Creative professional with 15 years of experience in art, design, and education. Skilled in Adobe Creative Cloud, photography, and multimedia storytelling, I specialize in turning complex ideas into clear, impactful visuals. Passionate about using design as a tool for equity and storytelling, I’m seeking opportunities in graphic design, creative project management, and content creation.

Katelynn McAllister

Creative professional with 15 years of experience in art, design, and education. Skilled in Adobe Creative Cloud, photography, and multimedia storytelling, I specialize in turning complex ideas into clear, impactful visuals. Passionate about using design as a tool for equity and storytelling, I’m seeking opportunities in graphic design, creative project management, and content creation.

Available to hire

Creative professional with 15 years of experience in art, design, and education. Skilled in Adobe Creative Cloud, photography, and multimedia storytelling, I specialize in turning complex ideas into clear, impactful visuals. Passionate about using design as a tool for equity and storytelling, I’m seeking opportunities in graphic design, creative project management, and content creation.

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Language

English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Graphic Designer at Freelance/Self-Employed
December 30, 2023 - Present
Design 60+ digital and print assets across social, email, and web, ensuring consistency across channels. Produce motion graphics in After Effects, including animated logo stings and digital ad assets. Create collateral, signage, and packaging to support events, retail spaces, and product launches. Leverage templates, automation, and asset libraries to streamline workflows and cut turnaround by up to 30%.
AI Evaluation Specialist | Expert Contributor at Snorkel AI
December 30, 2025 - July 24, 2025
Applied expertise in design to evaluate and refine AI-generated content for image and content analysis. Authored prompts to ensure clarity, consistency, and alignment with creative standards. Reviewed 50+ expert submissions and AI outputs to improve readability, tone, and overall quality.
Art Educator & Professional Learning Community Coach at Bensenville District 2
July 30, 2013 - June 3, 2023
Designed and maintained a multilingual WordPress site, providing accessible resources to 650+ students and families weekly with clear navigation and consistent design. Created 500+ digital student portfolios annually using visual hierarchy and accessibility principles. Produced bilingual web content integrating typography and imagery to strengthen clarity and engagement. Led a 6-member department as a Professional Learning Community (PLC) Coach, mentoring colleagues and fostering cross-team collaboration.
Graphic Designer at Freelance
January 1, 2023 - Present
Designing cohesive brand systems, templates, and collateral across print, digital, and event platforms; creating 60+ digital, print, and presentation assets with consistent branding for campaigns, launches, and promotions.
Art Educator & PLC Coach at Tioga Elementary, Bensenville District 2
January 1, 2023 - September 29, 2025
Brand identity and systems design for school communications; produced digital campaigns, social graphics, print collateral, packaging, motion design, presentations, and responsive layouts; coordinates a 6-member Professional Learning Community and mentors colleagues; prepared 500+ digital student portfolios annually.
Graphic Designer at Freelance
January 1, 2023 - Present
60+ digital, print, and presentation assets with consistent branding across campaigns and launches; produce brochures, signage, social graphics, and event collateral; build templates and asset libraries to streamline workflows and reduce production time by up to 30%; prepare and retouch imagery optimized for web, social, and print publishing.
Art Educator & PLC Coach at Tioga Elementary, Bensenville School District 2
January 1, 2023 - September 29, 2025
Coordinated a 6-member Professional Learning Community (PLC) to align content projects and mentor colleagues. Design and branding activities, brand identity, teaching art, and PLC coaching.
Graphic Designer at Freelance
January 1, 2023 - Present
Design 60+ digital, print, and presentation assets with consistent branding across campaigns and launches. Produce brochures, signage, social graphics, and collateral for retail promotions and brand activations. Build templates and asset libraries to streamline workflow and reduce production time by up to 30%. Prepare and retouch imagery optimized for web, social, and print publishing.
AI Evaluation Specialist at Snorkel AI
December 31, 2025 - September 29, 2025
Guided AI training using art and design expertise to enforce visual and content standards. Authored prompts to improve clarity, readability, and accessibility of outputs. Reviewed 50+ expert submissions to strengthen tone, accuracy, and overall quality. Designed and maintained a multilingual WordPress site providing accessible resources to 650+ students and families with clear navigation and consistent design. Created 500+ digital student portfolios annually using structured layouts and consistent design systems. Developed bilingual web content integrating typography and imagery to improve clarity and engagement. Coordinated a 6-member team as a Professional Learning Community (PLC) Coach, aligning content projects and mentoring colleagues.
Art Educator & PLC Coach at Tioga Elementary, Bensenville District 2
December 31, 2023 - September 29, 2025
Design & branding: brand identity and systems, guidelines, digital campaigns, social media graphics, print and event collateral, packaging, motion design, presentations, responsive layouts. Production & tools: Adobe Creative Cloud (Photoshop, Illustrator, basic InDesign), Canva, Figma, Microsoft 365, Google Workspace, WordPress/CMS, HTML/CSS, basic UI/UX design, video editing. Collaboration & execution: cross-functional teamwork, asset library management, template creation, typography and layout, production-ready deliverables, accessible and inclusive design.

Education

MA in Art Education at Ohio State University
January 1, 2011 - December 31, 2013
BA in Art and Education at Cornell College
January 1, 2005 - December 31, 2009
MA in Art Education at Ohio State University
January 11, 2030 - September 29, 2025
BA in Art and Education (Magna cum laude) at Cornell College
January 11, 2030 - September 29, 2025
BA in Art and Education at Cornell College
January 11, 2030 - September 29, 2025
MA in Art Education at Ohio State University
January 11, 2030 - September 29, 2025
Master of Arts in Art Education at Ohio State University
January 11, 2030 - September 29, 2025
BA in Art and Education at Cornell College
January 11, 2030 - September 29, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Non-Profit Organization, Media & Entertainment, Retail
    paper Sip + Sprout

    Brand Identity, Packaging, and Marketing for a Sustainable Coffee Shop

    https://kmcollage.com/sip-and-sprout

    Introduction

    Sip + Sprout is a fictional sustainable coffee and plant shop that offers handcrafted beverages, curated greenery for the home, and a rotating showcase of local art. The space also hosts creative workshops, fostering a vibrant community built around sustainability and artistry.

    Core Elements

    The identity system includes a custom logo, defined typography hierarchy, and a nature-based color palette. Deliverables extend to packaging concepts, social media templates, and environmental applications such as signage, merchandise, and in-store displays, ensuring a consistent brand presence across print, digital, and physical spaces.

    Branding Applications

    The launch campaign features branded packaging, seasonal product photography, and social campaigns. A responsive website concept, phone app mockup, and email templates extend the brand to digital platforms, while merchandise such as reusable cups, tote bags, and apparel strengthens recognition and loyalty.