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Hi, I'm Ayushi Kapadia, a strategic marketing professional with experience in social media management, brand strategy, and content development. I'm passionate about creating engaging campaigns that drive brand visibility and audience interaction. I thrive in cross-functional teams and enjoy optimizing multi-channel marketing efforts to deliver measurable results. I bring creativity and data-driven insights to every project, always striving to enhance brand presence across social platforms.…Hi, I'm Ayushi Kapadia, a strategic marketing professional with experience in social media management, brand strategy, and content development. I'm passionate about creating engaging campaigns that drive brand visibility and audience interaction. I thrive in cross-functional teams and enjoy optimizing multi-channel marketing efforts to deliver measurable results. I bring creativity and data-driven insights to every project, always striving to enhance brand presence across social platforms.

Ayushi Kapadia

Social Media Manager, Marketing Strategist, Brand Strategist, +1

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Hi, I'm Ayushi Kapadia, a strategic marketing professional with experience in social media management, brand strategy, and content development. I'm passionate about creating engaging campaigns that drive brand visibility and audience interaction. I thrive in cross-functional teams and enjoy optimizing multi-channel marketing efforts to deliver measurable results. I bring creativity and data-driven insights to every project, always striving to enhance brand presence across social platforms.…Hi, I'm Ayushi Kapadia, a strategic marketing professional with experience in social media management, brand strategy, and content development. I'm passionate about creating engaging campaigns that drive brand visibility and audience interaction. I thrive in cross-functional teams and enjoy optimizing multi-channel marketing efforts to deliver measurable results. I bring creativity and data-driven insights to every project, always striving to enhance brand presence across social platforms.

Available to hire

Hi, I’m Ayushi Kapadia, a strategic marketing professional with experience in social media management, brand strategy, and content development. I’m passionate about creating engaging campaigns that drive brand visibility and audience interaction.

I thrive in cross-functional teams and enjoy optimizing multi-channel marketing efforts to deliver measurable results. I bring creativity and data-driven insights to every project, always striving to enhance brand presence across social platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Associate at Salt Consult

May 31, 2024 - July 25, 2025

Led a cross-functional team across marketing, design, operations, and content to rebrand a legacy company, coordinating with three partners. Developed and implemented cohesive social media strategies that reinforced brand identity and drove a 30% increase in engagement. Led rebranding initiatives aligning visual content with brand values, enhancing audience perception and recognition. Oversaw team execution ensuring alignment with client priorities and achieved a 25% increase in follower count and professional engagement for executive clients through LinkedIn strategies.

Social Media Manager at The Hype Capital

September 30, 2023 - July 25, 2025

Managed social media portfolio of five accounts with tools like Canva and Adobe Premiere Pro, improving editorial calendar efficiency and enhancing visual content, resulting in 25% higher engagement. Created dynamic video content including memes and branded material, increasing audience interaction by 30% across platforms such as Instagram, LinkedIn, YouTube, Meta, and Threads. Acted as brand representative on camera to boost recognition. Collaborated with graphic designers to optimize workflows and delivered performance insights via Google Analytics reports. Managed social presence across platforms with over 1 million followers.

Marketing Associate at Demand Helm

December 31, 2022 - July 25, 2025

Executed PPC and SEO keyword strategies increasing conversion rates by 15% on Amazon and Walmart platforms. Recommended content strategies based on performance analysis boosting brand awareness by 20%. Collaborated with global teams and used analytical tools to improve client satisfaction by 10%, identifying upsell opportunities and expanding client base with general managers.

Content and Social Media Manager at Fibre2Fashion

December 31, 2021 - July 25, 2025

Managed a 4-member content and marketing team for virtual trade shows, facilitating successful digital transitions for 50+ exhibitors with 100% client satisfaction. Led video content creation using Canva and Lumen5 to provide tailored promotional materials. Developed B2B social media campaigns and email marketing increasing followership by 20%. Curated content for Quora gaining 680K views in two weeks, enhancing brand awareness without paid ads. Collaborated cross-functionally to improve internal communication and brand visibility. Increased website traffic via effective cross-promotion and link sharing. Utilized SEMrush for keyword research resulting in a 25% improvement in organic search rankings. Supported company e-commerce platform launch and social media.