Hi, I'm Priyanka, a multidisciplinary graphic designer with over two years of experience creating campaign visuals, brand identities, packaging, and motion content for a diverse range of global and local brands in the fashion and tech sectors. I love telling stories through visuals and turning concepts into bold, cohesive narratives across print and digital platforms. I enjoy collaborating with cross-functional teams and have a strong eye for typography, color, and the latest design trends. Whether working on a campaign for Ralph Lauren or crafting digital assets for e-commerce, I strive to combine creativity with research-driven strategies to produce work that truly connects with audiences.

Priyanka Shera

Hi, I'm Priyanka, a multidisciplinary graphic designer with over two years of experience creating campaign visuals, brand identities, packaging, and motion content for a diverse range of global and local brands in the fashion and tech sectors. I love telling stories through visuals and turning concepts into bold, cohesive narratives across print and digital platforms. I enjoy collaborating with cross-functional teams and have a strong eye for typography, color, and the latest design trends. Whether working on a campaign for Ralph Lauren or crafting digital assets for e-commerce, I strive to combine creativity with research-driven strategies to produce work that truly connects with audiences.

Available to hire

Hi, I’m Priyanka, a multidisciplinary graphic designer with over two years of experience creating campaign visuals, brand identities, packaging, and motion content for a diverse range of global and local brands in the fashion and tech sectors. I love telling stories through visuals and turning concepts into bold, cohesive narratives across print and digital platforms.

I enjoy collaborating with cross-functional teams and have a strong eye for typography, color, and the latest design trends. Whether working on a campaign for Ralph Lauren or crafting digital assets for e-commerce, I strive to combine creativity with research-driven strategies to produce work that truly connects with audiences.

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Work Experience

Junior Graphic Designer at BVOY
January 1, 2024 - Present
Assisted design team in creating brand guidelines and adapting them for mobile and web platforms. Conducted user and trend research to guide illustration style and layout direction. Collaborated with UX developers and creative leads to create future-facing visual assets. Built and maintained a centralized visual library for internal and company-wide use.
Junior Graphic & Visual Designer at Creatnet, India
December 31, 2023 - July 25, 2025
Created Instagram launch posts with clear CTA strategies to improve user engagement and click-through rates. Directed creative execution for seasonal collections including brand kits, campaign assets, and retail packaging, contributing to product line expansions. Produced print-ready materials for international trade shows. Assisted in photoshoots and image editing for e-commerce and social media.
Designer, Graduate Program at Ralph Lauren, India
December 31, 2021 - July 25, 2025
Developed mood boards and pitch decks shaping creative direction and securing stakeholder approval for campaigns including Ralph Lauren. Participated in R&D brainstorms to translate fashion forecasts into campaigns. Contributed to catalogues and product packaging design with focus on print materials and Pantone usage. Produced over 400 presentation slides and concept-driven mood boards. Supported photo and video shoots producing promotional content for retail brand.
Assistant Designer at Creatnet, India
December 31, 2021 - July 25, 2025
Designed catalogue spreads and brochures with consistent typography and visual balance for new product launches. Created social posts with visual consistency for Pinterest and Instagram. Supported product photoshoots and image editing to prepare content for e-commerce and social platforms. Created motion graphics and promotional videos using After Effects, increasing user engagement.
Graphic Design Intern at Swarang Designs, India
December 31, 2019 - July 25, 2025
Supported design activities including creating visuals and layouts. Learned basic graphic design skills and assisted in production of print and digital materials.

Education

Master of Design at University of New South Wales (U.N.S.W), Sydney, NSW, AUS
January 1, 2023 - December 31, 2024
Bachelor of Design at National Institute of Technology (NIFT), Kolkata, India
January 1, 2018 - December 31, 2022

Qualifications

Adobe Certified Course
January 11, 2030 - July 25, 2025
NASSCOM UX Design Foundation: Partnership with Adobe
January 11, 2030 - July 25, 2025

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services, Software & Internet