest in leveraging AI tools to deliver innovative marketing solutions while fostering strong collaboration between marketing and sales teams.

I enjoy crafting fully integrated marketing strategies and working with diverse teams to nurture leads and build brand awareness in emerging markets. Beyond work, I’m passionate about psychology and behavioral science in marketing, as well as creative expression through photography, filmmaking, and writing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Polish

Advanced

Spanish; Castilian

Intermediate

Work Experience

EMEA and Central Asia Regional Marketing Specialist at Seequent

May 31, 2025 - July 24, 2025

Reported to the EMEA Marketing Manager and delivered 15+ multichannel lead and demand-generating campaigns in 6 languages, generating a pipeline with over 300 MQLs/month. Developed and executed integrated marketing strategies combining digital and traditional channels to build brand awareness, generate leads, and support customer retention. Improved paid media performance by increasing CTR, lowering CPC, and optimizing cost per result. Managed content translation and localization, optimised landing page conversion rates through A/B testing, enhanced marketing technology stack usage, and created best practices and reporting templates. Participated in launching an Account Based Marketing initiative and managed multiple external agencies, collaboratively working with 70+ stakeholders across marketing, sales, and customer success teams.

Marketing Manager at &Partners IT

December 31, 2022 - July 24, 2025

Developed and executed overall and Go-To-Market strategies, marketing plans, and content strategies for the UK business and its new Zambian branch. Managed an external marketing agency while transitioning marketing in-house. Conducted full martech stack, website, SEO and brand audits, and market competitor research. Created content for social media, email, websites, and lead generation campaigns. Designed and managed development of two new websites (British and African).

Digital Marketing Consultant at Sharp Ahead Ltd

December 31, 2021 - July 24, 2025

Created and optimised lead generation campaigns for multiple clients using Google SEM, Display, YouTube, LinkedIn and Facebook advertising. Provided SEO, conversion rate optimisation, and UX audits/improvements. Created nurture email campaigns and implemented marketing automation. Analysed and interpreted data to improve campaigns and created content and competitor research for the agency and clients.

Digital Marketing Specialist at The Open Group

July 31, 2021 - July 24, 2025

Responsible for email marketing, audience segmentation, marketing automation, customer journey mapping, and website customer experience improvement. Achieved email CTR improvement by over 2% and open rate by over 6%. Created an email preferences centre to improve targeting and reduce unsubscribe rates. Developed engagement campaigns for nurturing members, prospects, and customers. Enhanced reporting processes and improved event promotion activities with new structures and content calendars.

Marketing Coordinator at BSRIA

January 31, 2020 - July 24, 2025

Provided full digital and traditional marketing support for five business divisions, coordinating marketing output, briefing creative work, advertising, event management, and external agencies. Conducted market and competitor research and customer satisfaction surveys, delivering KPIs reporting. Created marketing strategies for departments, delivered email and social media campaigns, produced graphics and website improvements, and managed CRM database with high-quality segmentation and data.