Hi, I'm Suhani Sheth, a Website and HubSpot Operations Specialist based in Calgary, Canada. I specialize in integrating and optimizing marketing platforms like HubSpot and Salesforce to help businesses improve their marketing and sales outreach. With hands-on experience in website development, email marketing, SEO, and automated workflows, I enjoy crafting efficient and engaging digital experiences that drive results. I am passionate about leveraging technology to streamline operations and enhance user engagement, whether it's through coding custom website modules or building targeted multi-channel campaigns. I love teaching and sharing my expertise to ensure clients get the most out of the tools and integrations I implement.

Suhani Sheth

Hi, I'm Suhani Sheth, a Website and HubSpot Operations Specialist based in Calgary, Canada. I specialize in integrating and optimizing marketing platforms like HubSpot and Salesforce to help businesses improve their marketing and sales outreach. With hands-on experience in website development, email marketing, SEO, and automated workflows, I enjoy crafting efficient and engaging digital experiences that drive results. I am passionate about leveraging technology to streamline operations and enhance user engagement, whether it's through coding custom website modules or building targeted multi-channel campaigns. I love teaching and sharing my expertise to ensure clients get the most out of the tools and integrations I implement.

Available to hire

Hi, I’m Suhani Sheth, a Website and HubSpot Operations Specialist based in Calgary, Canada. I specialize in integrating and optimizing marketing platforms like HubSpot and Salesforce to help businesses improve their marketing and sales outreach. With hands-on experience in website development, email marketing, SEO, and automated workflows, I enjoy crafting efficient and engaging digital experiences that drive results.

I am passionate about leveraging technology to streamline operations and enhance user engagement, whether it’s through coding custom website modules or building targeted multi-channel campaigns. I love teaching and sharing my expertise to ensure clients get the most out of the tools and integrations I implement.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Website & HubSpot Operations Specialist at In Front Marketing
November 1, 2024 - Present
Led integration of HubSpot and Salesforce including mapping and syncing properties for contacts and companies. Implemented advanced tagging for audience segmentation, automated tagging workflows, and lifecycle stage assignments. Managed duplicate records and migrated contacts from Mailchimp to HubSpot. Integrated ZoomInfo to enrich data for marketing and sales insights. Designed email marketing templates and campaigns, ensuring CASL compliance. Built and managed multi-channel campaigns integrating emails, workflows, and ads. Developed a custom HubSpot website using HTML, CSS, JavaScript, HubL, and HubDB. Set up gated content and automated PDF downloads. Conducted training on HubSpot-Salesforce integration and website operations. Technologies used include HubSpot, Wordpress, Salesforce, Mailchimp, Zoom Info, Adobe XD, and ClickUp.
Webmaster at Smile Digital Health
January 31, 2024 - July 25, 2025
Enhanced the UX/UI of HubSpot website with HTML, CSS, JavaScript, and HubL to create responsive, user-friendly, and visually engaging web pages. Optimized on-page SEO including title tags, meta descriptions, headers, and URL structures. Used Ahrefs for keyword research and competitor analysis to improve rankings and traffic. Resolved canonical issues and implemented regex-based 301 redirects. Configured SSL and domain security for secure website access. Technologies used include HubSpot, Frase, Ahrefs, Google Search Console, Confluence, Jira, and GitLab.
Web Administrator at Light Consultants LLC
July 31, 2021 - July 25, 2025
Led SEO initiatives by conducting technical audits with Screaming Frog and leveraged Google Analytics, SEMrush, and Moz to boost organic traffic and improve search rankings.
E Commerce Specialist at Color Merchants
November 30, 2018 - July 25, 2025
Managed Amazon ad campaigns, optimized product listings with SEO strategies, and developed email newsletters and product bulletins to increase visibility, sales, and customer engagement.

Education

Master of Science at California State University, Los Angeles
September 1, 2014 - June 30, 2016
Bachelor of Science at Gujarat Technological University, Ahmedabad, India
July 1, 2010 - August 31, 2014

Qualifications

Salesforce Integration Certification
January 11, 2030 - July 25, 2025
HubSpot CMS for Developers
January 11, 2030 - July 25, 2025
Email Marketing Certified
January 11, 2030 - July 25, 2025

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment